GfK Digital Trends App

Installation Guide & User Manual for Microsoft Internet Explorer users

Software version: 15.2

Effective date: 24th August 2015

Table of contents

The GfK Digital Trends App................................................................................................................ 1

System requirements .......................................................................................................................... 1

Downloading with Microsoft Internet Explorer................................................................................. 2

Installation ............................................................................................................................................ 3

Accepting the End User License Agreement.................................................................................... 3

The Installation Wizard ....................................................................................................................... 4

Activating the add-on in Microsoft Internet Explorer ...................................................................... 5

The user selection for the GfK Digital Trends App .......................................................................... 7

View GfK Digital Trends App Version Information .......................................................................... 8

Uninstall the GfK Digital Trends App (Windows XP, Vista, 7, 8.1, 10) ........................................... 9

Uninstall the GfK Digital Trends App (Windows 8) ........................................................................ 10

Disclaimer .......................................................................................................................................... 12

GfK Digital Trends App | 24th August 2015 1

The GfK Digital Trends App

The GfK Digital Trends App is designed to explore the use of certain online services. It consists of a

software program for your Windows based computer and a browser add-on for Internet Explorer.

While you are using the Internet, the software registers which websites you visit and which ads can

be seen on these pages. Each time you start the browser the add-on is activated automatically

unless you deactivate it in your browser. Please do not deactivate the GfK Digital Trends App

permanently as you will drop out of the GfK Digital Trends Program if no data is received.

For other support questions or if you would like a new download-link for example, please contact us

at support@knowledgepanel.com.

This manual will describe the download, installation on Windows and the activation of GfK Digital

Trends App in Microsoft Internet Explorer. You will also find more information on how to uninstall

the add-on at the end of this manual.

Thank you for your participation!

Your KnowledgePanel Team

System requirements

The software is only compatible for the following operating systems: Microsoft Windows XP /

Microsoft Windows Vista / Microsoft Windows 7 (including the 64-Bit version) / Microsoft Windows 8

and 8.1 (including the 64-Bit version, please note that only browsers running within the Desktop App

but not within the Modern UI are supported), Windows 10 (including the 64-Bit version).

And one of the following web browsers is required: Microsoft Internet Explorer 7 or higher /

Mozilla Firefox 3 or higher / Google Chrome 7 or higher

You will need to have administration rights to your computer for the installation.

GfK Digital Trends App | 24th August 2015 2

Downloading with Microsoft Internet Explorer

On the download page, click the “Download”

button. Please be patient, as the download is

specially created for you and therefore requires

a few seconds to complete.

The further procedure depends on the browser

in use. Below are instructions for downloading

with Microsoft Internet Explorer.

As soon as the download is available a bar at

the bottom of the window will be displayed. You

can choose to “Run” GfK Digital Trends.exe

directly, or to “Save” the file and run it

manually. The simplest option is to choose

“Run”:

GfK Digital Trends App | 24th August 2015 3

Installation

The installation of the GfK Digital Trends App is

fully automatic. Please note, however, that

administrator rights are required.

On Windows Vista, 7, 8 and 8.1 you may be

asked by User Account Control for permission

to start the installation. If necessary, enter your

administrator password and click "Yes".

On Windows XP, you may receive the message

"You cannot install this software, because you

do not have administrator rights" if you work

with a limited user account. Please install the

software onto the computer with an

administrator account.

Accepting the End User License Agreement

Please read the End User License Agreement

carefully. If you choose to accept the

Agreement and to continue, please check the

box(es) below the scrolling box and click on

“Accept”. Otherwise, click on “Decline”. You

can also click on “Show agreement text” to

open the agreement as a TXT file in a text

editor:

GfK Digital Trends App | 24th August 2015 4

The Installation Wizard

The installation will run automatically. Please

follow the instructions given by the Installation

Wizard.

Please click on “Continue” to proceed with

the installation. This step can take a few

minutes.

Your web browser may still be open. If so, the

Installation Wizard will recognize this and ask

you to close your browser momentarily. Click

“OK” and the installation will proceed

automatically.

The installation has now been completed.

Please click on “Finish” to reboot your

computer.

GfK Digital Trends App | 24th August 2015 5

Activating the add-on in Microsoft Internet Explorer

Please reopen your browser!

You may receive the message that several add-

ons are ready to be used. Please click on

“Choose add-ons” and then on “Enable”

next to “GfK Digital Trends”, as the add-on is

required for your participation in the GfK Digital

Trends Program.

(Alternatively, Internet Explorer may display an

information bar at the bottom of the window with

the message that GfK Digital Trends can now

be used. Please confirm this message by

clicking on “Enable”.)

You might also receive the message that GfK

Digital Trends “wants to open web content

using this program on your computer”. This may

happen before the user selection dialog opens.

Please select “Do not show me the

warning for this program again” at the

bottom of this security dialog and then click on

“Allow”:

When you first start your browser after installing

the GfK Digital Trends App the add-on is

configured. This might take a few seconds. As a

result Internet Explorer occasionally identifies

the application as a potential threat to browser

speed and could ask you to turn it off.

We can assure you that the GfK Digital Trends

add-on is designed to neither affect the browser

in its capacity nor the browser's speed.

