Gto Automotive Presentation May2014

8/10/2019 Gto Automotive Presentation May2014

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THE MOST DYNAMICAUTOMOTIVE CLUSTER IN MEXICO - 2014



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STRATEGIC LOCATION & LOGISTICINFRASTRUCTURE

NASCO (Central Mexico)

Within a 400 kilometers Radius

• 80 % of Mexican Market• 70 % of Industrial Establishments• 70 % of the Mexican Automotive Industry• 70 % of the Foreign trade• 60 % of the Mexican Total Population

• Northern Border (Laredo): 1 day trucking• Pacific Ocean (Manzanillo): 1 day trucking

• Gulf of Mexico (Tampico): 1 day trucking

Main Federal Highways

Guanajuato is strategically located in the middle of the three largest markets in Mexico

• Export Platform



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Guanajuato is accessible andwell connected state to belocated in center of the country.

Its road network and railsystem allow quick mobility to

the major cities in the countryand its northern and southernborders, in addition to majorseaports, which can reducecosts and streamline the entryand exit of merchandise intothe country .

• Road Connectivity



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510 km

512 km

747 km

584 km

Many of the companies that havecome to Guanajuato in recent years,in their evaluation criteria, found thatthe state of Guanajuato is a new areaof opportunity for the developmentof their investment projects for theexcellent strategic and geographiclocation, and connectivity with major

seaports Pacific Ocean and theAtlantic.

Today, the state governmentdeveloping an important railinfrastructure project intermodalstation in the city of Celaya, wherethe two main lines cross (FMX / KCS)

will strengthen the transfer of theproduction and supply chain in thecenter of the country .

• Main Seaports /Rail roads



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To Laredo

To Manzanillo

To Juarez City

To Lazaro Cardenas

To Mexico City

FEDER L HIGHW Y s

TR NVERS L

ONNE TIVITY

The connectivity within the stateof Guanajuato, enables theworkforce to commute easily ontheir Highways to the differentcompanies located inside andoutside the industrial corridor.

This has allowed thedevelopment of a strong supplychain outside the industrialcorridor and installed inmunicipalities that are orientedto the creation of new industriesand generation of high value-added jobs.

• Road Connectivity in the State



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Guanajuato has a diversifiedand competitive economy inseveral areas of generation of goods and services.

• Medium Cities NetworkOur state has a unique set of medium-sized cities with over100 thousand inhabitants,which allows to maintain thequality of life for themselvesand decentralization andbalance.

STRATEGIC LOCATION & LOGISTICINFRASTRUCTURE• Neighbor mid size cities



Michoacán

Guanajuato

Querétaro

San Luis Potosí

Jalisco

Bajío 15km

Morelia 196km.

Querétaro 175km

INTERNATIONAL AIRPORTS

Silao /Bajío Daily flights

Dallas/Fort Worth, Texas 4

Houston, Texas 5Chicago, Illinois 1

Los Angeles, California 2Oakland 1MoreliaHouston 1

Los Ángeles 1Dallas 1

Querétaro

Houston 2

BJX is the busiest airport in the Bajio Region, offering non-stop dailyflights to the main US hubs, near main Industrial parks.



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ECONOMIC OVERVIEW• Basic Indicators

5.7 million inhabitants 5.7 million inhabitants

GDP = $44.7 billion Usd


+ 900 Companies export s $16.6

Billion Usd


Billion Usd

Labor Force: 2.5 million


New j ob seekers yearly 60,000


Business Orient ed Unions in

Guanajuato


Guanajuato

6th most

populated

7th economy

in MexicoIncrease 226%

in 10 years

24 yearsold average

5.7 million inhabitants



Billion Usd




Guanajuato



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WORK FORCE & EDUCATIONAL SYSTEM

From 2005 to 2010, the youthpopulation in Guanajuato (15 to 29years) has increased by more than182, 000 people, which puts in 2ndplace as the State with the fastestgrowth rate for young population,surpassed only by the State of Mexico.

• An Industry-drive educationsystem

Enrollment at the high school levelin the state technical programs isgreater than 88 000 students.

2Place in Mexicowith the fastestgrowth rate foryoung population

nd



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WORK FORCE & EDUCATIONAL SYSTEM

Some specialized careersoffered in Guanajuato:

• Automotive System Engineer• Electro mechanic Engineer• Manufacturing Process

Engineer• Mechanical Engineer

• Industrial Engineer• Mechatronic Engineer• Engineer in Robotics25 New Universities Campuses

• Engineering enrollmentgreater than 36,000students.

• Annual Offer over 5000engineers.

GTO State University

PolitechnicalUniversties

Technical Colleges

TechnologicalPrograms

Virtual University

UNAM

UG

UP

UT

T

UV

UN

IPNPN





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GTO IMPROVING ECONOMIC CONDITIONS

Guanajuato is a regional leader in attracting investment

• 285 investment(2006-2013) 13 different Business sectors

• 91,317 New jobs

• Total: $ 11,114 MDD

Accumulated



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AUTOMOTIVE HIGHLIGHTS• Jobs and Investment

• 20 German companiesEstablished in the state of

Guanajuato

• 2,003MDD Investment• 10,699New jobs

Total• 66 Japanese companies

Established in the state of Guanajuato

• 3, 910MDD Investment• 25,544 New jobs

Total

• 149 Investments• $ 8 billion 079 MDD

(73% of Total)

• 52 thousand 976new direct jobs(58% of Total)

Investments in the last 7years in the Automotiveand Auto Parts Sector



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SOME INTERNATIONAL PARTNERS IN GTO



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GERMAN STRONG PRESENCE IN GTO•Main German partners



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JAPAN STRONG PRESENCE IN GTO•Main Japanese partners



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FASTEST GROWING AUTOMOTIVE CLUSTERIN MEXICO• Automotive highlights

Area: 254 hectaresInvestment: $ 770 million usdDirect jobs: 4,600Plant capacity: 230,000 vehicles and Engines / yearProduct: Mazda 2 and Mazda 3Market: Mexico and Latin America

Start of Construction : September / 2011Start of operations: 4th. quarter 2013



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FASTEST GROWING AUTOMOTIVE CLUSTERIN MEXICO• Mazda Facility Salamanca



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Toyota will produce 50,000 vehicles per year in theMazda facility located in Salamanca.

