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Group 4 Final Powerpoint

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    WasteSimulated exhibition

    Adam easton luna limbu Neda mockeviciute

    jessica griffiths elizabeta mikelsone hannah broad

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    Group roles

    Hannah - research

    Ellie floor plan, sketch-up

    Jess- press release

    Adam - Lighting

    Neda and Luna- curators

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    Exhibition title

    How about MYOPIA - means short-sited, near-sited, onlyseeing things near at sight- could work as a metaphor abouthow people dont worry about the effects of their actions... howpeople dont care about how the things they do now are gonnaaffect the future..Myopian utopia - we live carelessly now, as if everything isperfect, we without worrying about the far future

    well like i mentioned the word myopia - it is a medical term, its acondition of the eye where the light that comes in does not directlyfocus on the retina but in f ront of it, causing the image that one

    sees when looking at a distant object to be out of focus, but in focuswhen looking at a close object

    Dystopia - an imagined place or state in which

    everything is unpleasant or bad, typically atotalitarian or environmentally degraded one.

    Living inside the box

    BoxBrain Generation

    The square Generation

    Polluted Green

    Without a Thought

    Tunnel Vision

    Iris

    Inverted Vision The Visual Cortex

    How about something that talksabout the eye directly- showing itsabout how our generation see theworld so you know when we see, the lightgoes through the cornea/iris and isrefracted and inverted until it reachesour brain (visual cortex) where theimage is the right way round

    so "iris" or "visual cortex"so its like not seeing the world forwhat it really is or what we are doingto it.

    Myopian Utopia

    Consumer Goggles

    Egoism

    Survival of the fittest

    Mother Nature

    In the Blind Sight

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    Exhibition Concept

    Myopian utopia

    Myopia is the medical term for short sightedness. Where the eye can see lightclearly close up but at a distance everything is blurred.

    We have decided that this could be used as a metaphor to explain the attitudethat our generation have toward the issues expressed through our work. The

    idea that we do the things we do for the immediate reaction, we do notconsider or take regard for the effect that our actions have on the earth or

    other people in the long term.

    So Myopian Utopia literally means a short sited world.

    In terms of the aesthetic and visual style of the exhibition space, we havedecided to encourage the use of medical terms and processes as a metaphor.So, when the eye interprets a scene, it is refracted and inverted, so we actually

    see upside down, where the image exists in a part of the brain called thevisual cortex. We have decided to make the exhibition space like an actual

    visual cortex- the inside of a brain, as it further explains the idea that we don tfully see and understand the impact our actions have.

    A group of six photographers portraying individual perceptions regarding the theme of waste.The collaborative exhibition, Myopian Utopia, explores the different perceptions of waste and what this word means to a mod erngeneration, through the visual arts. The concept of the exhibition is to show the immediate effects of the attitudes and lifestyles of

    this generation and allow the audience to contemplate the bigger picture of waste in relation to their lives and the future .

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    Current Exhibition PR

    Black and white:sophisticated colour scheme

    No image: the text is the logo-more impactful

    Dash of orange to shock /grabthe attention of the audience.

    Simplistic design of just text, sothat it is more impactful andaesthetically pleasing to the

    modern generation s style oversubstance design ideals.

    Not describing text on thecards/only on the poster

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    Artistic Statement inspiration

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    How to write the press release

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    Logo development

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    Press release idea one

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    Press release idea two

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    These are some very basic imagesof how the show might look in ourexhibition. I tried to show how thegallery would be split in half with

    one light room and one dark spaceand the spotlights would be around

    the work to draw you to them. Ithink you see more of a piece whenyou are forced to focuss like this,especially when light can reflect

    and make it hard to see thepainting.

    The lighting used should be softand white.

    Back room

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    Front room

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    Wall Textures

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    Wall textures

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    Floor plan

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    3D model

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    I looked into lighting and what was the best type of lighting touse in the space. As a group we felt the best type of light wasto use directional lighting in the front room and in the backroom of the exhibition will be projected images and black litTV screens so no lighting will be needed in the space.

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    lighting

    Lighting rooms in exhibitions is made up of diffuse and directional light.The two types of light determines the harshness of the shadows castedby the picture frames and can have an impact on how the picture.Normally room lighting is rarely enough light-to-light up the subject.

    Exhibit lighting is directional light to light up individual pictures ondisplay. Exhibit lighting based on spots where a dramatic effect can take

    place

    Diffuse lighting illuminates room zones or areas of importance.Diffuse lights can radiate light in all directions. Light cannot be

    clearly defined. The light flowing into the room and over the subjectis not directional. For an example where the lighting surface is large

    the lighting produces little or no shadowing.

    Directional lighting is the most used lighting through out manyexhibition spaces. The light can be changed and moved very easilyif not right. The direction from where the light comes can be seen

    on the subject. However shadowing can occur on framesdepending on where the light source is placed.

    Avoiding cast shadows, direction lighting can result on castshadowing on other subjects.

    Here is a example of directional lighting.

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    The artist statements in the front room will be on card, next to the work on the walls dependingon the layout of the work.The artists statements in the back room will all be on ipads in the walls next to the work, or infront

    of it on a stand so that its easier to read on a lit up screen as it will be dark.

    Artist statements

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    Image series one

    Jessica GriffithsOne mans trash is another mans treasure

    A treasure, by definition, is an item of value that is desirable to several people. There are sometreasures that are deemed more valuable to certain people because of the personal memories or

    meaning we secure to them, whilst others disregard them. This series attempts to reveal thestories attached to such objects that some people come consider as trash, and some people

    consider as treasure.

