German travel market_Futuropa_2011

© 2011 Verlag Dieter Niedecken GmbH, all rights reserved

Travel Market Germany

11th September 2011



National Deficit

Prognosis of national deficit and new indebtedness 2010/2011

Source: EUROSTAT, OECD 2010


Nominal Gross Domestic Product per Capita

GDP per capita, Euro per inhabitant, 2006–2010



Price Indices

Price index, 2000 = 100, based on Euro

Source: EUROSTAT, OECD 2010*forecast


Unemployment

Unemployment in % population, July 2010–July 2011



Gross Disposable income of households

Real adjusted gross disposable income of household per capita, 2009, Euro



Lowest unemployment figure for 10 years

Source: German Federal Statistical Bureau 2010

German population 201081.76 million

Non-active population38.47 million

Unemployed population2.95 million

Employed population40.55 million


German microcensus

Total number of Germans (1,000) per age group



German microcensus

Age groups (000) and annual net income per capita (Euro)



German microcensus

Structure of household and net income per household (000)



Demographie

Structure of households (000)



Germany is travel champion

Source: UNWTO 2011

World Top Tourism Spenders 2009 (bill. US $)


Planned destination of the main holiday 2010

Where do you plan to spend your main holiday in 2011? (%)

Source: Flash Eurobarometer 2011, Survey on the attitudes of Europeans towards tourism, March 2011, EU Commission


Key Trends 2011

Planned holiday destinations 2011, % (holiday 4+ nights)

Source: F.U.R. 2011 Reiseanalyse


Steady length of stay

30 12.2 13.0 12.5

Leave days per year 2008 2009 2010

Source: 27th German Tourism Analysis 2011 by Stiftung für Zukunftsfragen; interviews: 4,000 persons age 14+

Average duration of main annual holiday


Planned holidays 2010–2012

Planned type of holidays 2010–2012, %

Source: F.U.R. 2011 Reiseanalyse


Key Trends 2011

Decision on holiday destination, % travellers

Source: ADAC Reise-Monitor 2011


Key Trends 2011

Period between departure and holiday booking (%), holiday vacations 6+ nights

Source: TravelTainment, Amadeus, Analysis medium-haul destinations 2009/2010


Key Trends 2011

Booking channels: online versus travel agency

Source: ROPO Study TUI/Google 2006/2010


Key Trends 2011

Travel sales index (leisure travel) of travel agencies

Source: Dr. Fried & Partner, August 2011


Key Trends 2011

Travel sales index (business travel) of travel agencies

Source: Dr. Fried & Partner, August 2011


German travel industry

German travel agencies

Source: DRV-Vertriebsdatenbank 2010



Leading German tour operators

Source: fvw Dossier Deutsche Veranstalter 2010, 17.12.2010



German tour operator revenue (bill. Euro)

(+ 22.2 %)

(+ 24.9 %)

(- 2.1 %)

(+ 3.6 %)(+ 9.6 %)

(- 4.1 %)(- 2.5 %)




German tour operator revenue (bill. Euro)



Meeting & Event Barometer, Germany 2011

Business trips abroad 2010 (mill. Euro)

Source: German Convention Bureau/EITW/DZT 2011



Event market Germany 2010


Convention and Meeting locations total 6,420

Congress facilities 1,557

Meeting hotels 3,173

Event locations/Suppliers 1,690

Suppliers

Meetings 2.69 Mill.

Average duration 1.6 days

Participants total 3.23 Mill.

Therefrom abroad 5.8 %

Market demand



Origin of event planner interviewed




Budget of events or meetings (event planners)




Importance of international events in the future



FVW Mediengruppe, Germany's leading travel industry media group with more than forty yearsof expertise in tourism, provides widely known and recognized publications.

FVW Mediengruppe

The Number 1 media group for travel & tourism in Germany


fvw – The Magazine for Tourism and Business Travel

● fvw keeps you better informedEvery two weeks fvw presents current industry news:A journalistically independent and professional kaleidoscopeof market trends and topics from A to Z.

● fvw provides you with a close-up view of thingsPortraits of key people from the industry and reports with a great amount of useful information offer support for day-to-day business.

● fvw offers practical orientation Thoroughly researched and well-founded analyses interpret

developments and provide a solid basis for decision-making.


TravelTalk is a travel trade magazine with a difference:It informs, entertains, is competent and easy to read.

TravelTalk gets to the heart of the most importanttourism news – up to the minute, colorful and inspiring.Every Monday!

TravelTalk – The young weekly magazine for travel agents


BizTravel is the magazine for staff in charge of business travel, meetingand convention planning and purchasing.

BizTravel provides orientation in the overwhelmingly diverse businesstravel market: Practical reports ensure maximum user value by offeringhands-on knowledge for day-to-day business.

The magazine features entertaining articles complemented by a greatvariety of charts, images and useful tips – reading fun guaranteed.

BizTravel – Better planning an purchasing of business trips


Urlaub Perfekt – Travel is our profession

For your top customers – travelers with style

With the further development of Urlaub Perfekt all content will in futurebe even more specifically geared towards our key readership.

Regular readers will still receive “their” Urlaub Pefekt magazine, but withchanges in the overall appearance: Urlaub Perfekt will feature a moreelegant look and clear structures for a good overview. An expressivefont along with a serene color scheme help create a relaxed vacationatmosphere already while reading the magazine. Large photo spreadsinspire to travel.

Paper quality will be adjusted to meet the requirements of a superiorproduct.


Our websites for tourism and business travel

FVW Mediengruppe

Leading websites for decision makers and sales staff


For more than five years FVW Mediengruppe has created and conducted successful e-learningprograms through special travel agent training websites on select topics.

FVW Mediengruppe

E-Learnings: A pracical way for agents to learn about products and destinations


The industry’s leading high-profile event takes place in Cologne on September 13th and14th, 2011.One key issue this year will be „Holiday hotels and their distribution“.

FVW Mediengruppe

fvw Kongress & TravelExpo: The meeting point of decision makers


travelXperts FAMtrip

Description FAMtrips are a destination marketing tool consisting of ahosted familiarization (FAM) trip plus editorial coverage in fvwand TravelTalk (print and online).

Frequency Max. 8 FAMtrips annually

Target group Readers of fvw and TravelTalk

Participants Travel agents, hotel and destination product managers, editor, photographer

Venue At the destination

Services included Announcements and invitation to participate in fvw and TravelTalk, and online within the CounterChannel, travel coordination including assignmentof an editor and a photographer, live and comprehensive post-trip coverage (all channels)

Rate € 58,000 plus VAT

Rate is agency commissionable

Providing a real-life destination experience


Your Workshop – an event with focus on efficiency

Description fvw Workshops are the event for your destination marketing – a mix between event and sightseeing, usually during 4 days.

Frequency Max. 4 Workshops annually/select destinations

Target group Readers of fvw

Participants Travel agents, hotel and destinationproduct managers, editor, photographer

Venue At the Destination

Services Included Announcements and invitation to participatein print and online, travel coordinationincluding assignment of an editor anda photographer, comprehensive post-tripcoverage (all channels)

Rate € 50,000 plus VAT

fvw Workshop


Travel Market Germany

Heike BellerBachelor of TourismAccount Manager International

FVW MediengruppeVerlag Dieter Niedecken GmbHTel +49-40-41 448 714Mobile +49-171-828 784 2E-Mail [email protected]

Muchas Gracias!Thank you!und.....Vielen Dank!

Date post:	06-Sep-2014
Category:	Travel
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