Therefore, please do not disable the GfK Digital

Trends add-on, but click on the ▼ next to “Ask

me later” and select “Do not deactivate”

from the menu. Otherwise, the flow of data will

be interrupted, which will make your

membership of the GfK Digital Trends Program

inactive and prevent us from granting any

incentive.

GfK Digital Trends App | 24th August 2015 6

You can enable or disable the add-on at any

time in Internet Explorer®. Please select

“Extras” from the menu (or ) and choose

“Manage Add-ons”. GfK Digital Trends

should continuously stay enabled for your

membership to this study to stay active. If the

status of the add-on is “Disabled”, please

select GfK Digital Trends and choose

“Enable” at the end of the add-on

management window:

In all versions of Internet Explorer you should

make sure that “Third-Party Browser

Extensions” are enabled. The settings are

located in the Internet Options menu. You can

check this by opening the “Extras” or

“Menu”, then opening the item “Internet

Options” and selecting the tab “Advanced”.

In the section “Browsing”, please check the

“Enable third-party browser extensions”

box. Once this is done, the changes will not

take effect until you restart Internet Explorer.

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The user selection for the GfK Digital Trends App

For privacy reasons we only want to analyze

the internet usage of members of the GfK

Digital Trends Program, not other users of the

computer on which the GfK Digital Trends App

is installed. Therefore, you have the option

each time you start the browser to indicate

whether you are a member of the GfK Digital

Trends Programme, or someone else using the

computer. If the latter, choose “Guest” from the

user dialog and click “OK”.

In order to switch users, you can open the user

dialog at any time by clicking on the icon

in the Windows task bar, next to the clock.

Please note that you may have to click on

first to show hidden icons.

GfK Digital Trends App | 24th August 2015 8

View GfK Digital Trends App Version Information

Via the GfK Digital Trends program group in the

Start menu of Windows you can open a dialog

with information about the add-on.

Windows Vista and 7:

Select “All Programs” and open the folder

“GfK Digital Trends”. In this folder you will

find the item “About GfK Digital Trends”.

Clicking on it opens a window with information

that could assist you if you are in need of

helpdesk support:

Windows 8:

Wipe from the right edge of the screen (or

move the mouse pointer to the upper right

corner of the sceen or press the Windows key

and “A”) to open the Charms Bar. Click on

“Start” to get to the Modern UI and click on the

GfK Digital Trends app-icon to open the

“About” dialog:

Windows 8.1:

Click on to go to the “Modern UI”. There,

tap or click on the GfK Digital Trends app

icon to display the information dialog.

GfK Digital Trends App | 24th August 2015 9

Uninstall the GfK Digital Trends App (Windows XP, Vista, 7)

You can uninstall the GfK Digital Trends App at

any moment. Please note that by doing this you

will end your participation in the GfK Digital

Trends Program.

Please choose from the Windows Start menu,

either “All Programs”, “GfK Digital

Trends”, “Remove GfK Digital Trends” or

“Control Panel” and then with Windows XP

“Software” or with Windows Vista and

Windows 7 “Programs”.

With Windows 8.1 and 10, open the Control

Panel by right-clicking on and choosing

“Control Panel“ from the context menu. Then

click either on “Programs and Features” or

“Uninstall Program”.

If you choose to uninstall the software via the

Control Panel and you are using Windows XP,

please click “Remove”. If you are using

Windows Vista, 7, 8.1 or 10, double-click

directly on GfK Digital Trends or use the right

mouse button and choose “Uninstall”:

The start menu entry:

(Windows 7, similar with other Windows

versions):

The “Programs and Features” control panel

(Windows Vista, similar with other Windows

versions):

Confirm the security request (“Are you

sure…?”) by clicking “Yes”. The software will

then uninstall automatically.

You will get the message that the software has

successfully been uninstalled at the end of the

process.

Click "Finish":

GfK Digital Trends App | 24th August 2015 10

Uninstall the GfK Digital Trends App (Windows 8)

You can uninstall the GfK Digital Trends App at

any time. Please note that by doing this you will

end your participation in the GfK Digital Trends

Program.

Wipe from the right edge of the screen (or

move the mouse pointer to the upper right

corner of the sceen or press the Windows key

and “C”) to open the Charms Bar. Click on the

gear symbol to get to the Setting menu.

In the Settings menu,

click on Control Panel.

GfK Digital Trends App | 24th August 2015 11

In the Control Panel, under “Programs”,

click on “Uninstall a program”:

In the list of installed programs, click on GfK

Digital Trends, then above on “Uninstall”:

Confirm the security request (“Are you

sure…?”) by clicking “Yes”.

The software will then uninstall automatically.

You will get the message that the software has

successfully been uninstalled at the end of the

process.

Click “Finish”.

GfK Digital Trends App | 24th August 2015 12

Disclaimer

All product and company names are trademarks™ or registered® trademarks of their respective

holders. Use of them does not imply any affiliation with or endorsement by them.

Google and Chrome are registered trademarks of Google Inc. in the United States and other

countries.

Microsoft, Windows and Windows Vista are registered trademarks of Microsoft Corporation in the

United States and other countries.

Mozilla and Firefox are registered trademarks of the Mozilla Foundation in the United States and other countries.