Protecting Today’s Investments for Tomorrow’s Innovations

Market A

European UnionGrain Color # $ Total

Red $6.50/bu

Yellow $5.00/bu

Blue, Brown, Green or Orange

DQ

$0.00/bu

Market B

United StatesGrain Color # $ Total

Green $5.50/bu

Yellow $5.25/bu

Blue, Brown, Orange or Red

$5.00/bu

Market C

JapanGrain Color # $ Total

Blue $6.50/bu

Red $5.00/bu

Brown, Green, Orange or Yellow

DQ

$0.00/bu

• Consumer acceptance of genetically modified crops

• Quality characteristics of genetically modified crops

• Grain Channeling– Marketing grain based on specific traits and/or

characteristics – Keeping similar biotechnology traits segregated from

general supplies of grain

• Grain channeling is a segregation of genetically modified crops

• Several countries currently ban genetically modified crops, namely the European Union, Japan and some South American countries.