12
GREATER ROCHESTER, NEW YORK REGION DISCOVER WHY ROCHESTER HAS IT ALL Demographic Profile
GREATER
ROCHESTER,
NEW YORK
REGION
DIS COV E R W H Y RO C H E S T E R H A S IT A LL
100 Chestnut Street
One HSBC Plaza Suite 1910
Rochester, NY 14604
Phone: 585.530.6200 • Fax: 585.546-8477
www.RochesterBiz.com
MADE FOR BUSINESS • MADE FOR LIVING
Demographic Profile
4/06
Toronto
Ottawa
Kingston
Watertown
Binghamton
Albany
Burlington
Bangor
PortlandManchester
Boston
Hartford
Worcester
Bridgeport
New YorkNewark
Philadelphia
Baltimore Dover
London
Erie
Pittsburgh
Fairmont
Cleveland
Huntington
Detroit
100
50
300
SyracuseRochester
Buffalo
B moraltimmororeWashington
LOCATION
D R I V I N G D I S T A N C E S T O M A J O R C I T I E S A N D T H E I R P O P U L A T I O N S
Distance1 2004 Estimated2
(miles) Population
Albany, NY 225 875,583
Boston, MA 385 6,057,826
Buffalo, NY 75 1,170,111
Columbus, OH 395 1,540,157
Cleveland, OH 250 2,250,871
Detroit. MI 330 4,441,551
Hartford, CT 335 1,148,618
New York, NY 330 9,314,235
Newark, NJ 325 2,032,989
Philadelphia, PA 340 5,100,931
Pittsburgh, PA 280 2,358,695
Syracuse, NY 85 732,117
Toronto, ON, Canada 150 4,680,300
Washington, D.C. 330 4,923,153
Source: 1 Mapquest.com, 2Demographicsnow.com and Statistics Canada
17.217.2
25.025.0
38.638.6
45.845.8
58.758.762.762.7
68.368.3 66.966.964.264.2
50.250.2
41.141.1
29.329.3
Source: National Weather Service, 2005.
Temperature °F
Month of Year
D A I L Y T E M P E R A T U R ENORMAL DAILY ME AN TEMPERATURE
C L I M A T E
Annual Precipitation (inches) 33.98(centimeters) 86.31
Daily Mean Temperature — January °F 23.9°C -4.5
Daily Mean Temperature — July °F 70.7°C 21.5
Average Annual Sunshine (Percent of Possible Sunshine) 51%
Source: National Climatic Data Center, 2001
9
ON E OF T H E 50 HOT T E S T LO C AT IONS IN A M E RI C A
6TH TOP PLACE
with the best education Places Rated Almanac and Forbes Magazine
ON E OF T H E T E N BE S T CI T IE S
ON E OF T H E TOP 20 T EC H CI T IE S
in the country Popular Science Magazine
1 S T I N I N N O V A T I O N
R O C H E S T E R H A S I T A L L .L O O K W H A T T H E E X P E R T S A R E S A Y I N G .
9 T H A MONG T H E W OR LD ’ S TOP 125
knowledge-based economic regions Robert Huggins Associates
with the highest number of patents issued per worker Metropolitan New Economy Index
for corporate expansion and relocation Expansion Management Magazine
to raise a family and vacation Child and Family Magazine and Money Magazine
8
GreaterRochester, New York Region
G R E A T E R R O C H E S T E R A I R P O R T S E R V I C E S
E N E R G Y , T E L E C O M M U N I C A T I O N SA N D T R A N S P O R T A T I O N P R O V I D E R S
When it comes to finding a place that's ideally suited for
business and provides an outstanding quality of life, look
no further than the Greater Rochester, New York Region.
Discover for yourself the possibilities and potential of our
region and why it is ranked among the best in the country.
D E M O G R A P H I C S . . . . . . . . . . . . . . . . . . . . . . . 2
W O R K F O R C E . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
H I G H E R E D U C A T I O N . . . . . . . . . . . . . . . . . . . . . . 4
R E A L E S T A T E . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
L A N D A N D T A X E S . . . . . . . . . . . . . . . . . . . . . . . . . 6
E M P L O Y M E N T . . . . . . . . . . . . . . . . . . . . . . . . . 7
I N F R A S T R U C T U R E . . . . . . . . . . . . . . . . . . . 8
L O C A T I O N . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9
G R E AT E R R O C H E S T E R I N T E R N AT I O N A L A I R P O R T
Passenger Boardings, 2004 1,378,079
Average Number of Flights/Day, 2005:Arrivals 95Departures 95Number of Carriers 10Number of Direct-Connecting Cities 22Number of Passenger Gates 22Air Cargo Volume (tons), 2004 78,815Largest Runway (feet) 8,001 x 150
O U T LY I N G A I R P O R T D ATA
County Longest RunwayGenesee County Airport Genesee 4,403 x 100 ftLeRoy Airport Genesee 2,640 x 60 ftDansville Municipal Airport Livingston 3,635 x 100 ftGeneseo Airport Livingston 4,695 x 90 ftHoneoye Falls Airport Monroe 1,685 x 90 ftLedgedale Airpark Monroe 4,205 x 75 ftSpencerport Airpark Monroe 2,450 x 90 ftCanandaigua Airport Ontario 3,200 x 75 ftCreekside Airport Ontario 1,245 x 25 ftGorham Airport Ontario 1,820 x 55 ftHopewell Airpark Ontario 1,650 x 80 ftPine Hill Airport Orleans 2,659 x 36 ftAirtrek Airport Seneca 2,274 x 75 ftFinger Lakes Regional Airport Seneca 3,786 x 75 ftOvid Airport Seneca 2,200 x 60 ftWilliamson-Sodus Airport Wayne 3,800 x 60 ftFarnsworth Air Strip Wayne 2,400 x 100 ft
PA S S E N G E R C A R R I E R S
Air Canada JetBlueAir Tran Northwest AirlinesAmerican Airlines United AirlinesContinental Airlines U.S. AirwaysDelta Airlines
C A R G O S H I P P E R S
Airborne Express Emery WorldwideBax Global Federal ExpressDHL Worldwide
D I R E C T C O N N E C T I N G C I T I E S
Albany, NY Cleveland, OH Orlando, FLAtlanta, GA Detroit, MI Philadelphia, PABaltimore, MD Ft. Lauderdale, FL Pittsburgh, PABoston, MA Hartford, CT Tampa, FLCharlotte, NC Minneapolis, MN Toronto, ON, CanadaChicago, IL New York, NY Washington, D.C.Cincinnati, OH Newark, NJ
G A S A N D E L E C T R I C
New York State Electric and Gas........(800) 956-9734Rochester Gas and Electric..............(585) 724-8110
G A S O N LY
National Fuel ..................................(800) 295-0059
E L E C T R I C O N LY
National Grid ..................................(315) 428-5198Municipal Providers:Bergen ............................................(585) 494-1048Churchville ......................................(585) 293-3270Fairport............................................(585) 223-0440Holley ..............................................(585) 638-6367Spencerport ....................................(585) 352-4771
T E L E C O M M U N I C AT I O N S
LandlineFrontier Communications ................(585) 777-1234Verizon Communications ................(716) 842-7090
WirelessThe Rochester Region is served by many regional andnational providers.
