April 21-22, 2010 San Antonio, TX

Got SWAG?FortéTarek Korraa

history of promo products industry• 1789 – Commemorative buttons when George

Washington was elected President!

• In the 1800’s - advertising calendars, bags for school books were used by an early pioneer

• Then came caps, aprons, fans, advertising trays (think Coke)

• Industry today has associations with over 7500 members comprising $18B in annual revenue

• Members are both manufacturers and distributors

our history in this industry• In the business of promotional products since

1992

• Forte, PiPS and H&N are all on the distributor side

• Saw an opportunity to support our print customer’s need with additional services

• Volume has tripled in size since 2005, year we were acquired by Consolidated Graphics

• Attendance at major national trade shows critical to seeing new products and forming new relationships

offerings• The most recognized items include –

– Tote bags– Pens, adhesive pads, magnets– T-shirts & caps– Ceramic & travel mugs, water bottles – Wearables (comprises 30%)

• Unique gifts & ideas– Recognition awards– Food gifts– Electronics– Watches– Environmentally friendly products

why / how are they used?• It’s a form of gift-giving, originating from the

earliest recorded history

• Ideas for employee awards and incentives

• Thank you’s to clients and prospective customers

• Conventions and trade shows

• Great for promoting and sustaining brand awareness - create lasting memories

• People love to show off brand loyalties

available brands• Cutter & Buck• Cross, Waterman, Bic, Mont Blanc• 3M Post-it• Titleist, Calaway• Nike, Adidas, Slazenger, Dockers• Wenger• Zippo• Waterford• Etc, etc, etc…

decorating methods

•Screen printing

•Embroidery

•Laser etching/engraving

•Deboss

•Foil/ Hot stamping

•Pad printing

•Heat transfer

•Digital

Additional Decoration Methods for Wearables:

•Sequin Embroidery

•Laser Applique

•Rhinestone Applique

trusted suppliers

• Carefully selected, scrubbed, reliable list of supplier partners

• Volume business = better pricing/service

• Boutique suppliers for unique items

• Throughout the United States & Asia

• Relationship business

• Asia - higher volumes if time allows

safety, health, environment• Bisphenol-A Free (BPA free)

– Hormone disrupting chemical harmful to human health

– From scratched or worn polycarbonate

• California Prop 65

• Green products

• Child labor concerns

brand and process management• We know you – let us protect your brand

• Your colors• Your standards• Your logo(s)• Your requirements• We apply our knowledge here

• We manage the process for you & ensure deadlines and quality

integrated solutions

• Print & promotional products often merged together in marketing campaigns

• Fulfillment and one source solution

• Online Solutions – storefronts

• Use in direct mail to improve response rate

• Magnets• Flash drives• Compressed t-shirts

creative ideas!• Our claim to fame!

• Need something? Out of ideas? Talk to us!

• What’s your budget?• What’s your occasion?• What are your goals?• Involve us early for options and

samples

• Depend on our expertise to come up with that ideal solution!

• The latest and greatest• Special deals on overstocked

merchandise

upcoming offerings from CGX • Print on demand items

• Personalized one-off’s in full color

• Initial offerings will include• T-shirts• Sweatshirts• Bags• Mugs• Mousepads

• Great for your employees and your customers!

• Orders through customized FotoFront available through CGX

April 21-22, 2010 San Antonio, TX

Got SWAG?FortéTarek Korraa