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Grower Programs - Proven Winners · F alC orR y e ™ Co ntai er 254 255 ... In 2015, we presented...

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Grower Programs
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Page 1: Grower Programs - Proven Winners · F alC orR y e ™ Co ntai er 254 255 ... In 2015, we presented ten exemplary students with a total of $35,000 in horticultural scholarships for

Grower Programs

Page 2: Grower Programs - Proven Winners · F alC orR y e ™ Co ntai er 254 255 ... In 2015, we presented ten exemplary students with a total of $35,000 in horticultural scholarships for

Perennial Trade 1 Gallon Container

Proven Winners PerennialsProven Winners branded packaging is essential to the success of the brand, ensuring better brand recognition and sell-through for our customers. For your convenience, our branded containers and stake labels are automatically shipped with all Proven Winners Perennials. We will send the recommended containers to you unless you specify an alternate size when you place your plant order. Premium square hanging labels with stakes are offered for all Proven Winners Perennials and may be ordered in place of standard stake labels.

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Strong locking mechanism – always positioned above a logo – keeps tags with the plants, not on the floor; evenallows gardeners to pick up the plant by the tag.

Innovative tag printing allows consumers to bend the tag down and easily read plant details right-side up without removing the tag.

Self-Symetricize technology eliminates the need to spin containers and line up tags – just let the trays do all the work automatically – keeping the grower’s bench and the retailer’s display looking good.

Strong branding message with the ProvenWinners logo appearing below the tag.

Our Grande™ container perfectly fits a gardener’s hand, and because it’s 1" taller than a 4.50 Classic™ container, garden centers can charge at least 50¢ more.

Guaranteed success or your money back.*

QR Code provides variety-specific consumer information.

Thousands of commercials in 28 radio markets will carry this message: “Easily find Proven Winners plants in their branded white containers at local garden centers.”

All Proven Winners tags are bilingual –English/Spanish in the United States.

Each size container has a specific UPC and custom UPCs are available.

A Powerful PackageThe Proven Winners white container stands out. And you can see why. From its distinctive color and branding to its innovative tag design and technology, it’s a powerful package for growers and retailers. And for consumers it’s hard to resist because they know it means quality.

* If the extra cost of the Proven Winners Proven Package does not help you sell our plants faster and more profitably than when not selling in our container, we will refund you 4 cents USD on 4.25 Grande™, 4.50 Classic™, 6.50, and 1.0 QT containers, and 8 cents USD on 1.0 GL Royale™ containers.

Consumers see and hear the branded white container message in:

Building Sales with Branded ContainersConsumers are looking for the white Proven Winners container. To make it easier for them to find and easier for retailers to take advantage of the power of branding, many of our plants automatically come with our branded containers, as you can see below. Contact your propagator regarding delivery.

Proven Winners ColorChoice® ShrubsAll Proven Winners shrubs automatically ship with Proven Winners®

ColorChoice® branded white containers.

Proven Winners AnnualsPicasso series Supertunias® and all four Señorita and Pequeña Cleomes automatically come with the white branded container size of your choice. Hanging basket labels may be purchased instead of containers for all Picasso Supertunias. Hello!™ series Gerberas automatically come with your choice of 1.0 GL Royale™ containers or hanging basket/upright container labels.

50 MillionRadio Impressions

693 Television Stations

11.3 Million Website Views

137,409 Facebook Fans

452,480 YouTubeVideo Views

Page 3: Grower Programs - Proven Winners · F alC orR y e ™ Co ntai er 254 255 ... In 2015, we presented ten exemplary students with a total of $35,000 in horticultural scholarships for

1.0 GL Royale™ Display/Carry TrayFlowering ShrubsInjection Premium 1 Gallon Container

Flowering ShrubsInjection Premium 2 Gallon Container

Flowering ShrubsInjection Premium 3 Gallon Container

Flowering ShrubsInjection Trade

5 Gallon Container

4.25 Grande™

Self-Symetricize®

Container

4.50 Classic™Self-Symetricize®

Container

1.0 Quart Container

6.5Container

1.0 GL Royale™Container

8.5 JumboContainer*

Proven Winners Grasses 1.0 Quart

Container

Perennial Trade GallonContainer

Perennial Premium 1 Gallon

Container

Perennial Premium 2 Gallon

Container

Perennial Premium 3 Gallon

Container

Flowering ShrubsPremium 1 Gallon

Container

Flowering ShrubsPremium 2 Gallon

Container

Flowering ShrubsPremium 3 Gallon

Container

* Customers can order a minimum of 10,000 pieces with order deadlines of April 15 and November 1. For orders outside of the deadlines, an order minimum of 25,000 pieces will apply.