F R E I G H T S E R V I C E S
Company Region Served
CSX ........................................................Eastern U.S.
Norfolk Southern ......Eastern U.S. & Ontario, Canada
Canadian Pacific ................................U.S. & Canada
PA S S E N G E R R A I L S E R V I C E S
Company Region Served
Amtrak ................................................................U.S.
PA S S E N G E R B U S S E R V I C E SRochester Genesee Regional Transportation Authority (RGRTA) provides bus services throughout the Rochester CSA.
INFRASTRUCTURE
Source: Greater Rochester International Airport1 Rochester CSA includes Genesee, Livingston, Monroe, Ontario, Orleans, Seneca and Wayne Counties.
DEMOGRAPHICS
P O P U L A T I O N G R O W T H T R E N D S
A G E D I S T R I B U T I O N
D I V E R S I T Y
LocalRank Company Employment
1 University of Rochester/Strong Health 17,339
2 Wegmans Food Markets, Inc. 14,8973 Eastman Kodak Company 14,1004 Xerox Corporation 8,4505 ViaHealth 6,5656 Unity Health System 4,7167 Lifetime Healthcare
Companies 4,1618 Rochester Institute
of Technology 2,8279 ITT Industries, Inc. 2,61310 Paychex, Inc. 2,51311 Tops Markets, LLC 2,30712 Delphi Corporation 2,10013 Frontier, A Citizens
Communications Company 2,078
LocalRank Company Employment
14 Finger Lakes Health 1,65715 Harris Corporation, RF
Communications Division 1,600J.P. Morgan Chase & Co. 1,600
17 Bausch & Lomb, Inc. 1,50018 Thompson Health 1,38219 Sutherland Global Services, Inc. 1,32520 Hillside Family of Agencies 1,26921 Electronic Data
Systems Corporation 1,100Ortho-Clinical Diagnostics, Inc. 1,100
23 Rochester Gas & Electronic Corporation 1,074
24 ADT Security Systems, Inc. 1,03825 CooperVision, Inc. 1,026
Source: Individual companies; Rochester BusinessJournal and Hoover’s. Figures do not distinguishbetween full- and part-time employees.
MEDIAN MONTHLY COSTS
Specified Owners Specified Renters
Occupied Median MedianHousing Value With a Not Gross
Units Dollars Mortgage Mortgaged RentRochester
4424,686 $108,440 $1,132 $451 $679
T O P E M P L O Y E R S L I S T
2 7
EMPLOYMENT
T O T A L H O U S E H O L D SO W N E R - O C C U P I E D
H O U S I N G U N I T S
F I N A N C I A L H O U S I N G C H A R A C T E R I S T I C S
ROCHESTER MSA4
Value Percent of Homes
Less than $50,000 4.9%
$50,000 to $99,999 38.4%
$100,000 to $149,999 31.8%
$150,000 to $199,999 13.6%
$200,000 to $249,999 6.2%
$250,000 and more 5.2%
Median Value (dollars) $109,035
Rochester CSA Percent Change 20043 20093
19901 20002 1990-2000 Estimate Projection408,374 432,703 6.0% 450,876 472,256
F I R M S B Y I N D U S T R Y A N D E M P L O Y M E N T S I Z E
Industry Total Firms 1-19 20-99 100-499 500+Retail Trade.......................................... 2,663 2,098 276 62 227Construction.........................................2,423 2,259 129 20 15Professional Scientific and
Technical Services.............................. 2,370 2,084 165 44 77Other Services (except
public administration)........................ 2,349 2,148 137 24 40Health Care and
Social Assistance................................ 1,851 1,528 193 83 47Accomodation and
Food Services..................................... 1,797 1,443 263 30 61Manufacturing...................................... 1,395 874 307 112 102Wholesale Trade................................... 1,334 921 197 74 142Administration, Support, Waste
Management, Remediation Services....1,016 802 98 36 80Real Estate, Rental and Leasing................. 769 667 46 18 38Finance and Insurance............................ 754 589 58 21 86Transportation and Warehousing.............. 450 336 45 13 56Arts, Entertainment, Recreation............. 429 353 55 11 10Information............................................. 335 226 33 13 63Educational Services.............................. 270 198 40 19 13Management of Companies
and Enterprises..................................... 99 17 15 19 48Unclassified Establishments................... 82 82 0 0 0Forestry, Fishing, Hunting,
Agriculture Support.............................. 42 41 0 0 1Mining.................................................... 29 22 1 1 5Utilities.................................................. 16 10 0 0 6Rochester MSA TOTAL1........................ 20,473 16,698 2,058 600 1,117
Source: U.S. Census Bureau, Statistics of U.S. Businesses, 2002
Percent Change 20043 20093
19901 20022 1990-2000 Estimate Projection
Rochester CSA 1,096,153 1,131,543 3.2% 1,137,836 1,144,996
New York State 17,990,455 18,976,457 5.5% 19,254,372 19,575,657
Rochester CSA 1990 Percent1 2000 Percent2 2004 Estimate3 2009 Projection3
15 to 19 7.0% 7.3% 7.5% 7.1%
20 to 24 7.9% 6.2% 7.0% 7.3%
25 to 34 17.3% 12.9% 12.3% 12.9%
