Qlik Solutions per il Retail

Giorgio Dossena

10 June, 2015

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CUSTOMER TRANSFORMATION TIMELINE

Transformation Phase

Introduction of Self

Service Retail

Transformation Phase

Introduction of

convenience

Transformation Phase

Consumerization

of technology

Transformation Phase

Mobile Data-Driven

retailing

Transformation Phase

Introduction of

commuting to stores

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DATA ANALYSIS TRANSFORMATION TIMELINE

Transformation Phase

Business Intelligence was about

Gut Feel

Transformation Phase

Introduction of Management

Information Systems

Transformation Phase

Introduction of Data Warehousing

Transformation Phase

Introduction of Business

Intelligence

Transformation Phase

Introduction of Data Discovery

Produce reports based on transactional systems

Nothing but good old fashion gut feel based upon local knowledge

Consolidate transactional data to one location for analysis

Generate static reports and dashboards

Dynamic exploration of data to uncover unexpected insights

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INVOLVED DATA

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IT/HR� Optimize IT Management & Delivery of Services

� Workforce Management, Remuneration & Training

� Labor Scheduling & Payroll

� IT Service SLA’s & Resource Efficiency

� Governance across Compliance, Security & Data

� Inventory of Fixed IT Assets and Licences

Finance & Executive Management

• Dashboards & Balanced Scorecards

• Enterprise Planning, Budgeting & Performance

• Financial Consolidation

• Predictive / What-If Analysis

• Governance & Risk Management

• Compliance - Regulatory, Environmental, EH&S

• Cash & Working Capital

Sales

� Revenue & Margin - Multi-Channel Cross-Sell

and Up-Sell Effectiveness

� Budgeting, Planning, Forecasting & Tracking

� Customer Service & Call Centre Operations

� Franchisee Contribution

� Sales Productivity at all Levels

Marketing & Customer• Customer Intelligence

• Campaign Performance Analytics

• Social Media Analytics

• Market Basket Analysis & Footfall

• Segmentation, Targeting & Life Time Value

Merchandise & Buying� Assortment Planning � Buying Effectiveness

� Vendor Performance� Price & Revenue Management

� Markdowns & Discounts� Category Contribution

� Gross Margin

Warehousing & Distribution• Sourcing, Procurement & Vendor Analysis

• Damages/Seasonal Write-Offs, Warranty & Returns

• Inventory & Warehouse Management & Control

• Forecasting, Planning, Allocation & Replenishment

• Product Availability / Out Of Stocks

Transportation & Logistics• Inbound and Outbound Transport Analysis

• 3PL, Carrier and Delivery Performance Analysis

• Advanced Shipping Notifications (ASN) Alerts

• On Time Delivery / Receiving Analysis & Tracking

• Equipment, Fuel and Total Landed Cost Analysis

Store Operations• Store Performance Dashboard

• Labor Management & Payroll

• Customer Service Analytics

• Loss Prevention & Fraud Analytics

• Store Development

Qlik Retail Solution Focus

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STORY TELLING

Customer SnapshotChallenges

• Reduce effort required to track key performance indicators

(KPIs) for the business

• Create a faster, more flexible, and more interactive business

intelligence platform

• Deliver customized, real time analysis in easy-to-absorb

presentations and dashboards

• Analytics without impacting the existing ERP system

Solution

• Qlik Dashboards implemented for Sales & Forecasting,

Retail, Finance, Logistics, IT, HR, & Research &

Development

• By the end of 2012 Luxottica had 1,500 users, and 1,200 of

those users were international sales staff

• Rolled out Qlik solutions for Sales, Retail, Finance, Logistics,

HR, & Research & Development in several months

Benefit• Qlik enabled self-service reporting at all levels of the

organization. Qlik access is open to any employee or partner

who needs country- or store-specific information

• Qlik works in concert with existing software, eliminating the

need for a major change in Infrastructure

• Qlik allowed IT to focus on high priority projects rather than

creating and maintaining complex and error prone

spreadsheets

Qlik enables us to collect data from the sales force to

define and publish the commercial forecast and allows

for faster recognition and prediction of market

developments

“

“- Massimo Rigobon, Responsabile BI, Luxottica Group

About Luxottica

• Industry: Retail, Distribution, & Manufacturing,

• Leader in the design, manufacture, distribution and

sales of premium, luxury and sports eyewear

• 7,000 Stores with Operations in Italy, China, Brazil &

United States

Customer SnapshotChallenges

• Analyze market results – clothing wearability, popular

styles and shop sales

• Manage and fulfill extemporary requests for information.

• Monitor the turnover of in-store stock at each retail

location.

Solution• Deploy Qlik to 15 employees in just weeks.

• Analyze POS data, merchandising and inventory turnover –

all focused on improving corporate and product performance.

• Manage the volume of POS data while granting easy access

across its offices via the Internet

Benefit• Delivered a data warehouse to hold and store all data from

the retail locations

• Enabled documents to be shared between on-site and off-

site users

• Gained the ability to track, analyze and “drill into” sales

records without dimensional or hierarchical restrictions

After evaluating the different solutions available on the

market, the company chose Qlik. The tool provides

flexibility in corporate dashboards for management and

ease in creating specific forms for individual users.

Executive, Grotto

“

“- Executive, Grotto

About Grotto

• Grotto S.p.A. manufactures and distributes Gas

clothing worldw

• Manufactures and distributes Gas clothing worldwide

10

World’s largest mobile telecommunications companyDeploying Qlik on iPad for strategic reporting system designed

specifically for the CTO

Specialty food and spices Deploying Qlik on iPad to entire sales organization – with

purchasing and manufacturing to follow

Premium luxury eyewear retailerDeploying Qlik on iPad to agents for showing real-time data on brands, models,

stocks, and results

Leading Dutch mortgage brokerDeployed Qlik on iPad across 180 branches for sales and

marketing applications

Global publishing brandOver 200 Qlik apps available to 10 business units and reporting

delivered via QlikView on the iPad

Major heating and sanitary wholesalerDeployed Qlik on iPad to salesforce for self-service access

to improve quality of customer interactions

Sample mobile BI deployments using QlikView

Thank You