WelcomeWelcome To Our To Our

Presentation Presentation

We are We are

Saifullah Mommad Khalid 07-09263-3Saifullah Mommad Khalid 07-09263-3

Islam Saiful 07-09552-3Islam Saiful 07-09552-3

Chowdhury Md. Maruf 07-09543-3Chowdhury Md. Maruf 07-09543-3

Karim Md. Sarjil 07-09562-3Karim Md. Sarjil 07-09562-3

HAIR…..HAIR…..

Our Focus Our Focus Is OnIs On

Habib’s Hair CutHabib’s Hair Cut

And And

Beauty LimitedBeauty Limited

IntroductionIntroduction

Organization: Jawed Habib Hair and Beauty Organization: Jawed Habib Hair and Beauty LimitedLimited

Brand:Brand: JAWED HABIB HAIR XPRESOJAWED HABIB HAIR XPRESO

Category:Category: Beauty Salon Franchises Beauty Salon Franchises

““Jawed habib approached to hair and beauty is always Jawed habib approached to hair and beauty is always based on logic and science and incomparable style based on logic and science and incomparable style and creativity.”and creativity.”

Marketing StrategyMarketing Strategy

ServiceService

PiercingPiercingHair & Skin Consultancy Hair & Skin Consultancy & Treatment& TreatmentHair Spa SolutionsHair Spa SolutionsHead MassageHead MassageBRIDAL & MAKE OVER :BRIDAL & MAKE OVER :Party Make up with Hair Party Make up with Hair Dressing Dressing Bridal Make up with Hair Bridal Make up with Hair Dressing Dressing Make For All OccasionsMake For All OccasionsGrooms GroomingGrooms Grooming

FACIALS :FACIALS :Clean UpClean UpPeel Off FacialsPeel Off FacialsAeromatic Facial (Aroma)Aeromatic Facial (Aroma)Derma Chilling (Summer Fresh) Derma Chilling (Summer Fresh) White Secret Shine (German)White Secret Shine (German)Skin Miracle Instant - Glow (Frame)Skin Miracle Instant - Glow (Frame)Galvanic / Ozone FacialGalvanic / Ozone FacialMany More Many More Tan CleanupTan CleanupWaxing, ThreadingWaxing, ThreadingHand & Feet CareHand & Feet CareDesigner Mehandi (Bridal & Regular)Designer Mehandi (Bridal & Regular)Body TattooBody Tattoo

Hair conditionerHair conditionerHerbal Hair OilHerbal Hair Oil

HennaHennaHair SerumHair Serum

All Purpose Cream with All Purpose Cream with Vitamin EVitamin E

Hand & Body Lotion with Aloe Hand & Body Lotion with Aloe VeraVera

Acne Cream with CloveAcne Cream with CloveCream with CucumberCream with Cucumber

Complexion Complexion Anti-wrinkle Cream with Anti-wrinkle Cream with

AlmondAlmond

Wheat Germ & Almond Wheat Germ & Almond CreamCream

Dry Hair Shampoo with Dry Hair Shampoo with Jojoba Jojoba

Normal Hair Shampoo Normal Hair Shampoo with Arnicawith Arnica

Oily Hair Shampoo with Oily Hair Shampoo with LemonLemon

Dandruff Shampoo with Dandruff Shampoo with NeemNeem Anti- Anti-

IngredientsIngredients

Target CustomerTarget Customer

Initial stage:Initial stage:Middle class Middle class

Present time:Present time: Middle classMiddle class Upper middle classUpper middle class Higher classHigher class

Market SegmentationMarket Segmentation

ChildrenChildren

TeenagersTeenagers

AdultsAdults

Franchising businessFranchising businessof of

HABIBS Hair and Beauty HABIBS Hair and Beauty

JAWED HABIB HAIR XPRESO,IndiaJAWED HABIB HAIR XPRESO,India

Habib's Atmosphere Is Hair in New Habib's Atmosphere Is Hair in New Rochelle, Rochelle, New York (NY)New York (NY)