35 to 44 15.4% 16.4% 15.1% 13.3%
45 to 54 10.3% 14.1% 14.9% 15.3%
55 to 64 8.3% 8.8% 10.5% 12.5%
Median Age: 33 36 38 39
Percent Rochester CSA Change 20043 20093
19901 20002 1990 - 2000 Estimate Projection
White 88.2% 84.3% -1.3% 84.3% 84.3%Black 8.7% 10.0% 18.8% 10.0% 10.0%
American Indian
or Alaska Native 0.3% 0.3% -8.0% 0.3% 0.3%
Asian/Pacific Islander 1.3% 1.8% 42.4% 1.8% 1.8%
Some Other Race 1.5% 1.9% 32.2% 1.9% 1.9%
Two or More Races 1.7% 1.7% 1.7%
Hispanic Ethnicity 2.9% 4.3% 50.4% 5.2% 6.2%
Not Hispanic or Latino 97.1% 95.7% 1.8% 94.8% 93.8%
Source: 1U.S. Census, 1990; 2U.S. Census, 2000; 3www.demographicsnow.com; 42004 American Community Survey.Rochester MSA includes Livingston, Monroe, Ontario, Orleans and Wayne Counties. Rochester CSA includes Genesee, Livingston, Monroe,Ontario, Orleans, Seneca and Wayne Counties.
1Rochester MSA includes Livingston, Monroe, Ontario, Orleans and Wayne Counties.
Number of Persons
Employed
6 3
LAND AND TAXES
D E V E L O P M E N T L A N D — R O C H E S T E R M E T R O P O L I T A N A R E A
Classification Low (Price per Acre) High (Price per Acre)
Land in Industrial Parks $35,000 $75,000
Office/Industrial Land—Non-park $30,000 $125,000
Retail/Commercial Land $100,000 $800,000
Residential $5,000 12,000
Source: Rochester, NY Market Overview, NAI Pyramid Brokerage Company of Rochester, 2005.
Rates are representative of Greater Monroe County and are considerably less in outlying counties of Greater Rochester, New York Region.
WORKFORCE
E M P L O Y M E N T P R O F I L E C O M M U T E P A T T E R N S
DAILY COMMUTERS TO MONROE COUNTY
Residence County Workers
Genesee County NY 6,094
Livingston County NY 10,713
Ontario County NY 13,094
Orleans County NY 6,477
Seneca County NY 500
Wayne County NY 16,497
Total: 53,375
Source: Genesee/Finger Lakes Regional Planning Council
Industry
Education andHealth Services 103,100 20%
Trade, Transportation,and Utilities 91,300 18%
Government 88,500 17%
Manufacturing 83,500 16%
Professional andBusiness Services 58,700 11%
Leisure and Hospitality 42,700 8%
Financial Activities 22,700 4%
Other Services 20,500 4%
National Resources,
Mining, and Construction 19,100 4%
Information 12,600 2%Source: New York State Department of Labor: Current Employment by Industry, 2004 Annual Average
Rochester CSA2
Total Labor Force 547,700
Employed 516,900
Unemployed 31,000
Unemployment Rate 5.7Source: New York State Department of Labor: Local AreaUnemployment Staistics, 2004 Annual Average
C O M M U T E P R O F I L ERochester MSA1
Travel Time to Work %
Workers (16+) who
do not work at home 515,802 100
Less than 10 minutes 85,872 16.6
10 to 14 minutes 88,100 17.1
15 to 19 minutes 90,834 17.6
20 to 24 minutes 91,361 17.7
25 to 29 minutes 36,391 7.1
30 to 34 minutes 54,239 10.5
35 to 44 minutes 26,225 5.1
45 to 59 minutes 23,859 4.6
60 to 89 minutes 12,325 2.4
90 or more minutes 6,596 1.3
Mean travel time to work (minutes) 21.1Source: U.S. Census, 2000
Percent of Total
Workforce
Rochester CSA2
Per Capita Personal Income, 2003 $30,538Source: Bureau of Economic Analysis
N E W Y O R K S T A T E S A L E S A N D U S E T A X
New York State Sales and Use Tax ........................................................................................4.00%
Combined Genesee County Sales and Use Tax......................................................................8.00%
Combined Livingston County Sales and Use Tax ..................................................................8.00%
Combined Monroe County Sales and Use Tax ......................................................................8.00%
Combined Ontario County Sales and Use Tax........................................................................7.00%
Combined Orleans County Sales and Use Tax ......................................................................8.00%
Combined Seneca County Sales and Use Tax........................................................................8.00%
Combined Wayne County Sales and Use Tax ........................................................................8.00%
Source: New York State Department of Taxation and Finance, as of June 2005
N E W Y O R K S T A T E C O R P O R A T E I N C O M E T A X
General Business Taxpayers ..................................................................7.5% of Entire Net Income
Qualified Small Business Taxpayers ....................................................6.85% of Entire Net Income
Source: New York State Department of Taxation and Finance, Tax Foundation, as of December 2004
1Rochester MSA includes Livingston, Monroe, Ontario, Orleans and Wayne Counties. 2Rochester CSA includes Genesee, Livingston, Monroe, Ontario, Orleans, Seneca and Wayne Counties.
