PRESENTED BY DAWN DOHERTY

BUSINESS DEVELOPMENT COACH

Welcome!I help real estate agents and other service professionals

REACH MORE PEOPLE

so they can MAKE MORE MONEY!

Session 1 Agenda• Introduction and Foundation

• Ground Rules for GCBC

• Why people buy what your selling/ your personal brand

• How to talk about what you do

• BONUS: 5 reasons to hire me

My Story

me w Marie

GCBC- What You’ll Complete• Commit to a CRM- capture, log and segment

• Target market and niche

• How to speak about what you do/ stand out

• System for keep-in-touch online and offline

• System for staying top-of-mind with special people

GCBC- Ground Rules• No complain zone- come to me

• Accountability partners

• Work happens between sessions- Basecamp

• Reward- FREE “Power Session” ($450 value)

• Reduced rate for coaching with me (Power and 6 month)

GCBC- Materials• Everyone receives BYS Illustrated

• Online workbook at bysillustrated.com/app

• Register “bookedsolidnow”

GCBC- Tools• Mention & recommendations

• Learn on your own/ hire resources

• Not necessary but helpful & what I use

How to Find Your Ideal ClientThe importance of having a target market

• They “hang out” in the same place

• Let’s people know you’ve dedicated your life’s work to them

• They have an established communication network

Three Components

• Your who and do what statement

• Your why you do it statement

• Your tagline

• Who is your Target Market?

• What do they Need & Desire?

• What is the #1 Biggest Result that you help them with?

• What are the deep rooted Benefits? FEPS: Financial, Emotional, Physical, Spiritual

• Be prepared to answer this with confidence

• I offer “this” SO you benefit in this way

• The best thing for you is me!

5 Reasons why I should hire you

This Week’s Exercises • Complete Module 1 Foundation exercises http://

bysillustrated.com/app

• Role play sales dialogue with accountability partner

• 5 reasons to hire me- complete (contest next week)

• Look and feel for Brand

THANK YOU FOR YOUR TIME!VISIT:

DAWND.COM