HACKER’S TO AN · HACKER’S GUIDE TO AN AWESOME LIFE 3 Introduction Ever since starting my...

HACKER’S GUIDE TO AN AWESOME LIFE 2

Copyright © 2019 Jeffrey Lerner

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This book is presented solely for educational and entertainment purposes. The author is not offering it as legal,

accounting, health or other professional services advice. No income claims are made or inferred in this work. You

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publisher make no representations or warranties of any kind and assume no liabilities of any kind with respect to the

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fitness of use for a particular purpose. The contents of this book are personal opinions and observations, based on

author’s personal own experience, and should not be taken as anything more than that. Neither the author nor the

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Introduction Ever since starting my crusade as the “awesome life” guy, I get messages all the time expressing

the age-old conflict between the desire for an awesome life and the hard realities of living

whatever life we have. The messages usually start with a statement along the lines of, "Jeff, I

really want to have an awesome life...” Or… “I want to have awesome health, finances,

relationships or (fill in the blank)...”

“Ok”, I think, “you want the usual things. So does everyone.”

Then things get more personal, proceeding with some variation of, “But the logistics of living

day-to-day, (of getting through life/ paying the bills/budgeting my time/ dealing with some

negative people) keep me from doing that.”

Everyone’s personal details are different, but really the theme is always the same. “I want x, but

getting x is hard because of y and z circumstances.”

Here is what I say: It's easy to want to have an awesome life, but it’s easier said than done to

actually have that awesome life. In fact, it is really hard, especially if you don’t have a solid plan

that accounts for life’s fluctuations (ie: the whole “shit happens” thing). Hence why I created this

guide.

People often ask me how I got into the whole awesome life thing — how did I craft a life for

myself that’s “awesome” enough to make a living from it and by extension how does one

become an expert in having an awesome life.

Well, let me take the second question first. I don’t think there is such a thing as expert status in

this area. The difference between me and most people is what I focus on and what I believe. I

have an awesome life because I believe that life is meant to be awesome and because I am

obsessed with having no regrets. I meditate every day on my personal mission statement and I

practice what I preach.


As for the for the “how” of creating an awesome life, or “how” I learned to do it, that I attribute

to my training as a jazz musician. That’s the closest thing I have to a “success secret”. On stage

playing jazz music (assuming we’ve done the work to get good at it), we create everything in

real-time, improvising on the fly, while never losing the original thread of what we’re doing (the

tune and time). And even though it’s a very personal act of creation, we also recognize and deal

with the fact that it can’t be created alone. We have to have enough confidence in the people we

are working with, have the ability to listen and respond to them, balance freedom and creativity

with agreed-upon standards and systems that we mutually maintain for each other’s benefit.

For me, jazz is how I learned to be an entrepreneur, or at least be “entrepreneurial”. To be clear,

I do not believe that only entrepreneurs have awesome lives, but I do think there is an

entrepreneurial quality about every awesome life – collaboration, value exchange, problem

solving, and creativity. And you have to learn to find the right people to rely on to prevent the

mythical trap of “going it alone”.

Obviously, not everyone can become a jazz musician before building an awesome life. And just

because that worked for me, it doesn’t mean it’s what you need. Translating my success as a

creator of life-awesomeness into your success is not a simple copy-and-paste process. I wish it

was. I can give you all the tools and mechanics of how I have an awesome life, but that is not

enough. I can’t anticipate every frustration, obstacle, challenge or life circumstance you will

face. Even if I could anticipate your external environment, I don’t know what the hell is going on

in your brain. None of it is going to matter until you get your mindset on track and your shit

sorted out (which is a crude way of saying you need to believe in the best version of yourself and

practice being that person daily.)

The trap in reading a handbook like this is the idea that you may believe that just reading my

story or getting tips on how I made myself successful will be enough for you to generate change.

That is the equivalent of thinking that buying new clothes will help you lose weight! That’s not

how life works. I can’t tell you what to do; I can only tell you what I did and what it says about


what’s possible in this world. But in the end it’s about you taking responsibility for your

mindset and actions.

