Date post: | 12-Apr-2017 |
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Technology |
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Planet EarthPlanet EarthPlanet EarthPlanet EarthImagine that Imagine that Imagine that Imagine that the 4.6 the 4.6 the 4.6 the 4.6 billion billion billion billion year age of year age of year age of year age of planet planet planet planet earth is earth is earth is earth is represented represented represented represented by a by a by a by a single single single single yearyearyearyear……………………....
Jeroen van der Veer, CEO Shell
28th January 2008
"Regardless
of which route we
choose, the world's
current predicament
limits our maneuvering
room. We are
experiencing a
step-change in the growth
rate of energy demand
due to population growth
and economic
development, and Shell
estimates that after
2015 supplies of
easy-to-access oil
and gas will no
longer keep
up with
demand."
Activist versus Skeptic• The globe is warming!
• We’re the ones doing it!
• It’s gonna be a catastrophe!
• Panic! The wolf is at the door
• This is the biggest threat in human history!
• Waiting any longer would be too expensive
• There is nothing more worth spending our money
on than this
• If we don’t take drastic action, the climate and
everything in it is doomed!
• The globe is not warming!
• It’s a natural cycle
• It’ll be harmless
• Chill out. The wolf is not at the door
• No, this is the biggest hoax in human history!
• Taking big action would be too expensive
• There are tonnes of things more worth spending money
on than this
• If we do take drastic action, the economy and everything
in it is doomed!
0
100
200
300
400
500
600
700
800
900
1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007
millio
n t
on
ne
s
(ca
rbo
n d
ioix
de
eq
uiv
ale
nt)
Basket of greenhouse gases (CO2 equiv)
Carbon Dioxide
Source: AEA
‘They go on in strange paradox,
decided only to be undecided,
resolved to be irresolute, adamant
for drift, solid for fluidity, all
powerful to be impotent. The era of procrastination,
of soothing & baffling expedients,
of delays, is coming to a close. In its place we are entering a period of consequences.’
For, in the final
analysis, our most basic common link is that we all
inhabit this small planet. We all breathe the same air. We all cherish our children's future. And
we are all mortal.
“Make no little plans. They have no magic to stir men's blood... Make big plans; aim high in hope and work.”Daniel Hudson Burnham 1846-1912
“Search all the parks in all your cities; you'll find no statues of committees.”David Ogilvy 1911-1999
“What we think, or what we
know, or what we believe is, in
the end, of little
consequence. The only
consequence is what we do.”
John Ruskin