4 5
HIGHER E
DUCATION
REAL ESTATE
H I G H E R E D U C A T I O N E N R O L L M E N T
Institutions Total Enrollment Fall 20041
Rochester Institute of Technology 13,597
State University College at Brockport 8,595
University of Rochester 8,329
State University College at Geneseo 5,573
St. John Fisher College 3,376
Nazareth College of Rochester 3,140
Roberts Wesleyan College 1,926
Hobart and William Smith Colleges 1,847
Keuka College 1,206
New York Chiropractic College 737
St. Bernard's School of Theology and Ministry 152
Northeastern Seminary 123
Colgate Rochester Crozer Divinity School 104
Bexley Hall Seminary 19
Total Enrollment 48,724
Institutions Total Enrollment Fall 20041
Monroe Community College 17,502
Genesee Community College 6,106
Finger Lakes Community College 4,884
Rochester Business Institute 1,510
Bryant & Stratton College 529
Total Enrollment 30,531
Grand Total Enrollment 79,255
Classification Low Rental Rate High Rental Rate Effective Average Vacancy Rate(rent/sq. ft./year) (rent/sq. ft./year) (rent/sq. ft./year)
DOWNTOWN OFFICE—FULL SERVICE RATEClass A (Prime) $18.00 $25.00 $20.00 13.0%Class B (Secondary) $10.00 $16.00 $12.00 28.0%
SUBURBAN OFFICE—FULL SERVICE RATEClass A (Prime) $16.00 $21.00 $18.00 12.0%Class B (Secondary) $12.00 $17.00 $14.00 15.0%
C O L L E G E A N D U N I V E R S I T Y E N R O L L M E N T
( 4 - Y E A R / G R A D U A T E S )
C O L L E G E A N D I N S T I T U T E SE N R O L L M E N T ( 2-Y E A R / G R A D U A T E S )
E D U C A T I O N A L A T T A I N M E N TO F P O P U L A T I O N
H I G H S C H O O L G R A D U A T EP R O J E C T I O N S 3
Rochester CSA2 2006Projection
Genesee 743Livingston 586
Monroe 8,046
Ontario 1,132
Orleans 449
Seneca 325
Wayne 1,014
Total 12,295
Rochester CSA2
25 years plus Percent
Less than high school graduate 15.8
High school graduate (incl. equivalency) 84.2
Highest Level AttainedHigh school graduate
(incl. equivalency) 29.4
Some college, no degree 18.0
Associate degree 10.0
Bachelor's degree 16.0
Master's degree 8.0
Professional degree 1.8
Doctorate degree 1.1
Source: U.S. Census, 2000
O F F I C E S P A C E M A R K E T —R O C H E S T E R M E T R O P O L I T A N A R E A 1
Classification Low Rental Rate High Rental Rate Effective Average Vacancy Rate(rent/sq. ft./year) (rent/sq. ft./year) (rent/sq. ft./year)
RENTAL SPACE—FULL SERVICE RATENeighborhood Service Centers $5.00 $15.00 $10.00 7.0%Community Power Center $12.00 $25.00 $16.00 11.0%Regional Malls $18.00 $50.00 $30.00 N/A
R E T A I L S P A C E M A R K E T —R O C H E S T E R M E T R O P O L I T A N A R E A 1
Classification Low Rental Rate High Rental Rate Effective Average Vacancy Rate(rent/sq. ft./year) (rent/sq. ft./year) (rent/sq. ft./year)
INDUSTRIAL SPACE—NET (TRIPLE NET) RATEBulk Warehouse $1.50 $3.50 $3.00 23.0%Manufacturing $2.50 $7.00 $5.50 9.5%High Tech/R&D $5.00 $8.50 $6.50 7.0%
I N D U S T R I A L S P A C E M A R K E T —R O C H E S T E R M E T R O P O L I T A N A R E A 1
Central City Suburban Suburban
Real Estate Taxes $1.25 $1.05 $1.20
Insurance (Fire and Liability) $0.35 $0.35 $0.40
Common Area Maintenance $0.25 $0.25 $0.30
RESEARCH AND DEVELOPMENTWAREHOUSE AND FACTORIESAVERAGE COSTS (SF)
I N D U S T R I A L S P A C E M A R K E T — A V E R A G E C O S T S ( P E R S Q U A R E F O O T ) 2
R O C H E S T E R M E T R O P O L I T A N A R E A 1
Source: 1Office of Higher Education Research and Information Systems, the University of the State of New York. Includes total full-time, part-time, undergraduate, first-professional and graduate enrollment.
2Rochester CSA includes Genesee, Livingston, Monroe, Ontario, Orleans, Seneca, and Wayne Counties.Source: 3 New York State Education Department Fiscal Analysis and Research Unit; Office of Higher Education Research and Information Systems,
the University of the State of New York
Source: 1Rochester, NY Market Overview, NAI Pyramid Brokerage Company, 2006. Rates are representative of Greater Monroe County, and are considerably less in outlying counties of the Greater Rochester, New York Region.
