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Games for Health 2011 - Gameplay Meets Measurement

Date post: 03-Jul-2015
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One of the major low-hanging fruits for games with sensors in the health space is to become highly integrated with the various efforts surrounding personal health records. Gameplay Meets Measurement is a session that seeks to build a current picture about the opportunities afforded to ideas around quantified self, patient monitoring, adherence, and compliance when it biometric sensors become commonplace for health & entertainment purposes.
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www.gamesforhealth.org Games with Sensors 2011 Sensor Connected Health Eco-Systems: Ready to Play.
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Page 1: Games for Health 2011 - Gameplay Meets Measurement

www.gamesforhealth.org

Games with Sensors 2011

Sensor Connected Health Eco-Systems: Ready to Play.

Page 2: Games for Health 2011 - Gameplay Meets Measurement

www.gamesforhealth.org

Games for Health 2011 Sensor Day

12:00 - 12:30PM - Games, Sensors & PHRs : Gameplay Meets MeasurementBrigitte Piniewski, MD. , Chief Medical Officer, PeaceHealth Laboratories, Oregon

12:30pm - 1:45PM - Topical Lunch w/ContinuaChuck Parker, Executive Director, Continua Health Alliance

1:45pm - 2:45PM - PHRs and Games : Back to the Drawing BoardSteven Munini, Chief Operating Officer – Dossia Service Corporation

3:00 - 4:00 PM - The Pervasive Sensor World : Obstacles & OpportunitiesEd Siemens, Director, Marketing, A&D MedicalMike Paradis, Global Sales Manager, ANT Wireless

4:40pm - 5:30PM - Games with Sensors : From Experiments to Ubiquitous Health GamingJim Burns, Senior Software Architect , Elbrys Networks

5:40pm - 6:15PM - Business Models for Games for Sensors

Page 3: Games for Health 2011 - Gameplay Meets Measurement

www.gamesforhealth.org

Games, Sensors & PHRs : Gameplay Meets Measurement

Brigitte Piniewski, MDChief Medical Officer

PeaceHealth Laboratories

MD is currently the Chief Medical Officer at PeaceHealth Laboratories, Springfield, Oregon

Crowd based approaches to gathering evidence-based health intelligence

Recent papers:● “Empowering Healthcare Patients with Smart

Technology” (IEEE, July 2010)● “Nudging lifestyles for better health outcomes:

crowdsourced data and persuasive technologies for behavior change” 9JRC-IPTS EUR 24785 EN – 2011.

Page 4: Games for Health 2011 - Gameplay Meets Measurement

www.gamesforhealth.org

Albert Einstein…

"We can't solve problems by using the same kind of thinking we used when we created them. Not everything that counts can be counted, and not

everything that can be counted counts.”

ReachabilityManagement

Systems

Connectivity Crowd

Sourcing

Gaming & Engagement

Models

Disruptive Innovation

Page 5: Games for Health 2011 - Gameplay Meets Measurement

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Limited PHR Consumer Adoption

Page 6: Games for Health 2011 - Gameplay Meets Measurement

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6

Economics fail to advance at the pace of change; Failure to predict or prevent the performance reachability gap

As modernization advances…

Crowd Performance erodes

Time = 1980’s

Goo

dPo

or

AssumptionsAssumptions

PerformancePerformanceReachability Reachability

GapGap

Tsunami Tsunami Poor HealthPoor Health

Page 7: Games for Health 2011 - Gameplay Meets Measurement

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Reachability GapMalignant growth of Preventable Outcomes

Most Preventable Outcomes…

3x

Baseline

Growth in Growth in less than less than

Five Five DecadesDecades

Least Preventable Outcomes…

2x

As modernisation

intensifies

and spreads

Crowd Health Expression

is threatened/erodes

As modernisation

intensifies

and spreads

Crowd Health Expression

is threatened/erodes

1980

Hig

hL

ow

1946

Modernisation/Health

Time

Page 8: Games for Health 2011 - Gameplay Meets Measurement

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0 25 65 years

Illne

ssPr

e-Ill

ness

Wel

lnes

s

Crowd Achievable Health

Crowd Actual Health OutcomesDeathDeath

60-80% Preventable

Modern Crowd Health Landscape… Modern Crowd Health Landscape…

Age

Page 9: Games for Health 2011 - Gameplay Meets Measurement

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0 25 65Age

Illne

ssPr

e-Ill

ness

Wel

lnes

s

60-80% Lifestyle

Modern Knowledge EnginesModern Knowledge Engines

Crowd-accelerated Strategic Intelligence

Legacy Knowledge Systems

Page 11: Games for Health 2011 - Gameplay Meets Measurement

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Crowd Sharing

Trainer / Nutritionist / Physicians

Consumers

+

Personalized motivational Interventions

 

Cloud Informatics

Web sensors

Events, User Content, Measured KPIs

Analytic EngineRecommendation

Activity

Weight

Pulse rate &Blood pressure

Lab Draws

Other device

Other device

Other device

Employers

Health Coach

Health Payer(Insurance)

DM programprovider

Medical Lab

H-Pod

Page 12: Games for Health 2011 - Gameplay Meets Measurement

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New Knowledge Paradigm

Historical data“Old stuff”

Relative Clinical Relevance

Continua LinkedCurrent per unitco-occurrences

Ligh

tly-in

stru

men

ted

Cro

wds

Malignant vs. BenignCo-occurrences

Page 13: Games for Health 2011 - Gameplay Meets Measurement

www.gamesforhealth.org

Behavior Change via Game-Play70% of Households Play Video & Social Games

42%26%

40% 34YEARS

Average age of gamers (playing for ~12 years)

heads of households play games on a wireless device

Americans over the 50 play video games

Greater number of women than boys under age 17 play

Journal of Pediatrics: A Video Game Improves Behavioral Outcomes in Adolescents and Young Adults With Cancer: A Randomized Trial, 2008

More knowledgeable

about care plan

Per

vasi

ve

Aw

aren

ess

More engaged in their

treatment

16% improvement in adherence

Page 14: Games for Health 2011 - Gameplay Meets Measurement

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Key Takeaways

• Consumers co-creators of health value

• Social & connectivity are the only viable future

• Meaningful Play – linking co-occurrences

“One cannot conceive of a crowdsourced systems functionality in terms of releases and more than

a city has a release.”

Page 15: Games for Health 2011 - Gameplay Meets Measurement

www.gamesforhealth.org

GAMES WITH SENSORS 2011 - DEVELOPER CHALLENGE Sensor connected health eco-systems are ready to play.

Join us to develop innovative mobile serious games with the coming of age of health sensors connected to next generation PHRs. For

details about our Developer Challenge please register at dev.commonsenses.com.

dev.commonsenses.com

THE PERSONAL

HEALTH RECORDGAME

Page 16: Games for Health 2011 - Gameplay Meets Measurement

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Thank You!


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