If extra money would make a difference in your life then, sure, I can give you several ideas on

what to what to do to make more money. The more I know about you the more I can tailor those

ideas to your situation (despite many people who have initially claimed helplessness, I have yet

to work with someone who had zero options for increasing their income).

If your relationship with your kids or your spouse is a mess I can give you a half dozen great

books to read that aren’t feel-good pop-psychology but research-based, clinically vetted ways to

improve trust and communication.

If you need to lose weight or get in shape I can tell you what I did when facing the same issue…

Use what motivates you. For me it was the fact

that I think my wife is smoking hot and I felt

like I was letting her down making her be with

someone who didn’t take good care of himself.

Whatever the issue is, there is a good chance I’ve got a recommended resource because I’ve

spent the last decade accumulating resources toward fixing my problems, building an awesome

life, and helping hundreds of other people work through their own stuff. And none of this is

going to work if you don’t get your head together.


My encouragement is that in between the “advice” and “insights”, read this guide with an open

heart... feel out the tough love as well as the inspiration. Let the spirit of this guide change you,

not just the words. The highest level of service I can provide is to inspire in you a sense of

what’s possible. The mind tends to fill in the blanks of “how” to do something once it truly

believes that it can do something.

Cheaper Than Therapy

I promise what you’re about to read and the subsequent training I offer is cheaper than therapy,

but you have to EXPERIENCE it to get the value from it. As a good friend of mine who is one of

the top Child and Family Therapists in the country often says, “Change comes from experience,

not insight”.

Did you know that the most effective form of therapy in the world is based out of Milan, Italy?

The “Milanese School” operates in a unique way that makes it both effective and also, sadly,

prohibitively expensive for most people. In Milan there are therapists who will move into your

house and live with you for a month or more — watching, observing, and critiquing your

behavior by the minute. As terrible as that may sound, it is the most proven therapy that gets the

fastest results in the world. The daily reinforcement, the constant correction (based on agreed-

upon standards), and the process of getting annoyed and frustrated and overcoming it is as

effective as it is painful. In Milan talk of wanting to change is cheap — when a patient wants to

change so much they will pay a stranger to live in their house and mercilessly critique them, that

option gets deployed and change happens because the therapy is being experienced through the

context of real life, not quarantined into mere intellectual insights that happen occasionally in

some strange office you only return to for more insight.

Now I didn’t charge you enough for this guide to move into your house so we’re going to have to

meet in the middle. As you read it, aim to experience the feeling behind the words (and how it

makes you feel if you let it). Carry that feeling with you throughout your day and let it be the


seed of change in your life (that means you’ll need to water it by meditating on the feeling and

finding your own words to support my words).

Let me put a fine point on this. I could tell you every single thing I do in my business and you

could go emulate it. You could even have your head straight, and do all the same work to have

clarity of thought to be making the best decisions with the information you have at the time. I

could show you the exact methods I use to plan and run my businesses, my workout routine, my

meal plan, my marriage, my family, and so on and you could hit your career/gym/kitchen/home

in all the same ways and still it might not work because of something circumstantial. The timing

might be different, Facebook may have changed their algorithm, someone in your family could

be mentally ill, your child could get sick, you could be allergic to coconuts, I don’t know. Nor do

you know what your special variables will be. But we both know there will be something that

comes up.

All that’s going to matter then is how prepared you are to handle that upsetting or aggravating

event — to respond to it, modify the plan, and take action with the same intensity and purpose

you had before the obstacle appeared (that last part is the key). But in all cases, we’re just

creating possibilities. You’ll never create certainty of a specific outcome; you can only ever be

influencing the probability of an outcome. This entire handbook is about increasing the

probability of you having an awesome life in whatever way you define that, but if you are

waiting for some kind of guarantee, that is just a signal to me that we have a lot more work to do.

Don’t ever give anyone enough power over you to guarantee anything!

My musical background has taught me how to communicate, make decisions rapidly, work in

harmonious relationship with others, make use of dissonance and tension, and most importantly

implement a system based on a large amount of complex assumed knowledge while looking

graceful and calm on the surface. In order to do all that, a jazz musician is basically a “hacker”

of sorts, assembling bits and pieces borrowed from here and there (“licks”, “progressions”,

“techniques” we call them) that all fit within the giant 12 tone framework known as western

music and the tradition of jazz.