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    Presented as four 9.5 x12 images. I have decided that I want my images to be presented In a glass cabinet suchas the examples below. I have chosen to do this because my photographs represent treasures and the story

    behind them, and in museums the artefacts are presented in glass cases so that they cant be touched butadmired. I want my photographs to be perceived as physical objects rather than just 2d images, and if I present

    them in a glass cabinet then they would take on a more physical presence like artefacts that makes them seemmore special.

    I i

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    Image series two

    Never Permanent

    Neda Mockeviciute

    Neda Mockeviciute , as an immigrant herself confronts the hardships of being homeless -nothaving permanent a place to stay, being neither abroad nor in her home country, longing for

    familiar environment and subjects . Therefore, this project is driven by desire to document thetemporariness of foreign people living in the UK.

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    I want my images to be presented in the form of an installation to reflectthe concept of my work where foreigners are temporary in their habitat.

    An installation isn t a physical print or an object that can be held andkept, it s virtual meaning as soon as you walk away its gone.

    I want the images presented as several installations size 59,4x84,1cm(A1) shown simultaneously rather than having the images like a

    slideshow on the wall because the images tell the story where you lookat them altogether.

    I i th

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    Image series three

    the unseen Luna Limbu

    Food is the most essential part of human s life. We buy food, weeat it but sometimes it just stays there in the refrigerator orsomewhere in the kitchen getting decayed and ready to be

    tossed away in the rubbish bin. One moment it is useful and thenext, becomes useless. It always hits me when I have to throw

    away rotten or decayed foods when there are still billions ofpeople with limited access to food.

    The main perception of this series is to display the differentaspect of food waste meaning presenting a beautiful rather than

    a disturbing prospect. Keith Arnatt was a major inspiration in

    producing this work.

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    I g i f

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    Image series four

    Adam Easton

    Oil over recent years have affect many people lives and has a great effect on the environment. The oilindustry is huge and the effect it has on the environment is dramatic. Seasons in the UK are changing andthe weather is always changing. In the UK we can only grow certain fruits and veg when the season is

    right. Where as other country s can grow the fruit and veg we demand. Demanding fruit and veg that arenot available during certain seasons and transporting them to the UK has a massive effect on the

    environment. Planes, lorries and other forms of transport produce fossil fuels.

    My prints will be 4 A4 size prints, (25x25cm)

    The unknown

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    The reason I called it the unknown is because

    not many people think or even care about howwe get are food from other countries.

    My work will be projected onto steal f rames. AsI looked into waterfalls I wanted the steal f rameto have water dripping from it, as the walls areblack and for heath and safety reason I couldnot be able to have oil dripping down. My workwill be projected on the steal frame whilst thewater creates a illusion.

    My prints will be 4 A4 size prints, (25x25cm)

    The waterfall will be the size of all of the a4prints, 84x118.8cm long.

    Image series five

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    Image series five

    Elizabeta Mikelsone

    Wasted youth is a project made to raise awareness about the effects of drug abuse on teenagers and young adults.I see the term wasted from two different angles and these photographs represent both angles wasted, as in drunkor under the influence of drugs, or wasted, as in wasted time and potential that could lead to greatness. This is avery talked about topic in the 20th and 21st century society, because getting wasted is very popular among the

    young.

    Wasted youth

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    I have decided to present my work on flat screen tvs because I feel that the they would look better when backlight. Ithink that I would enhance the feeling of being in a club, as the light would shine onto the viewers. Also I want thepictures to swap across the screens every 10 seconds to create a moving image, this represents the never stoppingmovement in the club.

    The screens will be 140x114 cm big and will have 5cm thick white borders/frames.

    Image series six

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    Hannah Broad

    Image series six

    The term benefits always sparks a national conversation about Britain's welfare system, generating questions inparliament, national headlines and huge social media reaction. This project considers what being on benefits meansto us a society, breaking down the conventions of stereotypes and our individual expectations. Hannah Broad opensup this controversial matter to the public through the use of visual language, allowing the audience to confront this

    enigma personally and rhetorically.

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    Large square prints (140 x 140 cm )

    I have chosen to have no framing as it is not in the stereotypical box(being the frame) of the view of benefits and is open to the viewer to look

    and interpret what they want.

    no frame

    Evaluation

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    Evaluation

    Overall, our group dynamic worked really well. The structure that we took was to haveone person organise the group, to appoint the things that needed to be done toeveryone based on their job roles within the project. This made it clear in everyonesminds what needed to be done by who, and who to talk to if things went wrong.There havent been any disagreements throughout, we were all happy with the tasksat hand, and working in a group has made our relationships stronger. We now knowhow each other works, what each others strengths and weaknesses are and we canwork together solidly to get the results. There were only really two issues throughoutthe project or even two occasions where the project had hiccups. This was that we had

    one member with personal problems that we couldnt get in touch with for a while.But she came through towards the end of the project, where she contributed in doingthe other jobs that still needed to be done to which the group really benefitted from.The main issue that we had within the group was that we each spent a long timeworking on our individual projects, so we didnt have our own concepts or work readyin time to start collaborating, bringing our ideas together to come up with an

    exhibition concept. This meant that we started working on the exhibition quite lateand didnt have as much time as we could have had to get everything done. Howeverwe did work quickly to make sure we were all ready to bring our work together for thepresentation. If we were to do this again, we would have to be more encouraging andstrict on eachother to get the individual works completed in time so that we couldspend the maximum amount of time working on the collaboration.


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