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ItzCash General Purpose Card
Classroom Training for ICW
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Contents
Introduction
Features of Freedom Card
Sales Pitch - Scenarios
Issuance Process: ICW Level
Royal Sundaram General Insurance
Fees Structure
KYC Documents
Marketing Activities
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Introduction: Banked, Unbanked &Under Bank
Banked Population:Credit Card /Debit Card and Bank Account HolderFull access to financial services
Already being fully serviced by Banks less users of cash
Under Banked and Unbanked Population: Mostly does not hold any active Bank Account, No debit/credit CardMinimal access to formal financial servicesVery high users of cashCustomers of Non-bank prepaid issuers
Unbanked Population: No bank account, debit/credit/prepaid cardNo access to formal financial services and
Customers of Micro-finance; users of cashCustomers of BC/BF under No Frills A/c Scheme
Under Banked Population: Bank Account Holders, may have debit card in some casesPartial access to financial servicesBeing served by Bank but high users of cashCustomers of Non-bank prepaid issuers
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What is Freedom Card?
The Freedom Card is Indias first General Purpose
Reloadable Prepaid Card brought to you by DevelopmentCredit Bank Limited and ITZ Cash Card Limited. It is a smartand cost-effective alternative to carry cash and makepayments. The Freedom Card is simple, convenient andsafe to use for a variety of services which include:
Shopping at over 500,000 Merchant Establishments (whichaccept Visa Cards) like supermarkets, pharmacies, clothingstores, medical stores, and more.
Make utility bill payments, book Rail & Air e-Ticket, online
Mobile Recharge, Mobile Post Paid Bill Payment, DTHSubscription Renewals, payments for Government Serviceslike Property Tax, Water bill payments and Shopping onlineor at ItzCash World Outlets.
Withdrawing cash from ATMs, (which accept Visa cards).
Transfer Money(Domestic Remittance) * (to be introducedshortly)
Freedom Card
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Freedom Card can be used to makepayment at any merchantestablishments (e.g. Spencers,mobile store, Big Bazaar etc) throughany pos terminal who accepts VISA
It can be used to do onlinetransaction with any merchantwho accepts VISA and also at Itzpayment gateway
Customer can withdraw moneyfrom any VISA enabled ATM.
Freedom Card: where can itbe used?
Features: Freedom Card
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DCB Bank No frills Account along with
Freedom Card on request with Zero Balanceat no additional charge
Initially available as ESC (Essential ServicesCard) for making payments like Rail and Airbooking, Prepaid, Postpaid, DTH, Insurancepremium etc
Can be upgraded to Open loop Card (OLC) orGeneral Purpose Reloadable Card(GPR) byproviding requisite KYC without additionalfees
Reloadable for a minimum value of Rs.250
ESC Maximum Rs. 10,000OLC Maximum Rs. 50,000
Features: Freedom Card
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Annual limit of transaction (From date of Cardactivation)
ESC Rs, 1,00,000OLC (Procured without PAN card) Rs.2,00,000OLC (Procured with PAN card) Rs.6,00,000Validity: 5 Yrs from the date of activation
Reloadable at enrolled ICW only
Main Menu
Features: Freedom Card
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Main Menu
Summary ofFeatures: Freedom CardReload at your Convenience
Avoid Queues to pay bills
Shop more
Cash withdrawal from any ATM
No overspending worries
Safer alternative to carry cash
Buy online safely
Book bus, train and movie tickets
Accepted at all VISA outlets
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Sales Pitch Scenario 1
Unskilled/Skilled Labourer : Target Group MigrantWorkers from other States
Regularly send money to their native place viafriends/colleagues/relatives/Postal money orders
going to Native place Carry Cash in trains
Advantage of DCB Freedom Card
Card can be reloaded and money withdrawn fromany ATM
Safer mode than carrying cash in train
To get a DCB Bank No frill account and with it the
access to financial services with no fees
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Sales Pitch Scenario 2
Traders from Other Cities: Target Group DiamondTraders/Cloth Merchants
Travel regularly for trade inter cities
Transactions are generally in cash
Advantage of DCB Freedom Card
Load the card and withdraw the funds as and when
required(i.e. to make /receive payments )
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Sales Pitch Scenario 3
Pocket Expenses : Target Group- Head of family/Father
can forward the card to their children studyinglocally/Outstation
Problem of tracking of funds
Problem of transferring funds to students studying
outstation
Advantage of DCB Freedom Card
Could be used to track funds spent Card can be reloaded instantaneously and can be
used to withdraw, shop, etc.