Managing the various components of an awesome life, personal, professional, and physical (what

I call “the 3 Ps of excellence”) is a similarly complex system requiring automatic recall of

learned formulas, improvisation, and grace under pressure. And as much as creating jazz is a

personal expression, creating our own life is as personal as it gets. Since the majority of people

reading this aren’t professional-caliber musicians and won’t be becoming one before embarking

on their awesome life journey, let me share a few licks, hacks, and techniques I’ve learned along

with some strategies for how to put them together. And remember, read with your heart as much

as your mind. Feel the intent, don’t just think the techniques...


Hack #1: Get Extreme

“The problem in this world today is not a lack of mellow... it’s a lack of intensity!”

Recently, I got asked for advice with a particular problem. It was a situation I'd confronted

before, and I knew how to solve the problem. I told the person exactly what to do. Their

response got me so worked up, I immediately got in my car and recorded a video about how I

felt. That video has now been viewed hundreds of thousands of times online and attracted

thousands of comments that are equally divided between those who agree and express

enthusiasm or gratitude for the reminder and those who vehemently disagree and think I just

don’t “get it” (plus a few who are just mad that I shot a video in my car).

The response that got me so fired up was: "Well, let me think about what you said. I'm not as

extreme as you."

I. just. can’t. take. these. people.

My wife and I hear this all the time, that we are “extreme” and I think to myself, if my life is

extreme then I don't want to be mellow. The problem in this world is not too much intensity, I

believe the problem in this world is a lack of intensity. The lack of passion, commitment,

dedication and willingness to do whatever it takes to have a life that doesn’t suck is a real

problem. I'm not even talking about having an extraordinary life, although I think that's a

possibility if you work hard enough. I'm talking about having a life that doesn’t suck — a not-fat

life, a not-broke life, a not-depressed life, a not-emotionally-unstable life.

To create results takes a certain amount of intensity. Somebody who says, "I don't want to work

too hard" shows me that they are not really serious. There is no quick fix. This is the same kind

of thinking that says, “I don't want to rock the boat at my work because I don't want to get fired.”

“I don't want to be disruptive.” This is the Japanese proverb, “the tallest nail gets the hammer”.


These types of thoughts are all B.S. Again, intensity (which makes us stand out) is not the

problem in this world. The problem is the opposite. The problem is people don’t want to be the

tallest nail. People don’t want to stand out, talk too loud, or get noticed. And it’s this mindset I

just don’t understand. There are seven billion other people in the world fitting in and generally

not loving their lives. The fact is if you're not getting noticed, you're not going to have an

awesome life because an awesome life stands out.

I have seen a lot of criticism about celebrities, gurus, marketers, and entrepreneurs “over

posting” (over publishing online). People feel they put out ‘too much’ content, or they're too

loud, or they're too brash, or they're obnoxious. They talk about money too often, they talk about

success too frequently, they’re too showy, they’re too flashy.

You know what, they are getting noticed.

People that aren't doing those things that say they want the results aren’t willing to take the

actions necessary to get those results: they want the millions of dollars, they want the big house,

the nice life, the financial freedom, and the time freedom; they want to own cash-flow producing

assets, have passive income, free time to build great relationships and quality memories with

their kids and spouses, and to actually make an impact in this world….but they don’t want to get

noticed, or rock the boat or ruffle any feathers. Or my favorite, they “don’t have the time”.

When people say they don't have the time to do things they want to do they are usually saying

they don’t have the money (because if you had enough money you could free up your time). But

then people won't do things to get noticed, to do the work, to be extraordinary, to be better than

the people around them (which is a prerequisite for getting paid more than the people around you

if that’s of interest to you). It's like we're afraid to offend anybody else by being excellent

because they are not. Most people are average. That's why it's called average. And in my view,

by my personal choice, average equals suck. Average equals lame. Average equals not cool.