Proven WinnersSelf-Symetricize®Grasses Grande™

Container

Flowering ShrubsTrade 5 GallonContainer

ANNUALS

PERENNIA

LS

SHRUBS

Proven WinnersSelf-Symetricize®Fall Color Grande™

Container

Proven Winners Fall Color Royale™

Container

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Proven Winners® Containers Proven Selections® Containers

4.25 Grande™

Self-Symetricize®Container

4.50 Classic™Self-Symetricize®

Container

1.0 Quart Container

6.5Container

ANNUALS

1.0 GL Royale™

Container8.5 JumboContainer*

4.25 Grande™ Self-Symetricize®

8-count Flat-Filler Display Tray4.25 Grande™ Self-Symetricize®10-count Flat-Filler Display Tray

4.50 Classic™ Self-Symetricize®8-count Flat-Filler Display Tray

1.0 Quart 8-count Flat-Filler Display Tray

Proven Winners® Containers

TOPSELLER

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Proven WinnersFall Color 6.5Container

NEW

Page 4: Grower Programs - Proven Winners · F alC orR y e ™ Co ntai er 254 255 ... In 2015, we presented ten exemplary students with a total of $35,000 in horticultural scholarships for

The future of our industry depends largely on the next generation of leaders. That’s why we are proud to support horticulture students in four-year university programs, technical colleges and two-year post-secondary institutions with our annual scholarship fund. In 2015, we presented ten exemplary students with a total of $35,000 in horticultural scholarships for plant breeding, production and marketing. Read their full stories online at www.provenwinners.com/scholarship_2015_winners.

Container Options and Quantities

* No tray offered at this time for these containers.

Quantities subject to change. Packaging subject to change.

Product Name Units/ Case Cases/Pallet Cases/ Truck

4.25 Grande™ Self-Symetricize® Proven Winners® 440 40 1040 Yes4.25 Grande™ Self-Symetricize® Proven Selections® 440 40 1040 Yes4.25 Grande™ Self-Symetricize® 8-count Flat-Filler Display Tray 50 40 1040 Yes4.25 Grande™ Self-Symetricize® 10-count Flat-Filler Display Tray 50 44 1144 Yes4.25 Grande™ Self-Symetricize® 16-count Flat-Filler Display Tray 50 20 520 Yes4.25 Grande™ Proven Winners® Graceful Grasses® Specialty Container 440 40 1040 Yes4.25 Grande™ Proven Winners® Fall Color Specialty Container 440 40 1040 Yes4.50 Classic™ Self-Symetricize® Proven Winners® 1050 40 1040 Yes4.50 Classic™ Self-Symetricize® Proven Selections® 1050 40 1040 Yes4.50 Classic™ Self-Symetricize® 8-count Flat-Filler Display Tray 50 36 936 Yes1.0 QT Proven Winners® 475 33 858 Yes1.0 QT Proven Selections® 475 33 858 Yes1.0 QT Proven Winners® Graceful Grasses® Specialty Container 475 33 858 Yes1.0 QT Flat-Filler Display Tray 50 36 936 Yes6.50 Proven Winners® 240 48 1248 Yes6.50 Proven Selections® 240 48 1248 Yes6.50 Proven Winners® Fall Color Specialty Container 240 48 1248 Yes6.50 Flat-Filler Display Tray 50 28 728 YesRoyale™ Proven Winners® 128 48 1248 YesRoyale™ Proven Selections® 128 48 1248 YesRoyale™ Display/Carry Tray 50 52 1352 YesRoyale™ Proven Winners® Fall Color Specialty Container 128 48 1248 YesDisplay/Carry Tray for Specialty Containers 50 52 1352 Yes8.5 Proven Winners® Jumbo* 130 60 1560 Yes8.5 Proven Selections® Jumbo* 130 60 1560 Yes8.5 Proven Winners® Fall Color Specialty Jumbo Container 130 60 1560 YesPremium 1-Gallon CoEx * 85 64 1920 NoPremium 2-Gallon CoEx * 90 46 1380 NoPremium 3-Gallon CoEx * 71 32 960 No

