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GWNC Job Fair Metrics Presented by:
| Date post: | 02-Aug-2015 |
| Category: |
Data & Analytics |
| Upload: | penskistaff |
| View: | 32 times |
| Download: | 2 times |
GWNC Job Fair Metrics
Presented by:
Email Campaigns- Employer
Email Campaigns- Job Seekers
Email Campaign Results
Employer Totals
3 campaign blasts 1,787 emails sent 639 views 27 engaged
Job Seeker Totals
5 campaign blasts 27,753 emails
sent 5,342 views 768 engaged
Call Campaign 212 Businesses Called
10 received no invite Interest?
Physically – 8 Virtually- 4 Not Now- 6 None-4
What did they say? Terrence from The Tilted Kilt-
“had not seen the invitation, but is very interested in participating virtually. Is unable to physically attend, he has no one to send. Sending him information so that he can review with the owners”
Melissa from Thousand Islands-“called and spoke with Melissa, previous contact is no longer with The Winery, has not seen the invitation.
Sent email with information.”
Julie from Ablan AT&T-“’Struggling to find employees its a nightmare’, but she
cant afford the costs that come along with the job fair right now. Will consider virtual fair in future.”
GWNC Online Event Metrics
92 Employers Listed 63 Employers Hiring 157 Job Postings 180 Registered Job Seekers 534 Applications
from March 15th – April 18th
Site Metrics During GWNC Event
2,065 total visits 37,349 page views 18.1 average pages per visit 11 min. average time spent Peaked visits on 4/9/14, with 227 visits
from March 15th – April 18th
Site Demographics During GWNC Event
Age
25-34 yr olds
18-24 yr olds
35-44 yr olds
45-54 yr olds
55-64 yr olds
65+
Gender
MaleFemale
1,697 NYS 616 Watertown 223 Potsdam 119 Buffalo 73 Carthage 56 Gouverneur 39 Lowville
135 Massachusetts 22 Ohio 20 Georgia
WatertownPotsdamBuffaloCarthageGouverneurLowville
Site Demographics During GWNC Event
Location of Visitors
1040 from Direct Visits 688 from Referral Visits
316 from Organic Search 26 from Social Media
18 QR Codes
Site Acquisition During GWNC Event
61%11%
10%
2%
1%
1%
13%
1%
Referrals
PenskiUsjobsCraigslistMadMimi EmailSemaltEssentialNYSearch EnginesFacebook
Site Acquisition During GWNC Event
Notes for Improvement?