Source: 2Society of Industrial and Office Realtors, 2005.
4 5
HIGHER E
DUCATION
REAL ESTATE
H I G H E R E D U C A T I O N E N R O L L M E N T
Institutions Total Enrollment Fall 20041
Rochester Institute of Technology 13,597
State University College at Brockport 8,595
University of Rochester 8,329
State University College at Geneseo 5,573
St. John Fisher College 3,376
Nazareth College of Rochester 3,140
Roberts Wesleyan College 1,926
Hobart and William Smith Colleges 1,847
Keuka College 1,206
New York Chiropractic College 737
St. Bernard's School of Theology and Ministry 152
Northeastern Seminary 123
Colgate Rochester Crozer Divinity School 104
Bexley Hall Seminary 19
Total Enrollment 48,724
Institutions Total Enrollment Fall 20041
Monroe Community College 17,502
Genesee Community College 6,106
Finger Lakes Community College 4,884
Rochester Business Institute 1,510
Bryant & Stratton College 529
Total Enrollment 30,531
Grand Total Enrollment 79,255
Classification Low Rental Rate High Rental Rate Effective Average Vacancy Rate(rent/sq. ft./year) (rent/sq. ft./year) (rent/sq. ft./year)
DOWNTOWN OFFICE—FULL SERVICE RATEClass A (Prime) $18.00 $25.00 $20.00 13.0%Class B (Secondary) $10.00 $16.00 $12.00 28.0%
SUBURBAN OFFICE—FULL SERVICE RATEClass A (Prime) $16.00 $21.00 $18.00 12.0%Class B (Secondary) $12.00 $17.00 $14.00 15.0%
C O L L E G E A N D U N I V E R S I T Y E N R O L L M E N T
( 4 - Y E A R / G R A D U A T E S )
C O L L E G E A N D I N S T I T U T E SE N R O L L M E N T ( 2-Y E A R / G R A D U A T E S )
E D U C A T I O N A L A T T A I N M E N TO F P O P U L A T I O N
H I G H S C H O O L G R A D U A T EP R O J E C T I O N S 3
Rochester CSA2 2006Projection
Genesee 743Livingston 586
Monroe 8,046
Ontario 1,132
Orleans 449
Seneca 325
Wayne 1,014
Total 12,295
Rochester CSA2
25 years plus Percent
Less than high school graduate 15.8
High school graduate (incl. equivalency) 84.2
Highest Level AttainedHigh school graduate
(incl. equivalency) 29.4
Some college, no degree 18.0
Associate degree 10.0
Bachelor's degree 16.0
Master's degree 8.0
Professional degree 1.8
Doctorate degree 1.1
Source: U.S. Census, 2000
O F F I C E S P A C E M A R K E T —R O C H E S T E R M E T R O P O L I T A N A R E A 1
Classification Low Rental Rate High Rental Rate Effective Average Vacancy Rate(rent/sq. ft./year) (rent/sq. ft./year) (rent/sq. ft./year)
RENTAL SPACE—FULL SERVICE RATENeighborhood Service Centers $5.00 $15.00 $10.00 7.0%Community Power Center $12.00 $25.00 $16.00 11.0%Regional Malls $18.00 $50.00 $30.00 N/A
R E T A I L S P A C E M A R K E T —R O C H E S T E R M E T R O P O L I T A N A R E A 1
Classification Low Rental Rate High Rental Rate Effective Average Vacancy Rate(rent/sq. ft./year) (rent/sq. ft./year) (rent/sq. ft./year)
INDUSTRIAL SPACE—NET (TRIPLE NET) RATEBulk Warehouse $1.50 $3.50 $3.00 23.0%Manufacturing $2.50 $7.00 $5.50 9.5%High Tech/R&D $5.00 $8.50 $6.50 7.0%
I N D U S T R I A L S P A C E M A R K E T —R O C H E S T E R M E T R O P O L I T A N A R E A 1
Central City Suburban Suburban
Real Estate Taxes $1.25 $1.05 $1.20
Insurance (Fire and Liability) $0.35 $0.35 $0.40
Common Area Maintenance $0.25 $0.25 $0.30
RESEARCH AND DEVELOPMENTWAREHOUSE AND FACTORIESAVERAGE COSTS (SF)
I N D U S T R I A L S P A C E M A R K E T — A V E R A G E C O S T S ( P E R S Q U A R E F O O T ) 2
R O C H E S T E R M E T R O P O L I T A N A R E A 1
Source: 1Office of Higher Education Research and Information Systems, the University of the State of New York. Includes total full-time, part-time, undergraduate, first-professional and graduate enrollment.
2Rochester CSA includes Genesee, Livingston, Monroe, Ontario, Orleans, Seneca, and Wayne Counties.Source: 3 New York State Education Department Fiscal Analysis and Research Unit; Office of Higher Education Research and Information Systems,
the University of the State of New York
Source: 1Rochester, NY Market Overview, NAI Pyramid Brokerage Company, 2006. Rates are representative of Greater Monroe County, and are considerably less in outlying counties of the Greater Rochester, New York Region.
Source: 2Society of Industrial and Office Realtors, 2005.
Number of Persons
Employed
6 3
LAND AND TAXES
D E V E L O P M E N T L A N D — R O C H E S T E R M E T R O P O L I T A N A R E A
Classification Low (Price per Acre) High (Price per Acre)
Land in Industrial Parks $35,000 $75,000
Office/Industrial Land—Non-park $30,000 $125,000
Retail/Commercial Land $100,000 $800,000
Residential $5,000 12,000
Source: Rochester, NY Market Overview, NAI Pyramid Brokerage Company of Rochester, 2005.