TOPSELLER

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Cultivating Future Industry Leaders

Jason LattierOregon State UniversityAreas of Study: Plant breeding, genetics

TOPSELLER

Nathan NordstedtKansas State UniversityAreas of Study: Horticultural science, plant breeding, genetic marker usage

Innovations in Plant BreedingScholarship Winners - $5,000

Josh HenryNorth Carolina State UniversityAreas of Study: Horticultural science, researchon growing bedding plants

Mary LewisUniversity of GeorgiaAreas of Study: Horticultural science, plant production and management

Grower Excellence Scholarship Winners - $5,000

Spencer HoaglandUniversity of Missouri-ColumbiaAreas of Study: Plant sciences, agricultural economics and policy

Innovations in Horticultural Marketing Scholarship Winner – $5,000

McKenzie AdkinsJohnson County Community College (Kansas)Areas of Study: Urban planning, community gardens

Patrick ConnollyNorth Shore Community College (Massachusetts) Areas of Study: Environmental horticulture, plant sales and production

Technical or 2-Year Post-Secondary Institution Scholarships – $2,000

Brandon McCarronFront Range Community College (Colorado)Areas of Study: Plant genetics, tissue culture,production, technology

Jordan ShafferOhio State University Agriculture Technical InstituteAreas of Study: Horticultural science, plant production, hydroponics

Casey TynanCounty College of Morris (New Jersey)Areas of Study: Landscape management and design, applied science

How to ApplyEncourage students you know to apply for one of our future scholarships online today.Applications are due by April 1st and scholarships are awarded in late June each year.Find all the details you need at www.provenwinners.com/scholarship.

Our containers can be ordered online or from your propagator.

Can be purchased online

Page 5: Grower Programs - Proven Winners · F alC orR y e ™ Co ntai er 254 255 ... In 2015, we presented ten exemplary students with a total of $35,000 in horticultural scholarships for

COLORBLAZE®

Solenostemon (Coleus)

Plant WithSUPERBELLS® CalibrachoaSNOW PRINCESS® LobulariaSUPERTUNIA® Petunia

� Easy to grow� No deadheading required� Heat tolerant� Deer resistant� Great as a landscape mass planting, specimen planting, and a thriller in mixed containers

� Adaptable as houseplant� Late or non-flowering in most of North America

� Foliage interest

LXU3764

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SUPERBELLS®

Calibrachoa

Plant WithDIAMOND FROST® EuphorbiaLAGUNA® LobeliaNEW WONDER® ScaevolaSUPERBENA® Royale Verbena

� Heat and drought tolerant� Blooms from planting until hard frost� Loved by hummingbirds� Prefers soil a bit on the dry side, but needs water regularly

� No deadheading required� Perfect for small and medium containers and windowboxes

� Survives early frost, so great for fall� Benefits from once-a-week feeding

LXU3083

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SUPERTUNIA® CharmPetunia

Plant WithSUPERBELLS® CalibrachoaSNOW PRINCESS® LobulariaSweet Caroline Sweet Potato VineSUPERBENA® Verbena

� Bloom size is slightly smaller than other Supertunia varieties

� Compact early but becomes a vigorous spreader

� Easy to grow� Blooms from planting to hard frost� Great in containers, hanging baskets,

and landscapes� Feed often� No deadheading required� Heat tolerant

LXU3761

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Liners Needed 20,000-49,999 50,000-99,999 100,000+

Greenhouse 1,738 sq. ft. 4,344 sq. ft. 8,688 sq. ft.space needed

Points Earned 1/4 per liner 1/2 per liner 1 per liner(5,000-12,499) (25,000-49,999) (100,000+)

Approximately $50-124.99 Approximately $250-499.99 Approximately $1000+

Key Account GrowerReward Levels

Save Money and Use Your Rewards for Valuable Merchandise

1,400 to 5,000POINTS 2,400

to 3,700POINTS

9,000 to 45,000POINTS

2,500 to 4,000POINTS

2,000 to 4,000POINTS

For a complete directory of points-based merchandise, visit www.provenwinners.com.