Cash need not be managed at the students end.
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Sales Pitch - Scenario 4
SME Business Customers: Target group Small TimeTrader/Wholesalers
Does business on a daily basis in cash
Carries the money up down everyday
Advantage of DCB Freedom Card
Freedom Card can be loaded with the cash and
withdrawn whenever required Safer mode for carrying cash
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Sales Pitch Scenario 5Management of House Expenses: Target Group
Housewives
Monthly house expense can be reloaded on the card
Advantage of DCB Freedom Card
Keep control of expenses Forms a tool for budgeting as expenses can be
tracked with help of statements
Add on Card can also be given to wife who can shopfrom Big Bazar, Malls etc.
Cash back offer of 5% and maximum amount ofRs.250 from VISA upto 15th April,2012 on VISAoutlets
Style Statement amongst peer group
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Sales Pitch Scenario 6
Utility Payment: Target group - Regular customers atICW outlets
Customers who come to the outlets for payments ofenergy bills/travel bookings/mobile recharge/air
booking/DTH
Advantage of DCB Freedom Card
Customer can use the Card to pay the bills at his end
or use the services of ICW to help him pay the bill forhim.
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Features: Easy to Acquire
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Issuance Process: ICW End
Main Menu
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Royal Sundaram Alliance Insurance CompanyLimited First private insurer in the country to belicensed post privatization in 2001.
Insurance Features available with Freedom Card
Lost Card Insurance
Personal Accident Insurance
Health Insurance (Self and Spouse)
Royal Sundaram GeneralInsurance:Freedom Card
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Insurance
* Premium Amount is subject to change
Freedom Card: Fee Structure
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*Charges are subject to change
Freedom Card: Fee Structure
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*Charges are subject to change
Freedom Card: Fee Structure
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C documents : Photo Identity ProofID Proof documents
UID / Adhaar Letter
Voter ID Card
Valid Passport Photo Ration Card (for the head of the family only)
ID Card issued by defence authorities, State & central government, PSUcompanies, Public limited companies, schools & colleges (for students)
Senior Citizen Card (Issued by State Government)
Pass Book with photo attested by the bank
Letter from scheduled bank (format specified)
Valid Photo debit / credit card
Letter with attested photo by collector / tehsildar / magistrate
Letter from village pradhan / block development officer
NREGA Card (Job card issued by Mahatma Gandhi National Rural
Employment Guarantee Scheme) Social Security Card issued by State Government
Signature Proof documents
ID proof documents with customer signature
Confirmed as Signed in my presence (by BC)
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C documents : Address Proof Voter ID Card
Valid Passport
Ration Card
Bank statement for last 3 months
Gas receipt (cylinder receipt) (any 1 in last 3 months)
Utility bill Gas, Electricity, Telephone, Mobile (any 1 in last 3 months)
Life insurance policy certificate / Premium due notice (last 3 months)
Registered lease agreement or Notarised unregistered lease agreement
Senior Citizen Card (Issued by State Government) Bank Pass Book last 3 months entries (including cooperative banks)
Letter from scheduled bank (format specified)
Credit card statement latest 1 month
Letter from village pradhan / block development officer
NREGA Card (Job card issued by Mahatma Gandhi National RuralEmployment Guarantee Scheme)
Letter from relative (with ISA of relative & NOC)
Latest house tax receipt from municipal office
PAN allotment / intimation letter (< 2 years) (not ok if ID proof is PAN)
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Thank You