GENERAL ELECTRIC

Mari a RomeroEve GrongYeongsoon Choi

What kind of business the company practice?

– General Electric Company (GE) is a diversified technology and financial services company.

How big is the company?• Operation worldwide: Subsidiaries GE Capital,

GE Energy, GE Technology Infrastructure , and GE Home & Business Solutions.

• Annual revenue: Net income US $ 13.641 billion

• Total assets US: $685.300 billion305,000 employees

Where is the company headquarters located?

• General Electric Company (GE) • 3135 Easton Turnpike• Fairfield, Connecticut 06828-0001• USA• Telephone: (203) 373-2211• Fax: (203) 373-3131• Website: www.ge.com

Jeff Immelt GE president.

•The American Academy of Art & Science

•Chair of President Obama’s Council on Jobs

•President and Chief Executive Officer (CEO)

General Electric History 1878 189

2

1932 195

7

1986

2013

General Electric-& Thomas-HoustonWorkshop

GE Credit corp.

GE is now a diversified company

Charles A. Coffin

*Financing Services*Power Generation

*Water Processing

*Security Technology*Media

*GE PRODUCTS*•Residential Products

•Commercial Products

•Industrial Products GE Intelligent Platforms

*Institutional Products

*GE SERVICES*

•GE Customer Center3200 N. Grandview Blvd.Waukesha, WI 53188

•Global Service Center3114 N. Grandview Blvd.Waukesha, WI 53188•Schedule Home Service & Repair

Schedule an appointment for all major appliances. Calling 1-800-432-2737

Why is the company successful ?

Global Strategies

GE.COM

GE MARKETING444444$4

4 P’s for the company

Have you purchased the company’s products or services?

Customer Service Board*Service is ranked #454 out of the #615 companies Out of 10Issue resolution 1.5Reachability 2.0Cancellation 1.8Friendliness 3.4Product knowledge 2.7 Overall Rating(28.31) Marked as terrible

GE Matching gifts

Super storm Sandy (2012)Japan Earthquake and Tsunami (2011)

Natural Disaster Relief

Skills- Based -Volunteering

What good things does the company’s do outside ?

GE FOUNDATION

Public Policy

• SCHOLARSHIPS PROGRAMS:

GE LULAC

GE Foundation CEO visiting a school.

GE PJI (Pacific Justice Institute

WHAT ARE SOME INTERESTING FACTS? • Big issues & respond *Pollution in the River Hudson *Began campaign imagination

*Tax -Paid nothing in 2010 -Donated $3.2billion of tax return