350 to 30,000POINTS

Be a Key Account Grower Attend a FREE Proven Winners Roadshow this FallWHY• Networking-networking-networking! Roadshows are an excellent place for growers and retailers to meet and exchange ideas in their local market.

• Retailers looking for wholesale suppliers will find valuable connections here.

• No time to attend trade shows? Get caught up on the latest plants and trends at our Roadshows.

• Growers will find useful production tips for new varieties and have a chance to dialogue with other growers to find solutions for challenging crops.

• Retailers will gain insight into coming trends and find the plants they need to increase sales across all seasons.

WHOWho should attend a Proven Winners Roadshow?

• Growers looking for cultural tips on new varieties• Retailer buyers seeking must-have new varieties• Retail managers and staff who want to learn how to sell Proven Winners• Broker Reps who need to know what’s new and how to sell it• Landscapers looking to learn how to grow and maintain Proven Winners plants• Landscape Designers who need high value varieties to offer today’s consumers• Trade and consumer press who want to gain first-hand knowledge of new varieties

WHATJoin our team of growers, sales and marketing professionals at one of our FREE Roadshows as we share valuable insights on how to grow and sell the newest Proven Winners varieties of annuals, perennials and shrubs. Get your production questions answered, network with your peers who are having success with the program, and get a preview of the latest industry trends. By the end of the day, you’ll be ready to make the most of the upcoming season.

WHENFREE Proven Winners Roadshows happen every fall, usually in October, and are hosted in key markets across the United States and in Canada. Stay tuned to www.provenwinners.com for location updates.

HOWRegistration is fast and easy. Simply call (815) 895-1872 or go online to www.provenwinners.com/roadshow-2016 for more information and to register.

Roadshow locations for Fall 2016:Syracuse, NYMinneapolis, MNLouisville, KYGuelph, Ontario

Page 6: Grower Programs - Proven Winners · F alC orR y e ™ Co ntai er 254 255 ... In 2015, we presented ten exemplary students with a total of $35,000 in horticultural scholarships for

Healthy plants fly off the shelves, and our professional fertilizer products will help ensure their good health.We’ve developed four different formulations to minimize and correct pH-related problems, so provide your Proven Winners propagator with the results of your water test, and they’ll recommend which fertilizer will work best for you. Plus, you can choose from a cold weather growing product as well as a greening formula.

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For additional information contact your local propagator or learn more at:www.provenwinners.com/professionals/growers/professional-fertilizers

Fertilizers for Professionals

We’ll Use Your Water Test Results to Help Select the Right Product for YouWhich Proven Winners® Professional Greenhouse fertilizer is best for you to use is based on water test results. If you have a completed water test that is threemonths old or less, send the results to your Proven Winners® propagator. If you don’t have a test kit, call Proven Winners or order one online: www.provenwinners.com/water-test-kit.

Once completed, your test results will be automatically emailed to you, indicating the correct Proven Winners formula to match your water needs.

Proven Winners Professional Greenhouse Water Soluble Fertilizer ProductsThe eight fertilizer products available from Proven Winners® can be used with every irrigation. The specific product that you will use is based on your specific water conditions or needs:• 12-3-12 + Minors Low Alkalinity Formula with FeEDDHA. Contains high levels of Nitrate Nitrogen for cold weather conditions. • 14-3-14 + Minors Moderately Low Alkalinity Formula with FeEDDHA• 16-4-16 + Minors Moderate Alkalinity Formula with FeEDDHA• 18-5-18 + Minors Moderately High Alkalinity Formula with FeEDDHA• 17-4-17 + Minors High Alkalinity Formula with FeEDDHA• 16-4-8 + Minors Greening/pH Reducing Formula with FeEDDHA. A valuable tool to correct increases in pH and quickly green up a crop. • 0-9-6 + Minors Plant Holding Formula with FeEDDHA • Micronutrient Formula

Each Product Contains 100% EDDHA as its Source of IronAll products listed above are made with 100% FeEDDHA. These products have a reddish-brownish color appearancedue to the inclusion of the Iron EDDHA ingredient.

PackagingProven Winners® Professional Greenhouse Water SolubleFertilizers are packaged in 25 lb. bags. Bags are 5 mil.plastic bags, with a 2 mil. poly inner liner. Package labelsare distinctly color coded for easy identification.

