Group Interaction - The 9th Internet Marketing Pillar

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Pillar #9:

Group Interaction

Pillar #9: Group Interaction


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Pillar #9: Group Interaction• Forum participation• Social networking groups• Answering questions• Blog comments



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Forum Participation• Build up your reputation• Bring direct traffic to your website• Improve your search engine

ranking



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Build Up Your Reputation• Answer industry specific questions• Submit posts offering tips and

advice• Become respected as an industry

leader• Increase your amount of referrals



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Bringing Traffic to Your Site• Always take advantage of the

maximum allowable links in your signature

• Include an obvious benefit of visiting your website



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Improve Search Engine Ranking

• Industry related, popular website linking to your site

• Remember to link to your site using a keyword phrase



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Industry Specific Forums• Search for “keyword phrase” +

“forum”• Start making a list of forums that

relate to your industry• Register and make helpful,

relevant, non-promotional posts



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Freddie Faldo•Golf Forums



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Remember Your Signature• The less common that signature

links are on your forum, the higher your click-through-rate



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Jane Jobs•Sales /

Recruitment•Forums



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Where I Post• forums.digitalpoint.com



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What My Posts Look Like• forums.digitalpoint.com



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Develop Credibility• Posting regular, informative

comments can increase your industry credibility



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Register and Post• Register a profile with links to your

website• Add a signature in your profile• Start posting your comments



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Test 5 to 10 Forums• Test five to ten forums to find one

that you feel comfortable participating in regularly

• Become a resident expert in your chosen forum



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Social Networking Groups• MySpace• Facebook



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Social Networking Groups• MySpace



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Social Networking Groups• Facebook



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Answering Questions• Yahoo Answers• LinkedIn Answers



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Group Interaction• Blog comments



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Blog Comments• Leave valuable comments on blogs

belonging to other people• Ensure that these blogs attract a

similar audience to your target market



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Find Blogs That You Respect• Subscribe to their RSS feeds



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•Freddie Faldo•Golf Blogs



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Making Blog Comments• Subscribe to at least 10 different

blogs relevant to your business• Write two or three comments on

each blog• Ensure that you link to your site



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Pillar #9: Group Interaction• Forum participation• Social networking groups• Answering questions• Blog comments



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Date post:	10-May-2015
Category:	Business
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Group Interaction - The 9th Internet Marketing Pillar

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