With this new production line, this facility will havea production capacity of 190,000 cars annually,considering that Mazda production will count for150,000 of these units.

Mazda’s production will start by the fourth quarterof 2013. Toyota production will gradually increaseup to the quoted figure of 50,000 cars per year, bymid 2014.

Toyota’s production will be for Domestic market, aswell as for exports to the U.S., and other countries.



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Area: 566 hectaresInvestment: $ 1,270 million usdDirect jobs: 4,700Plant capacity: 200,000 vehicles / yearProduct: Honda Fit AutoMarket: Mexico and Latin America

Start of Construction : November / 2011Start of operations: 1st. quarter 2014

HONDA FIT HONDA FIT



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FASTEST GROWING AUTOMOTIVE CLUSTERIN MEXICO

• Honda Facility Celaya



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Area: 60 hectaresInvestment: 400 million usd (in two phases)Jobs: 1,400 (in two phases)Project: First factory in Mexico to replace its production plant in BrazilPlant Capacity: 400,000 units by the end of 2012 and 5.5 million in 2017

when it is fully operational.Product: TyresMarket: Mexico, Central America, Caribbean and sales opportunities to

the United States.Start of Construction: 2011Start of Operations: Summer 2012



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Area: 60 Hectares.Investment: 840 Million usdJobs: 1,200Project: Production of new generation engines for Volkswagen carsPlant Capacity: 500,000 engines annuallyProduct: Auto Engine (High quality)Market: USA 90%, Mexico 10%Start of Construction: October 2010Start of Operations: February 2013



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Area: 28 hectaresInvestment: $ 500 million usdDirect jobs: 1,200Project: Car transmissionsPlant Capacity: 650,000 car transmissionsProduct: Front wheel drive transmissions new generation compact cars Start of

transmission assembly: second semester 2010Operations: Manufacture of transmissions 2013



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Area: American Axle-Fipasi: 50 HectaresAmerican Axle–Colinas: 10 Hectares

Investment: $ 830 Million usd

Direct jobs: 3,253Project: Axles ManufacturingProduct: Axles



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Area: Continental-Fipasi: 7 HectaresContinental –Colinas: 5 Hectares

Investment: $ 134 Million usdDirect jobs: 1,200

Project: Electronics & Brake SystemsProduct: Electronic suspension systems, anti-lock brakes, brake adjusters, brake

pump cylinders



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• Production

• Vehicles production: – Current: 280,000 – Projected: 830,000

• Engines production: – Current: 350,000 – Projected: 1,600,000

• Transmissions production: – Current: 750,000 – Projected: 1,850,000

• Tires production : _ Projected: 2,500,000

FASTEST GROWING AUTOMOTIVE CLUSTERIN MEXICO



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• In Guanajuat o, M exico, foreign investment and local enrichment are cultivat ing a young,upwar dly mobi le middle class.

IN MIDDLE OF MEXICO, A MIDDLECLASS RISES

• Mr. Zamora’s VW Worker--“There’s just a lot more opportunity to study and to succeed”

• Mauricio Martínez, 29, an engineer at the Italian tiremaker Pirelli, which was one of the first companies totake up residence in the port, said he and his wife, Mariana, still saw their trip to Prague after his trainingin Romania as a fairy tale.

http://www.nytimes.com/2013/11/19/world/americas/in-the-middle-of-mexico-a-middle-class-is-rising.html?pagewanted=2&_r=2&nl=todaysheadlines&emc=edit_th_20131119&pagewanted=all&

Testimony

- Mexico is finally attracting the higher-end industries that experts say could lead to

lasting prosperity

- The automotive industry has been Mexico’s brightest spot so far. In many ways, central

Mexico has already surpassed Detroit. There are now more auto-industry jobs in Mexico

than in the entire American Midwest.

- Guanajuato also helps find candidates for companies to hire and, in some cases, gives

them free classes to help them pass standardized tests required for employment.

- Guanajuato even pays companies a small bonus for sending workers abroad for

training.

http://www.nytimes.com/2013/11/19/world/americas/in-the-middle-of-mexico-a-middle-class-is-

http://www.nytimes.com/2013/11/19/world/americas/in-the-middle-of-mexico-a-middle-class-is-



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QUALITY OF LIFEGuanajuato provides expatriates and foreignretirees, plus a unique cosmopolitan atmosphere, aswell as a warm climate.

Guanajuato has 2 cities that have been declaredworld Heritage by UNESCO. Our State offers a goodnumber of international schools and a world classlifestyle.

More than 21,000 permanent foreign residents whohave chosen the state to live and do business, areevidence of the high standards of living of Guanajuato .

• Environment: min 50 F, max 77 F• International events: FIA World Rally, fairs and

conventions, International Balloon Festival,Cervantes Festival

• World class living standard: Residential Areas,

Sports Clubs and Restaurants, Hospitals andmedical services.

• Convenience: Leisure parks, World class,Shopping centers, Fine hotels, and restaurants,world class hospitals, services and schools.



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THE MOST DYNAMICAUTOMOTIVE CLUSTER IN MEXICO

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Gto Automotive Presentation May2014

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