Rates are representative of Greater Monroe County and are considerably less in outlying counties of Greater Rochester, New York Region.
WORKFORCE
E M P L O Y M E N T P R O F I L E C O M M U T E P A T T E R N S
DAILY COMMUTERS TO MONROE COUNTY
Residence County Workers
Genesee County NY 6,094
Livingston County NY 10,713
Ontario County NY 13,094
Orleans County NY 6,477
Seneca County NY 500
Wayne County NY 16,497
Total: 53,375
Source: Genesee/Finger Lakes Regional Planning Council
Industry
Education andHealth Services 103,100 20%
Trade, Transportation,and Utilities 91,300 18%
Government 88,500 17%
Manufacturing 83,500 16%
Professional andBusiness Services 58,700 11%
Leisure and Hospitality 42,700 8%
Financial Activities 22,700 4%
Other Services 20,500 4%
National Resources,
Mining, and Construction 19,100 4%
Information 12,600 2%Source: New York State Department of Labor: Current Employment by Industry, 2004 Annual Average
Rochester CSA2
Total Labor Force 547,700
Employed 516,900
Unemployed 31,000
Unemployment Rate 5.7Source: New York State Department of Labor: Local AreaUnemployment Staistics, 2004 Annual Average
C O M M U T E P R O F I L ERochester MSA1
Travel Time to Work %
Workers (16+) who
do not work at home 515,802 100
Less than 10 minutes 85,872 16.6
10 to 14 minutes 88,100 17.1
15 to 19 minutes 90,834 17.6
20 to 24 minutes 91,361 17.7
25 to 29 minutes 36,391 7.1
30 to 34 minutes 54,239 10.5
35 to 44 minutes 26,225 5.1
45 to 59 minutes 23,859 4.6
60 to 89 minutes 12,325 2.4
90 or more minutes 6,596 1.3
Mean travel time to work (minutes) 21.1Source: U.S. Census, 2000
Percent of Total
Workforce
Rochester CSA2
Per Capita Personal Income, 2003 $30,538Source: Bureau of Economic Analysis
N E W Y O R K S T A T E S A L E S A N D U S E T A X
New York State Sales and Use Tax ........................................................................................4.00%
Combined Genesee County Sales and Use Tax......................................................................8.00%
Combined Livingston County Sales and Use Tax ..................................................................8.00%
Combined Monroe County Sales and Use Tax ......................................................................8.00%
Combined Ontario County Sales and Use Tax........................................................................7.00%
Combined Orleans County Sales and Use Tax ......................................................................8.00%
Combined Seneca County Sales and Use Tax........................................................................8.00%
Combined Wayne County Sales and Use Tax ........................................................................8.00%
Source: New York State Department of Taxation and Finance, as of June 2005
N E W Y O R K S T A T E C O R P O R A T E I N C O M E T A X
General Business Taxpayers ..................................................................7.5% of Entire Net Income
Qualified Small Business Taxpayers ....................................................6.85% of Entire Net Income
Source: New York State Department of Taxation and Finance, Tax Foundation, as of December 2004
1Rochester MSA includes Livingston, Monroe, Ontario, Orleans and Wayne Counties. 2Rochester CSA includes Genesee, Livingston, Monroe, Ontario, Orleans, Seneca and Wayne Counties.
DEMOGRAPHICS
P O P U L A T I O N G R O W T H T R E N D S
A G E D I S T R I B U T I O N
D I V E R S I T Y
LocalRank Company Employment
1 University of Rochester/Strong Health 17,339
2 Wegmans Food Markets, Inc. 14,8973 Eastman Kodak Company 14,1004 Xerox Corporation 8,4505 ViaHealth 6,5656 Unity Health System 4,7167 Lifetime Healthcare
Companies 4,1618 Rochester Institute
of Technology 2,8279 ITT Industries, Inc. 2,61310 Paychex, Inc. 2,51311 Tops Markets, LLC 2,30712 Delphi Corporation 2,10013 Frontier, A Citizens
Communications Company 2,078
LocalRank Company Employment
14 Finger Lakes Health 1,65715 Harris Corporation, RF
Communications Division 1,600J.P. Morgan Chase & Co. 1,600
17 Bausch & Lomb, Inc. 1,50018 Thompson Health 1,38219 Sutherland Global Services, Inc. 1,32520 Hillside Family of Agencies 1,26921 Electronic Data
Systems Corporation 1,100Ortho-Clinical Diagnostics, Inc. 1,100
23 Rochester Gas & Electronic Corporation 1,074
24 ADT Security Systems, Inc. 1,03825 CooperVision, Inc. 1,026
Source: Individual companies; Rochester BusinessJournal and Hoover’s. Figures do not distinguishbetween full- and part-time employees.