Habibs Hair Salon, United KingdomHabibs Hair Salon, United Kingdom

Habibs Alvira’s beauty Care,BangladeshHabibs Alvira’s beauty Care,Bangladesh

Habibs hair salon ,Sri-lanka, Habibs hair salon ,Sri-lanka,

And also in Nepal,Malaysia,BhutanAnd also in Nepal,Malaysia,Bhutan

Franchising typesFranchising types

1. MASTER FRANCHISE 1. MASTER FRANCHISE

Infrastructure Required - 2000 - 2500 Sq Ft unitInfrastructure Required - 2000 - 2500 Sq Ft unit

Investment Required - 50,000 US$ - 70,000 US$ Investment Required - 50,000 US$ - 70,000 US$

2. UNIT FRANCHISE2. UNIT FRANCHISE

Infrastructure Required - 800 - 1200 Sq Ft unitInfrastructure Required - 800 - 1200 Sq Ft unit

Investment Required - 25,000 US$ - 35,000 US$Investment Required - 25,000 US$ - 35,000 US$

Requirements of franchisingRequirements of franchising

Franchise Fee :Franchise Fee : Rs 2,50,000 Rs 2,50,000 Furniture and Fixtures :Furniture and Fixtures : Rs.461000 Rs.461000 Advertising / Marketing :Advertising / Marketing : Rs . 16000 Rs . 16000 Required Capital Investment : Required Capital Investment : Rs.312500Rs.312500The expected payback period for the franchise :The expected payback period for the franchise : 1.51.5The expected return on investment to the franchisee?The expected return on investment to the franchisee?60%60%Required floor area in square feet) :Required floor area in square feet) : 100 - 350 sq.ft.100 - 350 sq.ft.Local Employee should be skilled.Local Employee should be skilled.Have to have training program for the franchisee.Have to have training program for the franchisee.Term of franchisee agreement :Term of franchisee agreement : 3 year3 year

Benefits of HABIBS Franchising Benefits of HABIBS Franchising to the franchiseesto the franchisees

• • Leading South Asian Brand in hair styling and hair care Leading South Asian Brand in hair styling and hair care • • Highest brand recallHighest brand recall• • Strong Franchisee Validation Strong Franchisee Validation • • Large range of services offered Large range of services offered • • Large Protected Territories Large Protected Territories • • Opportunity for Growth and Expansion Opportunity for Growth and Expansion • • Low royalty Low royalty • • Beautiful, warm, inviting and friendly retail environment Beautiful, warm, inviting and friendly retail environment • • Very high customer repeat rate Very high customer repeat rate • • Stores receive powerful national and regional advertising Stores receive powerful national and regional advertising • • Franchisees can combine security with independence Franchisees can combine security with independence • • Excellent initial and ongoing support and training Excellent initial and ongoing support and training • • Trendsetting research by Habibs keeps us ahead of the crowd Trendsetting research by Habibs keeps us ahead of the crowd • • Quick growth and early payback Quick growth and early payback • • Customer friendly policies & a supportive system for employees Customer friendly policies & a supportive system for employees generates high customer satisfaction generates high customer satisfaction • • Excellent margins Excellent margins

Graphical analysis of Growth stageGraphical analysis of Growth stage

0

10

20

30

40

50

60

70

80

2005 2006 2007 2008 2009

INDIA

UK

NY

Bangladesh

Srilanka

Achievement Achievement

Brand Ambassador for Sunsilk,since 2000Brand Ambassador for Sunsilk,since 2000Recently awarded “Business of the year-Recently awarded “Business of the year-emerging company by the Malaysian Govt.emerging company by the Malaysian Govt.Limka book of record holder for 410 non-stop Limka book of record holder for 410 non-stop hair cutshair cutsOfficial hairstyle for “Miss India 2003”Official hairstyle for “Miss India 2003”Stylish for sunsilk at Bridal Asia 2003Stylish for sunsilk at Bridal Asia 2003Stylish for Lakme India fashion week for Stylish for Lakme India fashion week for 2003,2004,20052003,2004,2005

Findings and RecommendationsFindings and Recommendations

Reasonable priceReasonable price

Increasing number of franchiseIncreasing number of franchise

Maintain standard service qualityMaintain standard service quality

Recruit skilled persons and trained themRecruit skilled persons and trained them

Increase promotional activity More Increase promotional activity More customize servicecustomize service

ConclusionConclusion

The EndThe End