Gettin' it Up &

Keepin' it Up in

GoogleHamlet BatistaFounder/RankSense

How did I do it?

Why so profitable?

Mass permanent desire•High urgency and intensity•Strong staying power and degree of repetition•Big scope– millions share this desireThe most aware market

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Informational Transactional Navigational

Navigational/Brand Searches = Cash in Hand Customers

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Looking for the best price

How did I get there?

Opp

ortu

nity

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Analyzing Top Ranking Sites

The weakest among the strong

Link Structure Diversity

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