Giorgio Armani
By: Amy Avarell
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1961 - 1974
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• Born in 1934• Went to Milan University• 1964 Studied fabrics and textiles• 1961- 1970 Worked for company “Hitman”• 1974 Introduced his own label on Menswear
Popular Fashion Since Armani Started Business
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•1970s “Disco look”•1980s “Neon colors”•1990s “Casual Look”•2000s “Retro Look”
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1975 - 2000
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•1975 Launched women’s line•1981 Opened first store•1996 Armani became popular• 2000 Added makeup to line
1900’s Men’s Fashion
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•The “Lounge look” •Waist Coat• Trousers that were narrow
Where the world was at
• 1970- Recession
• 1980- Oil Glut, Market Crash, Iran Contra Affair
• 1990s- Internet becoming popular
• 2000s- Y2k, Sept 11, U.S went over to Iran
• Today- Still in Iran, BIG Recession, Tech Savy
2000-2007
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•2001 Most successful designer•2007 Broadcast runway show on internet•Designed sports wear•Created colognes and perfumes
Inspirations
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• People!!
What Armani is known for
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• Won awards• Crisp and dynamic lines• Ban BMI• Broadcasted fashion show on cell phones
Armani Designs
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Today
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• Owns over 2 thousand boutiques• Most successful designer• Placed 6th among the richest in Italy
Summary
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