Average means you are not standing out. Average means you probably will not describe your life

using words like awesome, ridiculous, amazing, incredible, extraordinary, off-the-hook, or

baller.


And despite what you may have been conditioned to believe, those are words you can make

applicable to your life if you are willing to do what it takes to earn them. I believe this to my

core — and I have helped thousands of other people believe it and achieve it, too.

If you want to love your life, stop looking at standing out as a bad thing. Start obsessing over

standing out. Start craving the attention that comes from being excellent. If you're standing out,

if you're doing excellent work, and being bold in this world, people will start to notice. And they

may be envious, or want to tear you down because it is easier for them to tear you down than to

face the demons that keep them from wanting to raise themselves up. Embrace your haters. I say

it means you’re doing something right.

You give somebody advice on how to improve their situation and they say, "Well, I don't know if

it'll work for me because I'm not extreme." Seriously?

In 2009, my tax return was negative $40,000. Negative. I was at rock bottom. I was also

depressed. I was a train wreck and it's because I was going through life in conflict. I wanted the

things that come with success: I wanted the results, but I didn't want to be the person that does

the things to get the results. I wanted to please other people. Today, a decade later, I have the life

that most people say they want — the life I said I wanted — rich in finances, family, fitness, and

fun. I didn't make that change by settling, or by being afraid of standing out. I was finally able to

rise out of that deficit because I said, "Screw it. I'm not taking advice anymore from people who

don't have the life I want.”

“I'm going to find people who have ridiculously stupendous lives and listen to what they say to

say to the absolute exclusion of anybody else who has anything mediocre or average in their

lives.” At the time, my life sucked and I was getting advice from people whose lives sucked, and

that was not a coincidence. So I changed it.

In 2017, I was fat. That was the last lingering part of my life that sucked. I decided I was tired of

being fat. I didn't want to live that way anymore. In 12 months, I went from 22 percent body fat

to eight percent body fat while running two businesses that generated over $10,000,000 in


revenue and earning $1,000,000 in net personal income. Do you think I did that by being

“mellow?” Do you think I did that by drinking beers and watching football every Sunday?

I spent the year working hard and not wasting time. You know… like successful people do.

This world needs more people that are pissed off because it shouldn't have to suck to be alive.

The world needs more people who are going to work their asses off to make it better. If you are

reading this and thinking, "Man, this guy is intense; he’s extreme", then what you are saying is,

"I don't want to have an awesome life."

My life is awesome now because I stopped settling and doing what most people do. I do not

adopt hand-me-down attitudes, hand-me-down beliefs, or hand-me-down opinions. I craft my life

with my own initiative, intelligence, and drive. And you can too, but you have to block out the

noise. You have to stop listening to the naysayers who don't have the life, the attitude, the

disposition, the bank account, or the relationships you want.

All they have is the approval that you think you want, but that never, ever fills the void. That

approval will never be enough. It never makes you whole and complete. All it does it make you

average.

What I Did Almost A Decade Ago That Changed Everything

Around 2009, I started to connect with some people that were very good entrepreneurs to fully

learn the driving principles of very good entrepreneurship. This led me to start making different

decisions, which ultimately came down to adopting different beliefs and upgrading my mindset.

Looking back, it would be easy to say that I have different results because I took different

actions, but taking those actions was the result of a deep, therapeutic process of getting into my

head first.

I was a different Jeff Lerner ten years ago. I was living at my ex-wife's parents’ house trying to

learn to build a business on the internet. I was not particularly fit, certainly not shaven. My life


was just a mess. But I was starting to figure out my worth and I did a video where I made a very

powerful, declaration. Here is a sample from the video:

“I want to talk to you today briefly about the value of

time. This is an incredibly important success principle

and leadership principle in life and in business, and it's

something that I have absolutely embraced in the last

year since I've been working on the internet...”

I go on in the video to make what was, at the time, an absolutely ridiculous declaration that I

wasn't going to sell myself short anymore and that I was putting a value stamp on my time of

$1000 an hour. Now, at the time I shot the video I was more likely to get paid to stay away from

successful people than for anything I had to contribute to them. I was not in a good place and it

was obvious to anyone watching. The idea of that Jeff Lerner saying his time was worth $1000

an hour was superficially laughable, and I did get laughed at a fair amount at the time for saying

that.

