Getty Images Gallery – an introduction
Introduction
Getty Images Gallery is one of London’s largest and most influential photography galleries. Established in 1997, the Gallery
moved to its present location near Oxford Circus in 2004.
The Gallery runs a full schedule of exhibitions throughout the year as well as working with interior designers looking for original
wall décor, both contemporary and archival.
The Gallery team has extensive experience of picture research, exhibition design and event management and works closely with
clients to produce bespoke solutions within all budgets and timescales.
Exhibitions and print sales
Exhibitions
The Gallery’s exhibitions draw on the extensive collections held by Getty Images with content ranging from the 1850s to the
current day. Prints are handmade in our traditional darkroom and framed to the highest specification using conservation-grade
materials.
Exhibitions often tour the world and are available to hire, providing a unique backdrop to corporate or private events. Previous
shows may be viewed at www.gettyimagesgallery.com
Print sales
Individual prints may be purchased in a variety of sizes and frames to suit any décor. Experienced researchers are available to
carry out research either online or in our analogue and negative files. Selections are presented to clients and advice on sizes
and framing options is available if required.
Gallery hire
The Gallery is available for hire and has been used for receptions, conferences,
interviews, product launches, fashion shows, private dinners and charity auctions.
It can be configured and branded to a client’s specific brief.
Space:
• 3,000 square feet
• bright, contemporary decor
•flexible layout
• dual aspect show windows
•disabled access
Capacity:
•receptions: 200-400 standing
•dining: 60-70 seated
•talks: 80-100 seated
Footfall:
•2,500 per month, depending on
exhibition
Facilities:
• plasma screens and audio equipment
• fully fitted kitchen
•cloakrooms
• rear access
•loading bay
Sponsoring an exhibition
Getty Images Gallery offers the opportunity for clients to sponsor exhibitions or have one curated especially for them This can
provide a unique means of brand promotion and many of these shows go on to tour globally with full branding attached.
Different levels of sponsorship are available and benefits may include:
•Bespoke exhibition in Central London location
•Private view (catering additional)
•Use of Gallery space during exhibition for networking, press briefings, meetings etc.
•Gallery team on hand to assist during events
•Getty Images photographer(s) to cover launch and other events
•Banner links and promotion on www.gettyimagesgallery.com
•Use of Getty Images media distribution tool www.image.net
•Private view images uploaded onto www.gettyimages.com
•Full branding throughout Gallery and on exhibition collateral, e.g. brochures, invitations etc.
•Ownership of a 50 piece museum-quality exhibition
•Guided tour with the Curator of the unique Hulton Archive (not open to public) for key clients –
includes visit to Vintage Room, Conservation Department and Darkroom.
Examples of previous exhibitions for clients:
•Athens 2004 – EDF Energy
•Be Cointreauversial – Cointreau
•Best Dressed Men – GQ
•Capturing Entertainment History – Pinewood Studios
•Charles Edridge – SG Hambros
•Driven To Do Better – Santander
•Focus - Freshfields
•London Through a Lens – Time Out
•Londoners – Time Out
•Make It Happen - RBS
•Moves – Hugo Boss
•Off Stage – Cambridge Jones & RADA
•One Previous Owner – Trevor Beattie
•Peacocks & Pinstripes – Fashion & Textile Museum
•Red Carpet Glamour – Harpers & Queen
•Six Degrees – Andy Gotts
•Speed – Michelin
•The Spirit of Jazz – Ronnie Scott’s
•We Should Talk – Bank of New York
Case study: Be Cointreauversial
The brief:
Cointreau sought to increase the international desirability of its brand, particularly amongst 30-
40 year old women and to distinguish it from competitors. The exhibition was to connect with
consumers and create a unique Cointreau experience and mindset around the world.
The solution:
•Gallery researchers worked closely with Cointreau to select imagery of remarkable women
from across all eras and sectors.
• Cointreau’s corporate colour was used throughout the Gallery to pick out key words and
messages in the captions, frame the window pictures and produce bespoke cocktails and
canapés.
•Product images were printed onto the speaker covers and products placed in each window
together with corporate branding throughout . Flaming torches on either side of the door
contributed to the dramatic atmosphere.
Sample caption:
The result:
In London a high profile private view with celebrity attendance
produced considerable press and pr.
Two sets of the exhibition were printed, allowing one to tour the Far
East and one to tour the UK and US, giving maximum exposure in
Cointreau’s desired markets.
The exhibition was edited to allow smaller venues to exhibit a selection
of imagery. Promotional events were held at cocktail bars in major
cities around the UK , a pop up gallery was created in a Shanghai mall
as well as a bespoke cocktail bar at the Toronto Film Festival.
Case study: TAG Heuer
The brief:
TAG Heuer wished to celebrate 60 years of their Carrera watch and the company’s long
association with motor racing.
The solution:
•Gallery researchers presented a range of imagery to the guest curators, Jay Kay and Nick
Foulkes, covering key events and personalities. Where possible, TAG branding appeared in
the images.
• Each Gallery window was branded to ensure TAG’s logo appeared in all arrivals pictures and
the logo was also projected onto the pavement outside.
•Images were framed in specially designed aluminium frames together with a selection of
watches.
•Steve McQueen’s Porsche from “Le Mans” and the current Carrera were displayed outside the
Gallery.
•A further private event for key Moet et Chandon clients was held.
The result:
A high profile launch with Jack Heuer, Jay Kay and other celebrities
produced major press coverage in newspapers and magazines
throughout the month.
Moet et Chandon hired the Gallery for an evening event for their key
clients.
Imagery from the exhibition was also displayed in the windows of
Selfridges and Watches of Switzerland.
TAG Heuer were so pleased with the resulting footfall and press that a
second exhibition was commissioned.
Wall décor
Drawing on Getty Images’ extensive collections, the Gallery provides wall décor for individuals, offices,
hotels and restaurants.
Working to a client’s brief, the Gallery team will carry out research both online and in deep file. Printing
methods and frame choices are then discussed to ensure each image perfectly compliments its final location,
providing a truly bespoke solution. A full installation service is also available.
Previous clients include The Connaught, Ralph Lauren, Claridge’s, The Dorchester, The Shard and Selfridges.
Case study: Hotel Port Palace, Monaco
Case study: Firehouse, London
Case study: Flannels, Liverpool
Case study: Selfridges, London
Location and opening hours
Location:
46 Eastcastle Street
London
W1W 8DX
Tel: + 44 (0) 20 7291 5380
Opening hours: 10 – 5.30 Mon – Fri
12 – 5.30 Sat
Admission: free
nearest tube: Oxford Circus
www.gettyimagesgallery.com
For further information, please contact Susanna Harrison
020 3227 2341