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Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90...

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Global rental market: slowdown or continued growth? Murray Pollok, Managing Editor International Rental News
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Page 1: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Global rental market:slowdown or continued growth?

Murray Pollok, Managing EditorInternational Rental News

Page 2: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Summary

• Uncertainty• Construction & construction equipment• Rental market• Access market

Page 3: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Uncertainty

• Oil prices

• USA-China trade dispute

• Brexit

Page 4: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Construction markets• US construction still reasonably strong, but overall USA GDP growth softening

• Few signs of imminent slowdown. “The outlook is still positive”: IHS Markit.

• Europe construction growth around 2.0% in 2019, 2020 and 2021: “moderate growth with a slowing trend” (IHS Markit). Residential strongest sector, but growth rate is falling.

• Middle East: Middle East construction markets recovering and improving. Qatar will maintain high level this year and 2020; UAE +6-7%, Oman & Saudi Arabia at +4%. Kuwait less than 2% growth.

• China: healthy construction growth of around 6% forecast this year and next

• Latin America: higher regional GDP growth in 2019, and construction spending will recover, but below global rates (IHS Markit).

Page 5: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Global construction equipment sales

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

*20

19*

2020

*20

21*

2022

*

China Europe India Japan North America Rest of the World

Source: Off-Highway Research

Page 6: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

European construction equipment sales

0

50,000

100,000

150,000

200,000

250,000

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

2014

2015

2016

20172018*2019*2020*2021*2022*

Average 2018-2022*: 157,318

Average 2013-2017: 133,671

Source: Off-Highway Research

Page 7: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

N American construction equipment sales

0

50,000

100,000

150,000

200,000

250,000

300,000

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

2014

2015

2016

20172018*2019*2020*2021*2022*

Average 2013-2017: 166,956

Average 2018-2022*: 230,793

Source: Off-Highway Research

Page 8: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

China construction equipment sales

0

50,000

100,000

150,000

200,000

250,000

300,000

350,000

400,000

450,000

500,000

2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018* 2019* 2020* 2021* 2022*

Average 2013-2017: 212,191

Average 2018-2022*: 276,962

Source: Off-Highway Research

Page 9: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

What about rental?

Page 10: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Rental trends

• US$90 billion global market: the trend is going one way

• Rental penetration continues to grow in North America (53.5% - ARA)

• Benefits of rental widely recognised and being heavily marketed by large, sophisticated rental companies

• Longer term trend towards ‘sharing economy’ will benefit rental (ERA study underway)

• Access pioneering rental in new markets (eg China)

• Top 10 rental spenders globally invested around €4.5 billion on fleet in 2017 (IRN100)

Page 11: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Rental Trends – North America

• North America continues to perform strongly:

• 5.3% growth in 2019 (ARA)• 4.8% in 2020, 5.0% in 2021, 4.8% in 2020• Consolidation: top 10 represent 30% of market (scope to be higher)

“We see good end markets, and on the ground we continue to see growing backlogs…sure the pace of growth will at some point and inevitably slow. We just don't believe there is evidence of that being anytime soon.”

Brendan Horgan, COO, Ashtead Group

Page 12: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

6.3%4.5%

4.1%4.0%

3.7%3.9%

3.5%3.4%3.4%

1.7%

0.0% 1.0% 2.0% 3.0% 4.0% 5.0% 6.0% 7.0%

Poland

Norway

Sweden

Italy

Netherlands

Germany

France

Europe

Spain

UK

Europe: Forecast Rental Growth 2019

Source: European Rental Association/IHS Markit (2018 Market Report)

Page 13: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

What about access?

Page 14: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Crawler excavators, 40%

Wheeled loaders, 15%

Mini excavators, 10%

MEWPs, 9%

Crawler dozers, 4%

Telehandlers, 4%

Backhoe loaders, 4%

Wheeled excavators, 3%

Articulated dump trucks, 3%

Skid steer loaders, 2%

6%

Total:US$97 bn

Global market value in 2017 ($ billion)

Page 15: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Current access market

• OEMs enjoying a buoyant period:• Terex in 2018 – up 24%• JLG – up 25% (to Sept ‘18)• Haulotte - up 14%• Skyjack – North America up >15%, Europe up 5-15%

• Terex AWP investor presentation: “Steady long-term expansion anticipated…Demand above 2018 levels expected through 2023”

Page 16: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Current access market• Haulotte expecting 10% revenues growth in 2019.

• China is a hotspot (+20% annual growth, and fleet already more than 60,000 units):

• Currently as big a sales market as Japan or Australia?• Dramatic fleet predictions

• Big Asian rental companies from Singapore, HK and Japan expanding in Asia and China.

Page 17: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Access fleet data

Global fleetNorth

Americanfleet

Europeanfleet

Asia Pacificfleet

LatinAmerican

fleetFleet size 1350000 651000 280000 290000 48000Top 5 share 26% 49% 40% 30% 24%

0

200000

400000

600000

800000

1000000

1200000

1400000

1600000

Source: IPAF/DuckerFrontier & Access International

Page 18: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

IPAF/DuckerFrontier – Europe in 2018/192018• European MEWP rental growth: around 6% (similar to 2017)• Southern Europe: >10%• Germany/France/Italy/NL: 5-10% growth• Nordic countries: moderate growth (pricing pressure)• UK: growth slowed (1-2%) (pricing pressure, focus on renewal)

2019• Uncertainty in 2019, difficulties in 2020?• Growth of MEWP rental less than 5%

Source: IPAF/DuckerFrontier (2019 market reports to be published soon)

Page 19: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

IPAF/DuckerFrontier – USA in 2018/192018• USA fleet growth: 7% (>600,000 units)

• MEWP revenue growth >10% (rates & utilisation both up)

• Fleet increase is main growth driver

2019/2020• Similar growth anticipated in 2019, but uncertainty increasing

(elections in 2020)

• Rates improved in 2018 and expected to remain good in 2019.

Source: IPAF/DuckerFrontier (2019 market reports to be published soon)

Page 20: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Final comments

• Rental growth exceeding GDP growth in most markets.• Prospects remain good for USA rental market, but waiting for a

slowdown.• Access rental fleets growing in Europe, but softening.• Explosive growth in China. Scale of opportunity is enormous.• Prospect of decades of access growth in emerging markets.• MEWP rental in Europe/USA growing faster than general rentals

market.

Page 21: Global rental market: slowdown or continued growth?. Global Rental... · Rental trends • US$90 billion global market: the trend is going one way • Rental penetration continues

Thank you

Murray Pollok, Managing Editor, International Rental NewsE-mail: [email protected]: +44 (0)1505 850043


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