But here is the thing: I was taking a stand. And when you say big, bold things, believe them, and

hunger for them to be the truth at a deep level, extraordinary things start to happen. I had a fire in

my belly burning hotter than what anyone around me could reach, much less try to put out.

Although it took many years, fast forward to 2019, and between businesses and consulting

engagements, I can easily claim that value for my own time with confidence. I can also say that

if Jeff Lerner of 2008 had never made what seemed like, at the time, a very preposterous

statement on the value of his own time, then the Jeff Lerner of today wouldn't have multiple

eight-figure businesses, be on the INC 5000, have coaching clients that pay him a couple

thousand dollars an hour, get paid $10,000 or more for giving speeches or have, frankly, a whole

new life.


Be Unreasonably Optimistic

Sometimes, when you're down, you have to get unreasonably optimistic. It takes getting so

optimistic that the outsiders watching you question your sanity. You have to get a little crazy.

If you are reading this and you are broke (but not broken!), I want to encourage you to be

unreasonable about what's possible for your life because no one else will be. No one else is going

to dream bigger for you than you will dream for yourself. And unless you create a space for

something that's so inspiringly possible in your life, then you won't be inspired to go after it.

Small dreams don't inspire us to pursue them, so we don't end up achieving even small dreams.

Big dreams, big statements, big possibilities do inspire us. It's counterintuitive. The bigger the

dream, the more likely we are to achieve it because it's big enough to inspire. And when we are

inspired, we will actually do the work.

If you are the person reading this who really needed to hear this, I'm speaking to you. You're

never so far down that you're out. I promise you. But you have to be the one to decide that. And

the bigger the declaration about what your life is going to look like, the more inspired you will

be to go after it.

It’s incredible what’s happened since I started both believing and PROCLAIMING

positive things about life. Society is so hungry for encouragement and positivity

that you can get paid for feeling positive and talking about it.


Hack #2: Learn a Lesson from a Billionaire

As I mentioned, I majored in jazz and piano in college, and in my twenties, I was a professional

piano player. I got gigs playing clubs and restaurants, but my best gigs were house parties,

primarily, for the rich and famous. For example, I played for the owner of all three major

professional sports teams in Houston: the Astros, the Rockets, and the Texans. I worked hard

and got in with a top agency that booked private parties for billionaires. Here’s the thing about

billionaires: they don’t just have dinner; they have events. They invite friends, bring in caterers

that serve gourmet food, hire waitstaff to serve and bartenders to pour the drinks. And they have

somebody like me come in and play piano.

The benefit to me — in addition to getting paid —was that the piano player usually got to talk to

people more often and for longer than, say, a waiter or the bartender. I was expected to make

conversation with the party-goers, talk about music and tell stories. This means I ended up

spending my time with two very different groups: musicians and the wealthy. While the other

musicians spent their time complaining about bad pay, unfair treatment, and having to play cover

songs (I mean why should the people paying the bill actually get what they want, right?), I was

watching the clients and asking myself questions: Does excessive wealth make them horrible

people or just more of who they already are? Is there anything that li’l ole me can learn and

apply to life and my own business?

It got to the point where these billionaires got to know me a little, and I was able to ask them

some of these uncomfortable questions directly. "What the heck did you do to make all this

freaking money? How did you get this house?" And they would tell me their stories. The more

and more I was around this environment, the more I realized how interesting, fun, and happy

these people were. They had resources with which to solve their problems. Having money

allowed them to reduce or minimize a lot of the problems that hamstring most people, freeing

them up to tackle bigger problems that don't just benefit the individual but can benefit the

community or public at large. Said another way, having money is a very selfless thing because it

allows you to focus on everyone's problems instead of just your own. The politically incorrect


flipside of that is that not having money forces people to be selfish (or at least excessively self-

interested because they literally can't afford to worry about anyone else.) And complaining just

brings them more of what they already have.