NEW

Page 7: Grower Programs - Proven Winners · F alC orR y e ™ Co ntai er 254 255 ... In 2015, we presented ten exemplary students with a total of $35,000 in horticultural scholarships for

We want to be sure that our plants will perform in various climates so that you have success growing and selling them.That’s why every year we send our new varieties to trials across the United States. For a full list of locations and previous results, visit our website. Results are updated in September and October.

Annual TrialsBall Seed Trial, West Chicago, ILBiltmore, Asheville, NCBoerner Botanic Garden, Hales Corner, WIBYU-Idaho, Rexburg, IDCincinnati Zoo, Cincinnati, OHColorado State University, Fort Collins, COCornell, Ithaca, NYCosta Farms Trial, Miami, FLDallas Arboretum, Dallas, TXDisney World, Lake Buena Vista, FL(not open to the public)Focus Greenhouse – Simcoe, ONJardin Botanique de Montreal – Montreal, QCJardin Daniel A Seguin – Ste Madelaine, QCKansas State University, Olathe, KSLongwood Gardens, Kennett Square, PAMassachusetts Horticultural Society –Elm Bank, Dover, MAMast Arboretum, Nacogdosches, TXMetrolina – Huntersville, NCMichigan State University, East Lansing, MIMississippi State University, Crystal Springs, MIMissouri Botanic Garden, St. Louis, MOMounts Botanic Garden, West Palm Beach, FLNational Mall, Washington, DCNorth Carolina State University, Raleigh, NCOhio State University Extension, Springfield, OHOklahoma State University, Stillwater, OKOregon State University, Corvallis, ORPenn State, Manheim, PAPowell Gardens, Kingsville, MORaker – Litchfield, MI

Smith Gardens – Marysville, WASouth Dakota State University, Brookings, SDTexas A&M, Overton, TXThe Oregon Garden, Silverton, ORToronto Botanic Garden, Toronto, ONUniversity of Delaware Botanic Gardens, Dover, DEUniversity of Florida – Fort Lauderdale, Davie, FLUniversity of Georgia, Athens, GAUniversity of Guelph, Guelph, ON University of Illinois, County Master Gardens, Champaign, ILUniversity of Laval, Quebec, QCUniversity of Minnesota West CentralResearch and Outreach Center, Morris, MNUniversity of Minnesota North Central Research and Outreach Center, Grand Rapids, MNUniversity of Missouri, Columbia, MOUniversity of Tennessee, Knoxville, TN University of Wisconsin, Verona, WIWeHoP, Fife, WAWelby Gardens, Denver, CO

Perennial TrialsFour Star, Carleton, MIPleasant View, Loudon, NHEuroAmerican, Bonsall, CAUniversity of Georgia, Athens, GAPenn State University, Landisville - Manheim, PAUniversity of Minnesota, Morris, MNDallas Arboretum, Dallas, TX

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Annual trial gardens

Perennial trial gardens

ColorChoice shrub trial gardens

Trial Gardens

Virginia Tech, Blacksburg, VAChicago Botanical Garden, Glencoe, ILCincinnati Zoo and Botanical Garden, Cincinnati, OHFocus Greenhouse, Simcoe, ONOregon State University, Corvallis, ORUniversity of Guelph, Guelph, ON

ColorChoice Shrub TrialsBiltmore Estate, Asheville, NCEarth-Kind Research, Tyler, TXUWRF Greenhouse, River Falls, WIMississippi State University, Mississippi State, MSTexas A&M Agrilife Research, Overton, TXAmerican Rose Center, Shreveport, LAEdisto Memorial Gardens, Orangeburg, SCHershey Gardens, Hershey, PAInternational Rose Test Garden, Portland, ORMesa Community College, Mesa, AZRose Garden of Farmers Branch, Farmers Branch, TXToledo Botanic Gardens, Lambertville, MIVirginia Clemens Rose Garden, St. Cloud, MNFrederik Meijer Gardens, Grand Rapids, MIMichigan State University, East Lansing, MISan Jose Test Garden, San Jose, CALSU Agriculture Center, Hammond, LAThe Arboretum, State Botanical Garden of Kentucky, Lexington, KYStanley Park of Westfield, Westfield, MAChicago Botanic Garden, Glencoe, ILReiman Gardens, Ames, IAQueens Botanical Garden, New York, NY


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