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New Large Format Digital Solutionsby RR Donnelley’s-Genesis Plant
•Cost Effective, Design Friendly Capabilities
•Time-To-Market Advantage
•Ideal For Point of Purchase, Trade Show & Event Marketing, And A Host Of Other Applications
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Large Format Digital Printing Capabilities
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Large Format Digital Printing Capabilities
►Image length only limited by roll size
►Choose 600 or 1000 DPI
►UV Inks are flexible and durable for outdoor usage
►Fast turnaround with virtually no set up time
►Prints up to 8 color plus white
►Digital workflow provides low cost localization and variable data output
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Substrates: Print Directly On Wide Variety Of Shapes And Sizes In One Step
Print on almost any substrate and any size Thickness can range from .006 point to 2” – the equivalent of 80#
text, to tile, or even Plexiglas Material can be as wide as 126.5” for board, and 16’ for rolls Length can be as much as 150’ and is limited only by raw
material sizes
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Enhanced Features Increase the Spectrum of Products You Can Design &
Print Digitally
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Design Flexibility Opens Up New Product Opportunities
►4-color plus white ink capability allows you to achieve design effects normally seen only on offset presses
Rich vibrant colors, crisp clean lines Print on any color substrate and still achieve your design effect
►Direct-to-substrate printing on a wide range of flexible or rigid materials
►1000 dpi capability results in a crisp appearance and permits type sizes as small as 4pt
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Flexibility That Lets You Design For Maximum Impact
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Personalization, Versioning & Testing
►Cost effective production from 1 to thousands
►Digital versioning allows you to personalize your message and increase the impact of your materials
►Test your concepts with cost effective mock-ups
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Case Study: Consumer Packaged Goods
►The Challenge: Previously printed in-store overhead signs using offset press on 80 # C1S. The product was printed then mounted and glued on plastic and die cut into the finished product.
►The Solution: Digital production for direct printing onto A 3mil plastic. Materials were die cut, picked, packed and shipped.
►The Results: Reduced time to market & costDigital versions were personalized to specific stores
for more impact and improved sell through
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Case Study: Retail Merchandising
► The Challenge: 3 – 5 different signs were offset printed for seasonal promotions & merchandise pushes. Due to cost, static versions of each sign were produced and used across all 900+ stores. Signs were printed offset and then mounted, die cut and shipped to each store.
► The Solution: Large format digital production allows economical production of a personalized sign kit for each store. Signage is printed direct on the substrate.
► The Results: New workflow eliminated a production step, reduced costs, created speed-to-market advantage, and delivered more personalized messages to consumers.
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Case Study: Event Marketing
► The Challenge: Hospital was looking for ways to help promote its new facility at a grand opening event. The event targeted three separate audiences. Wanted a unique, cost effective solution that could be executed in a short window.
► The Solution: RR Donnelley recommended standees that featured hospital employees along with key facts about the new facility.
► The Results: Large Format digital print kept preparation time and costs to a minimum while producing high quality standees that met the communication goals for each of the target audiences.
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Potential Products
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Point of Purchase
• Signage• Posters• Banners• Danglers• Shelf Interrupters• Aisle violators• Shelf Strips• Floor Walkers• Window Graphics• Standees • Displays
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Event Signage
►Pole Banners
►Signage
►Posters
►Banners
►Window Graphics
►Standees
►Displays
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Trade Shows
►Booth Panels and Graphics
►Signage
►Posters
►Banners
►Standees
►Displays
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Digital I-Scan - EZCode
►Scan 2D Barcode with Phone Application to be directed to company website
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College and Universities
►Banners
►Window Graphics
►Standees
►Signage
►Posters
►Banners
►Table Tents
►Pole Graphics
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Kitting and Fulfillment
►All your print needs met with RRD/Genesis Packaging
►Print – Kit – Ship all with one company
►Facilities that average 10,000 CUSTOM kits distributed per month
►Six Sigma Black Belts on site to ensure highest quality standards are met
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Transition Slide
Subtitle
Questions
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Next Steps
Contact Information
Patrick McGovernRRD/Genesis Plant20W345 101st StreetLemont, IL 60439P [email protected]
Thank you!
