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GetResponse List Building Program Get Your First 1,000...

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GetResponse List Building Program Get Your First 1,000 Subscribers Create a light-box or a pop over for sign-ups In the last tutorial we added an email sign-up prompt to your email signature line. Now we’re going to go back to your site and give people a new way to opt-in to your messages. So… why create a light-box or pop over? Because they work! Google it: Marketers report 500-1300% increases in sign-ups when they add light-boxes or pop overs. Anyone who is serious about list building uses them. Just in case you were wondering… This is a pop over. A pop over is an opt-in web form that appears on top of the web page you are viewing. GetResponse Get Your First 1,000 Subscribers
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Page 1: GetResponse List Building Program Get Your First 1,000 ...app.getresponse.com/documents/core/tutorial/0009/GR9_Lightbox_article.pdfopt-in to your messages. ! So… why create a light-box

GetResponse List Building Program

Get Your First 1,000 Subscribers !Create a light-box or a pop over for sign-ups !In the last tutorial we added an email sign-up prompt to your email signature line. Now we’re going to go back to your site and give people a new way to opt-in to your messages. !So… why create a light-box or pop over? !Because they work! !Google it: Marketers report 500-1300% increases in sign-ups when they add light-boxes or pop overs. Anyone who is serious about list building uses them. !Just in case you were wondering… This is a pop over. A pop over is an opt-in web form that appears on top of the web page you are viewing. !

GetResponse Get Your First 1,000 Subscribers!! ! ! !

Page 2: GetResponse List Building Program Get Your First 1,000 ...app.getresponse.com/documents/core/tutorial/0009/GR9_Lightbox_article.pdfopt-in to your messages. ! So… why create a light-box

! !This is a light-box. !

! !A light-box works the same way a pop-up works, but the rest of the web page is darkened, to make the form stand out. !!!!GetResponse Get Your First 1,000 Subscribers!! ! ! !

Page 3: GetResponse List Building Program Get Your First 1,000 ...app.getresponse.com/documents/core/tutorial/0009/GR9_Lightbox_article.pdfopt-in to your messages. ! So… why create a light-box

!You can create pop overs & light-boxes in your GetResponse account !Go to the dashboard view in your account and click Web Forms > Web Forms List !

! !You’ll see the form we created earlier !

! !Click “copy”. !!!!GetResponse Get Your First 1,000 Subscribers!! ! ! !

Page 4: GetResponse List Building Program Get Your First 1,000 ...app.getresponse.com/documents/core/tutorial/0009/GR9_Lightbox_article.pdfopt-in to your messages. ! So… why create a light-box

You’ll be asked which campaign to add the form to !

! !Select the correct campaign (it will turn blue once selected) and then click the blue “copy” button. !We now have a duplicate form. !

! !Click “edit” on the new form (the one with no views). !Now we’re going to customize this form so it looks good as a light-box. We could also make a pop over form. I just prefer light-boxes because they focus the visitor’s attention better. !GetResponse Get Your First 1,000 Subscribers!! ! ! !

Page 5: GetResponse List Building Program Get Your First 1,000 ...app.getresponse.com/documents/core/tutorial/0009/GR9_Lightbox_article.pdfopt-in to your messages. ! So… why create a light-box

! !First, we’ll change this from an embedded form into a light-box. Click on the “Form Type” pull-down menu. You’ll see a gray row below it with “Width” and “Type”. !The default for “Type” is “Embedded”. But if you click on it, you’ll see options for “Pop Over” and “Lightbox”. Select “Lightbox”. !

GetResponse Get Your First 1,000 Subscribers!! ! ! !

Page 6: GetResponse List Building Program Get Your First 1,000 ...app.getresponse.com/documents/core/tutorial/0009/GR9_Lightbox_article.pdfopt-in to your messages. ! So… why create a light-box

! !Now you’ll see the options for the light-box !

! !1) Set the width to 400 so the light-box fills the space better. 2) Set the Delay to 20 seconds so people don’t see it too soon. 3) Set the “After every” setting to every 3 days, so people don’t see it too often. 4) Leave the “Effect” setting as “Fade”. 5) Click “Save and Continue”. !!!!GetResponse Get Your First 1,000 Subscribers!! ! ! !

Page 7: GetResponse List Building Program Get Your First 1,000 ...app.getresponse.com/documents/core/tutorial/0009/GR9_Lightbox_article.pdfopt-in to your messages. ! So… why create a light-box

You’ll see this: !

! !Leave the settings on the next page as is, EXCEPT: Add “light-box” to the name of your form. Click “Next Step”. !!On the next page click “Show Javascript Code”, copy it, and paste it on to your site. Don’t use the HTML code unless you absolutely have to. If you use the HTML code and have to make changes to the form later, you’ll have to paste in the updated code all over into your site. If you use the javascript code, any changes you make will be automatically updated on your site. !

GetResponse Get Your First 1,000 Subscribers!! ! ! !

Page 8: GetResponse List Building Program Get Your First 1,000 ...app.getresponse.com/documents/core/tutorial/0009/GR9_Lightbox_article.pdfopt-in to your messages. ! So… why create a light-box

! !I pasted the code into the header scripts panel of my WordPress site. !

! !When I pasted them into the widgets panels, the light-box didn’t work correctly. !Next tutorial: Create your first video.

GetResponse Get Your First 1,000 Subscribers!! ! ! !


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