■Gender

■Age group

■Educational background

[ The user survey was conducted in December 2007. ] No. of samples = 6,796

Reader Profile

■Occupation

DATA MEMOThis survey was conducted by The Asahi Shimbun during the period on December 2007. Data from 6,796 respondents were used. Duplication and invalid answers were excluded.

■Internet Shopping

■Fixed Subscription for newspaper

■Access Frequency

■Household income（in JPY)