GOVERNMENT ETHICS AND DEMOCRATIC PARTICIPATION

Reported by: SITTIE MAJERA A. UPAM

TOPIC OUTLINE

Ethics and Public OpinionSocial Responsibility, Social Obligation & Social ResponsivenessEthics of Corporate Social Responsibility

ETHICS AND PUBLIC OPINIONPublic Opinion- is judgment which is formed and entertained by those who constitute the public and is about public affair.Public Opinion is for social welfare. This welfare of society is an essential characteristics of public opinion.Public Opinion- based on ethical actions.Public Opinion based solely on people perception of how the company’s ethical behavior.Public opinion is an important gauge for the managers to see in spotting trends and anticipating the future so their companies can be succeed.Growing trends toward ethical treatment help enlightened companies win the court of public opinion, which translates into winning in the marketplace.

SOCIAL RESPONSIBILITY, SOCIAL OBLIGATION & SOCIAL RESPONSIVENESS

“I am of the opinion that my life belongs to the whole community

and as long as I live, it is my privilege to do for it whatever I can. I

want to be thoroughly used up when I die, for the harder I work, the

more I live.” ~George Bernard

SOCIAL RESPONSIBILITY

Social responsibility is an ethical framework which suggests that an entity, be it an organization or individual, has an obligation to act for the benefit of society at large. 

Social responsibility is a duty every individual has to perform so as to maintain a balance between the economy and the ecosystems.

This responsibility can be passive, by avoiding engaging in socially harmful acts, or active, by performing activities that directly advance social goals.

*Source: Wikipedia

SOCIAL RESPONSIBILITY

Being Socially Responsible means that people and organizations must behave

ethically and with sensitivity toward social, cultural, economic and environmental

issues.

Striving for social responsibility helps individuals, organizations and governments

have a positive impact on development, business and society with a positive

contribution to bottom-line results.

“We make a living by what we get, but we make a life by what we give.” – Winston Churchill.

SOCIAL OBLIGATION

Social Responsibility result to Social ObligationResponsibility and Obligation "go together like Horse and carriage, love and marriage": you can't have one without the other.Your responsibilities are yours, but they result in obligations towards both yourself and your environment, or even society. Responsibility is something you can be held accountable for. How much you actually take responsibility for thinks, is evident from how you deal with your resulting obligations.

SOCIAL RESPONSIVENESS

The ability of a corporation to relate its operations and policies to the social environment in ways that are mutually beneficial to the company and society. - (Essential of Management by Harold Koontz)

The capacity of a corporation to respond to social pressure.- (Corporate Social Responsibility: The good, the bad, and the Ugly by Subhabrata Bobby Banerjee)

Social responsiveness strategies can be reactive, defensive, accommodation and proactive.- (Sethi, 1979)

SOCIAL RESPONSIVENESS

The difference between social responsibility and social responsiveness is that the latter implies actions and the “how” of enterprise responses.

Social responsibility emphasizes obligation and accountability in society while social responsiveness emphasizes action and activities.

Focus on how to responds to issues than trying to determine ultimate social responsibility.

ETHICS OF CORPORATE SOCIAL RESPONSIBILITYETHICS- What is the correct things to do. Includes action of employees and organizations.

Reflects the philosophy of business.

“It takes 20 years to build a reputation and only 5minutes to ruin it.” (Warren Buffet).

Business should not only be responsible morally to the stakeholders but also to the society, environment and towards a sustainable planet at large.

Many other names are used to refer to CSR such as socially responsible business, responsible business conduct, responsible entrepreneurship, corporate citizenship, corporate accountability or corporate sustainability.CSR is the continuing commitment by businesses to behave ethically & contribute to economic development while improving the quality of life of the workforce & their families ,local communities and the society at large. (World Business Council)

CORPORATE SOCIAL RESPONSIBILITY (CSR)

CORPORATE SOCIAL RESPONSIBILITY (CSR)CSR policy functions as a self-regulatory mechanism whereby a business monitors and ensures its active compliance with the spirit of the law, ethical standards and international norms.“Optimizing operations to minimize environmental impact and improve social outcomes while maximizing performance.” © IBM, 2009.

Self-regulation that is built into a business model, designed to produce long-term positive social and environmental impacts, and which improves the business’ long term economic value.

CSR requires companies to acknowledge that they should be publicly accountable not only for their financial performance but also for their social and environmental record.CSR encompasses the extent to which companies should promote human rights, democracy, community improvement and sustainable development objectives throughout the world. (Confederation of British Industry,2001).CSR is the commitment of businesses to contribute to sustainable economic development working with employees, their families, the local community and society at large to improve their quality of life in ways that are both for business and good for international development. World Bank,24 March 2004).