MEDIAN MONTHLY COSTS
Specified Owners Specified Renters
Occupied Median MedianHousing Value With a Not Gross
Units Dollars Mortgage Mortgaged RentRochester
4424,686 $108,440 $1,132 $451 $679
T O P E M P L O Y E R S L I S T
2 7
EMPLOYMENT
T O T A L H O U S E H O L D SO W N E R - O C C U P I E D
H O U S I N G U N I T S
F I N A N C I A L H O U S I N G C H A R A C T E R I S T I C S
ROCHESTER MSA4
Value Percent of Homes
Less than $50,000 4.9%
$50,000 to $99,999 38.4%
$100,000 to $149,999 31.8%
$150,000 to $199,999 13.6%
$200,000 to $249,999 6.2%
$250,000 and more 5.2%
Median Value (dollars) $109,035
Rochester CSA Percent Change 20043 20093
19901 20002 1990-2000 Estimate Projection408,374 432,703 6.0% 450,876 472,256
F I R M S B Y I N D U S T R Y A N D E M P L O Y M E N T S I Z E
Industry Total Firms 1-19 20-99 100-499 500+Retail Trade.......................................... 2,663 2,098 276 62 227Construction.........................................2,423 2,259 129 20 15Professional Scientific and
Technical Services.............................. 2,370 2,084 165 44 77Other Services (except
public administration)........................ 2,349 2,148 137 24 40Health Care and
Social Assistance................................ 1,851 1,528 193 83 47Accomodation and
Food Services..................................... 1,797 1,443 263 30 61Manufacturing...................................... 1,395 874 307 112 102Wholesale Trade................................... 1,334 921 197 74 142Administration, Support, Waste
Management, Remediation Services....1,016 802 98 36 80Real Estate, Rental and Leasing................. 769 667 46 18 38Finance and Insurance............................ 754 589 58 21 86Transportation and Warehousing.............. 450 336 45 13 56Arts, Entertainment, Recreation............. 429 353 55 11 10Information............................................. 335 226 33 13 63Educational Services.............................. 270 198 40 19 13Management of Companies
and Enterprises..................................... 99 17 15 19 48Unclassified Establishments................... 82 82 0 0 0Forestry, Fishing, Hunting,
Agriculture Support.............................. 42 41 0 0 1Mining.................................................... 29 22 1 1 5Utilities.................................................. 16 10 0 0 6Rochester MSA TOTAL1........................ 20,473 16,698 2,058 600 1,117
Source: U.S. Census Bureau, Statistics of U.S. Businesses, 2002
Percent Change 20043 20093
19901 20022 1990-2000 Estimate Projection
Rochester CSA 1,096,153 1,131,543 3.2% 1,137,836 1,144,996
New York State 17,990,455 18,976,457 5.5% 19,254,372 19,575,657
Rochester CSA 1990 Percent1 2000 Percent2 2004 Estimate3 2009 Projection3
15 to 19 7.0% 7.3% 7.5% 7.1%
20 to 24 7.9% 6.2% 7.0% 7.3%
25 to 34 17.3% 12.9% 12.3% 12.9%
35 to 44 15.4% 16.4% 15.1% 13.3%
45 to 54 10.3% 14.1% 14.9% 15.3%
55 to 64 8.3% 8.8% 10.5% 12.5%
Median Age: 33 36 38 39
Percent Rochester CSA Change 20043 20093
19901 20002 1990 - 2000 Estimate Projection
White 88.2% 84.3% -1.3% 84.3% 84.3%Black 8.7% 10.0% 18.8% 10.0% 10.0%
American Indian
or Alaska Native 0.3% 0.3% -8.0% 0.3% 0.3%
Asian/Pacific Islander 1.3% 1.8% 42.4% 1.8% 1.8%
Some Other Race 1.5% 1.9% 32.2% 1.9% 1.9%
Two or More Races 1.7% 1.7% 1.7%
Hispanic Ethnicity 2.9% 4.3% 50.4% 5.2% 6.2%
Not Hispanic or Latino 97.1% 95.7% 1.8% 94.8% 93.8%
Source: 1U.S. Census, 1990; 2U.S. Census, 2000; 3www.demographicsnow.com; 42004 American Community Survey.Rochester MSA includes Livingston, Monroe, Ontario, Orleans and Wayne Counties. Rochester CSA includes Genesee, Livingston, Monroe,Ontario, Orleans, Seneca and Wayne Counties.
1Rochester MSA includes Livingston, Monroe, Ontario, Orleans and Wayne Counties.
8
GreaterRochester, New York Region
G R E A T E R R O C H E S T E R A I R P O R T S E R V I C E S
E N E R G Y , T E L E C O M M U N I C A T I O N SA N D T R A N S P O R T A T I O N P R O V I D E R S
When it comes to finding a place that's ideally suited for
business and provides an outstanding quality of life, look
no further than the Greater Rochester, New York Region.
Discover for yourself the possibilities and potential of our
region and why it is ranked among the best in the country.
