Gaucho UCohort G-GauchoGo!
Mike Anderson Luis AndradeKitty Christen George Crespo
Michelle Fredrich Marisol HernandezVessela JivkovaKathleen Lyons
Barbara Piszczek Tricia TaylorMentor – Joe Sabado
Out of the UC System, UCSB is the only campus that is not utilizing mobile technology as part of its home page platform.
Need Statement
Cohort G’s project goal is to provide the entire UCSB community (faculty, staff, students, alumni, and visitors) with a “digital welcome mat” to our great institution through a state-of-the-art mobile website for UCSB’s home page, giving us GauchoGo!
Project Goal
Serve as a bridge prior to the launch of UCSB’s new home page, part of the rebranding process.
Foster a feeling of community within the UCSB campus by linking people across campus.
Help with the recruitment of students and faculty by providing an easier online experience.
Assist visitors with a more robust experience online.
Purpose of Project
Generate a mobile home page with minimal changes – it will serve as a bridge prior to the relaunch in two years, using MWF.
Engage service areas and departments on campus to populate pages.
Provide pages necessary to assist staff, faculty, students, and visitors.
Project Objectives
January 2014 Contacting other UC campuses to
gather data, including:Traffic data for each mobile feature offeredThe type of platform used for mobile access Costs, resource availability, and satisfaction with
mobile program
Action Step Timeline
Lessons LearnedWe had four campuses respond to our survey:
Berkeley, UCLA, Riverside, and UCSD.The campuses that responded have had their
sites up, at least in Beta, for approximately 3 YEARS
The websites use the UCLA framework, and were developed in house.
The most popular pages are: campus directories, maps, courses, and athletics. Other notable pages were bookstore hours, library, and campus events.
Minimal hours are required for maintenance – most of the pages are linked from other departments who maintain the content.
Most are gearing toward a responsive website, if they do not offer it already.
Total Number of Mobile Features per UC Campus
Most Common UC Mobile Web Features
February 2014 Survey of UC Santa Barbara
Survey will be sent out to the S-List, within various departments, and via Student Affairs to reach all current students.
Cohort members collected incentives to encourage participation in survey.
Identify UCSB resources available for useWeb Hosting – Utilizing services available through UCSB
Library.Work closely with AVC John Longbrake of UCSB Public Affairs
to ensure project aligns with UCSB’s long-term vision plan.Project sponsored by UCSB Public Affairs
Action Step Timeline
February 2014 Identify UCSB resources required for useDevelopers/Graphic Designers – to be
identifiedWe Would like to engage the key players of the Web
Standards Group to design the site.Content Managers – to be identified, based on
availability of mobile responsive sites.
Action Step Timeline
March 2014 Analysis of Data Collected Design Phase Final Presentation April 2014 Beta Testing Live Website
Projected Outcome Timeline
With approval, Cohort G can assist UCSB in linking existing resources into one streamlined experience.
GauchoGo!
Arts and Lectures - http://artsandlectures.sa.ucsb.edu/m
Counseling and Psychology Services “Say Something Project” - http://counseling.sa.ucsb.edu/saysomething/
Financial Aid - http://www.finaid.ucsb.edu/m Housing & Residential Services -
http://www2.housing.ucsb.edu Library - http://m.library.ucsb.edu Resource Center for Sexual & Gender Diversity -
http://wgse.sa.ucsb.edu/sgd/m/ Student Health Center -
http://studenthealth.sa.ucsb.edu/m/
A Sample of Current UCSB Mobile Websites
UCSB Mobile Websites
UC Mobile Websites UC SAN FRANCISCO
Thank you for your attention!