CORPORATE SOCIAL RESPONSIBILITY (CSR)

CORPORATE SOCIAL RESPONSIBILITY (CSR)

CSR in Equation Form Is the Sum of:Economic Responsibilities (Make a profit)

Legal Responsibilities (Obey the law)

Ethical Responsibilities (Be ethical)

Philanthropic Responsibilities (Good corporate citizen)

CSR

PYRAMID OF CSR

Source: Archie B. Carroll, “The Pyramid of Corporate Social Responsibility: Toward the Moral Management of Organizational Stakeholders,” Business Horizons (July-August 1981). © 1991 by the Foundation for the School of Business at Indiana University.

ETHICAL RESPONSIBILITY

This includes the behavior of the firm that is expected by society but not codified in law.There is an elements of voluntary action in performing this responsibility.

Example: Respecting the religious sentiments and dignity of people while advertising for a product.

HOW IS CSR RELATED TO ETHICSEthics is a proactive concept: doing the right thing because you should, not because you have to.CSR is the proactive acceptance of responsibility for the impact of business activities on the environment, consumers, communities and all other members of the “public sphere” – aka “stakeholders.”Promoting the public interest by encouraging community growth and development, while also eliminating practices that harm stakeholders regardless of the legality of those practices.

HOW IS CSR RELATED TO ETHICSBuilding CSR into the corporate strategy and culture is the key.

CSV – “Creating Shared Value”

Corporate success and social welfare are interdependent:To be profitable, a business must have a healthy and educated workforce, as well as sustainable resources.

For society to thrive, profitable businesses must be developed and supported to create income, wealth, tax revenues, and opportunities for philanthropy.

Poverty Alleviation – Jollibee Group Foundation’s Farmer Entrepreneurship Program: Linking Farmers to the JFC Supply Chain. Jollibee Foods Corporation is recognized for practicing a business model responsive to societal needs, particularly in pushing for enabling people to develop business ventures to become part of a progressive society.

• Environmental Excellence – DOW Chemical Thailand’s DOW Chemical for Sustainable Industry. DOW Chemical Thailand is cited for its strong leadership across various industries to promote environmental sustainability and safety standards, designing a program that created impact in both scale and quality. Its holistic approach is towards creating shared value for both the company and the industries it serves.

• Education Improvement – Jollibee Group Foundation’s Busog, Lusog, Talino (BLT) School Feeding Program. Jollibee Foods Corporation is honored for having a corporate social responsibility program aligned with its core mission and competencies as a business. Jollibee also extends its expertise in food safety to address food handling issues in the feeding program.

• Health Enhancement – P.T. Unilever Indonesia for their School Program – An Integrated Health Hygiene Promotion. P.T. Unilever Indonesia is awarded for its program that addresses the health and sanitation needs of a community, as well as encourages the youth to adopt good hygiene practices—underscoring the importance of behavior change among the youth in remote areas, where health and sanitation systems are poor.

JOLLIBEE FOODS CORPORATION’S CSR PROGRAMS

Jollibee Foundation’s Busog, Lusog, Talino (BLT) brings together local education stakeholders and JFC employee volunteers to mitigate hunger and undernourishment, widely attributed causes of school attendance decline and drop-out among lower grade pupils. Daily lunch is provided to below normal weight-for-age Grades 1 & 2 pupils with food prepared by parent groups following menus developed by Jollibee Foundation. The parents also attend seminars on food safety, cooking, health and nutrition. For SY 2008-2009, BLT is being implemented in 54 public elementary schools benefiting 1,822 pupil beneficiaries. Pupils exhibit marked improvements in weight and attendance while their parents show improved budgeting and menu preparation skills as well as knowledge on nutrition.

Aside from education, Jollibee Foundation also has initiatives in livelihood, leadership development and provides assistance in times of calamities.

True to its advocacy of “People Helping People”, the SM Foundation, Inc. (SM Foundation) empowers through education, livelihood training, housing, and health and medical programs. It offers college scholarships, medical missions and farmers' trainings and builds, donates and maintains classrooms and school buildings to public schools. The Foundation also renovates and maintains wellness centers in public hospitals and health care centers. Under the SM Cares Program, a division of SM Foundation,persons with disability, the elderly, youth, women, Overseas Filipino Workers (OFWs) and their families are looked after.

END

“We need business to understand its social responsibility, that the main task and objective for a business is not to generate extra income and to become rich and transfer the money abroad, but to look and evaluate what a business has done for the country, for the people, on whose account he or she has become.