D E M O G R A P H I C S . . . . . . . . . . . . . . . . . . . . . . . 2
W O R K F O R C E . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
H I G H E R E D U C A T I O N . . . . . . . . . . . . . . . . . . . . . . 4
R E A L E S T A T E . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
L A N D A N D T A X E S . . . . . . . . . . . . . . . . . . . . . . . . . 6
E M P L O Y M E N T . . . . . . . . . . . . . . . . . . . . . . . . . 7
I N F R A S T R U C T U R E . . . . . . . . . . . . . . . . . . . 8
L O C A T I O N . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9
G R E AT E R R O C H E S T E R I N T E R N AT I O N A L A I R P O R T
Passenger Boardings, 2004 1,378,079
Average Number of Flights/Day, 2005:Arrivals 95Departures 95Number of Carriers 10Number of Direct-Connecting Cities 22Number of Passenger Gates 22Air Cargo Volume (tons), 2004 78,815Largest Runway (feet) 8,001 x 150
O U T LY I N G A I R P O R T D ATA
County Longest RunwayGenesee County Airport Genesee 4,403 x 100 ftLeRoy Airport Genesee 2,640 x 60 ftDansville Municipal Airport Livingston 3,635 x 100 ftGeneseo Airport Livingston 4,695 x 90 ftHoneoye Falls Airport Monroe 1,685 x 90 ftLedgedale Airpark Monroe 4,205 x 75 ftSpencerport Airpark Monroe 2,450 x 90 ftCanandaigua Airport Ontario 3,200 x 75 ftCreekside Airport Ontario 1,245 x 25 ftGorham Airport Ontario 1,820 x 55 ftHopewell Airpark Ontario 1,650 x 80 ftPine Hill Airport Orleans 2,659 x 36 ftAirtrek Airport Seneca 2,274 x 75 ftFinger Lakes Regional Airport Seneca 3,786 x 75 ftOvid Airport Seneca 2,200 x 60 ftWilliamson-Sodus Airport Wayne 3,800 x 60 ftFarnsworth Air Strip Wayne 2,400 x 100 ft
PA S S E N G E R C A R R I E R S
Air Canada JetBlueAir Tran Northwest AirlinesAmerican Airlines United AirlinesContinental Airlines U.S. AirwaysDelta Airlines
C A R G O S H I P P E R S
Airborne Express Emery WorldwideBax Global Federal ExpressDHL Worldwide
D I R E C T C O N N E C T I N G C I T I E S
Albany, NY Cleveland, OH Orlando, FLAtlanta, GA Detroit, MI Philadelphia, PABaltimore, MD Ft. Lauderdale, FL Pittsburgh, PABoston, MA Hartford, CT Tampa, FLCharlotte, NC Minneapolis, MN Toronto, ON, CanadaChicago, IL New York, NY Washington, D.C.Cincinnati, OH Newark, NJ
G A S A N D E L E C T R I C
New York State Electric and Gas........(800) 956-9734Rochester Gas and Electric..............(585) 724-8110
G A S O N LY
National Fuel ..................................(800) 295-0059
E L E C T R I C O N LY
National Grid ..................................(315) 428-5198Municipal Providers:Bergen ............................................(585) 494-1048Churchville ......................................(585) 293-3270Fairport............................................(585) 223-0440Holley ..............................................(585) 638-6367Spencerport ....................................(585) 352-4771
T E L E C O M M U N I C AT I O N S
LandlineFrontier Communications ................(585) 777-1234Verizon Communications ................(716) 842-7090
WirelessThe Rochester Region is served by many regional andnational providers.
F R E I G H T S E R V I C E S
Company Region Served
CSX ........................................................Eastern U.S.
Norfolk Southern ......Eastern U.S. & Ontario, Canada
Canadian Pacific ................................U.S. & Canada
PA S S E N G E R R A I L S E R V I C E S
Company Region Served
Amtrak ................................................................U.S.
PA S S E N G E R B U S S E R V I C E SRochester Genesee Regional Transportation Authority (RGRTA) provides bus services throughout the Rochester CSA.
INFRASTRUCTURE
Source: Greater Rochester International Airport1 Rochester CSA includes Genesee, Livingston, Monroe, Ontario, Orleans, Seneca and Wayne Counties.
Toronto
Ottawa
Kingston
Watertown
Binghamton
Albany
Burlington
Bangor
PortlandManchester
Boston
Hartford
Worcester
Bridgeport
New YorkNewark
Philadelphia
Baltimore Dover
London
Erie
Pittsburgh
Fairmont
Cleveland
Huntington
Detroit
100
50
300
SyracuseRochester
Buffalo
B moraltimmororeWashington
LOCATION
D R I V I N G D I S T A N C E S T O M A J O R C I T I E S A N D T H E I R P O P U L A T I O N S
Distance1 2004 Estimated2
(miles) Population
Albany, NY 225 875,583
Boston, MA 385 6,057,826
Buffalo, NY 75 1,170,111
Columbus, OH 395 1,540,157
Cleveland, OH 250 2,250,871
Detroit. MI 330 4,441,551
Hartford, CT 335 1,148,618
New York, NY 330 9,314,235
Newark, NJ 325 2,032,989
Philadelphia, PA 340 5,100,931
Pittsburgh, PA 280 2,358,695
Syracuse, NY 85 732,117
Toronto, ON, Canada 150 4,680,300
Washington, D.C. 330 4,923,153
Source: 1 Mapquest.com, 2Demographicsnow.com and Statistics Canada
17.217.2
25.025.0
38.638.6
45.845.8
58.758.762.762.7
68.368.3 66.966.964.264.2
50.250.2
41.141.1
29.329.3
Source: National Weather Service, 2005.
Temperature °F
Month of Year
D A I L Y T E M P E R A T U R ENORMAL DAILY ME AN TEMPERATURE
C L I M A T E
Annual Precipitation (inches) 33.98(centimeters) 86.31
Daily Mean Temperature — January °F 23.9°C -4.5
Daily Mean Temperature — July °F 70.7°C 21.5
Average Annual Sunshine (Percent of Possible Sunshine) 51%
Source: National Climatic Data Center, 2001
9
ON E OF T H E 50 HOT T E S T LO C AT IONS IN A M E RI C A
6TH TOP PLACE
with the best education Places Rated Almanac and Forbes Magazine
ON E OF T H E T E N BE S T CI T IE S
ON E OF T H E TOP 20 T EC H CI T IE S
in the country Popular Science Magazine
1 S T I N I N N O V A T I O N
R O C H E S T E R H A S I T A L L .L O O K W H A T T H E E X P E R T S A R E S A Y I N G .
9 T H A MONG T H E W OR LD ’ S TOP 125
knowledge-based economic regions Robert Huggins Associates
with the highest number of patents issued per worker Metropolitan New Economy Index
for corporate expansion and relocation Expansion Management Magazine
to raise a family and vacation Child and Family Magazine and Money Magazine
GREATER
ROCHESTER,
NEW YORK
REGION
DIS COV E R W H Y RO C H E S T E R H A S IT A LL
100 Chestnut Street
One HSBC Plaza Suite 1910
Rochester, NY 14604
Phone: 585.530.6200 • Fax: 585.546-8477
www.RochesterBiz.com
MADE FOR BUSINESS • MADE FOR LIVING
Demographic Profile
4/06
