Date post: | 25-May-2015 |
Category: |
Technology |
Upload: | seelowitz |
View: | 881 times |
Download: | 5 times |
Facebook: Establishing Brand
Presence
Two main ways to create a presence:•Groups•Fan Pages
Groups
Way to show support & interest.
Some discussion features.
Fan Pages
More dynamic landing page.
Customized information.
Reflects user activity.
Ease of media sharing.
Keep fans updated.
Status updates show up in feeds.
Ability to comment & “like”.
See what users are viewing & doing.
See what engaged your audience.
Get a feel for your demographics.
Conclusion
• Pages are more dynamic and provide more user interaction & insight.
• Groups are relatively stagnant & offer little engagement or insight beyond initially joining.