GNSS opportunities in Agriculture

Omar Valdes

Market Development Department

14 January 2015

Outline

EGNOS range of applications

EGNOS and Galileo value proposition for Agriculture

EGNSS Enable new applications in Precision Agriculture

Market and technology drivers in high Precision Agriculture support high long term growth

EGNOS and Galileo value proposition for Agriculture

PPP Solutions

Galileo OS dual frequency

Galileo CS High Precision

Synergies with remote sensing (i.e. Copernicus)

Enhance precision: EGNOS pass to pass accuracy < 30cm

EGNOS as an affordable entry point technology

Eliminate waste and over-application of fertilisers and herbicides

Save time and money

Reduce fatigue

Optimize crop yields

Increase profit margins

Benefits

EGNOS V3 (dual constellation and

frequency)

EGNOS and „globalising“ SBAS

EGNSS Enable new applications in Precision Agriculture

• Biomass monitoring• Soil sampling• Land consolidation• Livestock tracking• Virtual fencing• CAP field boundary

management• Environmental management

Existing applications

Pictures’ sources: http://innovationstelevision.comhttp://news.cision.comhttp://agreport365.com

•New potential applications besides classical ones (Machine Guidance, Automatic Steering, VRA, Asset Management)

New potential applications

Machine Guidance

VRA Asset Management

Auto-steering

EGNOS has a wide range of applications

Application

category

Application field Required

accuracy level

Arable High-value crop cultivation (e.g. potatoes and

vegetables) and/ or precision operations

(sowing and transplanting)

c.2cm

Low-value crop cultivation (e.g. cereals) and

low-accuracy operations (fertilising and

reaping)

c.1m

Dairy Individual livestock positioning and virtual

fencing

2-5m

Agro-logistic Land parcel identification/ geo-traceability,

post harvest pick-up and supervised tracking

of livestock, manure, etc.

c.2.5m

Legislation/

management

Field measurement and boundary mapping

and updating

c.2.5m

EGNOS application domain

Market and technology drivers in high Precision Agriculture support high long term growth

Market trends

• Increased demographic pressure on yield

with limited resources available

• Market reaction:

• Consolidation of farms foster Precision

Agriculture

• GNSS-based solutions in farms show

measureable cost savings and while

increasing the yield

Source of chart: Claas Agrosystems

Technology trends• SBAS solutions opening markets at entry-level prepare users for more advanced solutions

• Dual frequency and dual-constellation expected by Galileo and GPSIII (L1/L5 resp. E1/E5)

• Emerging role of PPP solutions vs. traditional RTK

• Use of big data for integrated farming across different equipment supplied by different

hardware brands

GNSS opportunities in Mapping and Surveying

Omar Valdes

Market Development Department

14 January 2015

Outline

Market and technology drivers inSurveying support high long term growth

GNSS use in Surveying isprogressing in all regions

Challenges ahead in Surveying market segment

Areas of interest for GNSS research in Mapping and Surveying

Current status of the EGNSSadoption in Surveying

Current status of the EGNSSadoption in Mapping

Conclusions

Current status of the EGNSS adoption in Surveying

High precision segment, consists in plotting maps and charts that contain locations of points of interest.

E-GNSS in surveying often means the need for centimetre level accuracy.

Use of Surveying will be complemented with Galileo providing benefits for more demanding applications.

Cadastral Construction

Mine Marine

Surveying disciplines

GNSS use in Surveying is progressing in all regions

In the Rest of the World is expected to experience major growth and develop much faster than in Europe or North America.

Falling prices will be an important driver for the uptake of surveying.Revenues will be generated mainly by cadastral and construction surveying.

Core revenue from GNSS device sales by region

Current status of the EGNSS adoption in Mapping

g

Basic precision segment, consists

in plotting maps and charts that

contain locations of points of interest.

For many mapping applications

meter level accuracy is sufficient

Applications such as thematic

mapping for small and medium

municipalities, forestry and park

management as well as surveying of

utility infrastructures can benefit

from EGNOS.

EGNOS is providing free accuracy improvement that is widely available

Market and technology drivers in Surveying support high long term growth

Market trends

• Surveying seeks to maximise the accuracy of measurements and signal availability in harsh environment

• Property-related activities stimulating growth in shipments of GNSS devices

• Cadastral and Construction related applications remain the leading actors of the sustained growth of GNSS shipments

Technology trends• Dual frequency and multi-constellation expected by Galileo and GPSIII (L1/L5 resp. E1/E5)• Galileo Commercial Service (CS) will deliver high accuracy and improve robustness• Galileo Commercial Service (CS) Authentication of interest for Mine and Cadastral surveying• Benefits are expected in PPP (reducing converging period) and DGNSS

Challenges ahead in Surveying market segment

Surveying challenges:

• cm level accuracy range need

• High productivity requirements

• Limited line of sight visibility (tree canopy)

• Multipath in urban canyons

• Operations in Northern latitudes

• Expensive highly sophisticated equipment

E-GNSS features:

• Galileo dual frequency

• Galileo CS High Precision and Authentication

• Stronger signal compared to GPS

• Higher elevation of satellites

E-GNSS added value:

• Enhanced precision

• Increased availability

• Faster ambiguity resolution

• Better operations in northern latitudes

• Better operations in urban canyons, i.e. where multipath occurs

• Better operations with limited visibility

• Cost efficiency due to high competition

Areas of interest for GNSS research in Mapping and Surveying

Use of Mapping based on EGNOS will be complemented with Galileo providing benefits for Surveying

The emergence of new constellations and multiple frequencies along with decreasing device prices will open up the market of Mapping and Surveying

GNSS devices more and more accessible at lower cost (EGNOS enabled)

…and with increased performance (leveraging Galileo)

Technology trends for EGNSS

Galileo CS (HP surveying)- Accuracy, continuity

- Reliability with AUT (tbc)

- Resistance against multipath

EGNOS and Galileo OS DF (basic precision for mapping)- Autonomous basic accuracy solution for low cost

Conclusions

EGNOS is providing free accuracy improvement that is widely available

In Agriculture, EGNSS answers the market trends by• Enhance precision

• Eliminate waste and over-application of fertilisers and herbicides

• Save time and money

• Reduce fatigue

• Optimize crop yields

• Increase profit margins

In Mapping & Surveying, EGNSS answers the market trends by• Enhanced precision

• Increased availability

• Faster ambiguity resolution

• Better operations in northern latitudes and in urban canyons

• Better operations with limited visibility

• Cost efficiency due to high competition

Growing markets segments, the biggest growth expected from Asia and South America

Question time

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