The Struggle is Not Real

I was a musician. Part of the journey of being a musician is the collective mindset that many

musicians share about “the struggle.” Many musicians really believe that life was meant to be

hard and that in order to be good, they were meant to be poor. You're meant to live in crappy

apartments, be treated badly by managers at clubs and patrons and have a terrible time at work.

You are meant to constantly be pissed off because you can’t play the songs or the music that you

think is important. You have to play all these dumb cover tunes that you think are lame. It was a

real complainer existence. I was surrounded by people who were complaining all the time and

who, consequently, had shitty lives. The more I played private parties, the more I realized, "Man,

I love music, but I'd love music a lot more if I could afford a million-dollar recording studio in

my own house and play the music I wanted to play and not need this to make a living."

One of my biggest revelations from these billionaires that completely changed my life, and I

believe it can change yours as well, was to stop complaining and start emulating this mindset of

the mega-rich. The number one thing I could see that differentiated this group from most other

people I knew was that they saw life and challenges as things to conquer… their brains just

seemed to be programmed to believe that they could do the things they wanted to do. And from

what I could tell, they had been like that before the money came along. The mindset wasn’t

because they had a lot of money; the money was because they had the mindset.

The second major thing I realized from being around this group was this: there is so much money

out there. It is not finite; there is a virtually unlimited supply and all I had to do to access it

(other than hustle my ass off which I was already doing anyway) was to shift my mindset. That's


the beginning of the story. Because of these realizations, I was able to get out of the servants'

quarters and into the party, so to speak, over the course of a decade.

Successful people work hard. But the way they work is

different… even the word “work” doesn’t describe it

accurately. Successful people build.

I want to encourage you to genuinely open to the abundance that surrounds you already. It’s out

there and it is yours for the taking. If you create value, if you innovate, if you do things that

positively impact the world, it all comes back to you. The world is not as negative and rigged as

we try to make it in our minds when we are poor, struggling, or unhappy. It’s easy to want to

believe that this is just the way the world is but that’s not actually how the world is. The world is

7 billion different things to 7 billion different people… and our thoughts and beliefs about

ourselves and the world are what either propel us forward or hold us back.

"Our thoughts and beliefs about ourselves and the world are what either propel us forward or

hold us back.”


The bottom line is this: your mindset is everything. The only true value I have to offer is to help

you get your mindset tuned to the channel of success. By paying attention to the mindset and

doing what is required to have a mindset that supports your goals to having the life you want,

you have a shot at being successful, regardless of the field you are in. Sure, you can take your

new mindset and dive into your awesome life now, like I did, but you can also apply it to any life

area. And the next one. And the next one.

What Rich Kids Know

While we are on the topic of lessons from billionaires, I want to talk to you about the three things

that rich kids are taught. The rest of us, whether you are poor or middle class, have got to figure

this stuff out for ourselves. These are invaluable lessons and a huge part of the success formula

that comes from growing up around wealthy, successful people.

You don't have to be rich to take advantage of these truths. You don't have to be rich to

understand them. You don't have to be rich to benefit from them. You just have to decide that

you're going to take the lesson and go put these into play in your own life.

Rich Kid Lesson #1: Education Is Part of Identity

First, in wealthy culture (yes, the wealthy have their own culture), education is more than how

you learn to do a trade or get a job. Education is a big part of identity for the wealthy. Being

educated, where you learn, what you learn, how you learn, the importance that you place on

learning, and what you do with what you learn, affect us at a very cellular level. Who we are and

who we become in this world has a great deal to do with education. That's something that

wealthy culture imparts to children. Other socioeconomic classes may think of education as a

means to an end, but they don't really think of it as this formative process, a brand for life. I

want to encourage you to begin thinking about education in this way because it can have a very


powerful impact on you when you allow it to exist in your life that way. It's more than just what

you learn. It's who and how you become as a result of that learning.

Rich Kid Lesson #2: Life Is Not Meant to Be A Struggle

The second thing wealthier kids tend to understand more than kids from lower-income families is

that life is not meant to be a struggle. Although they believe a lot of the same fundamentals as

you and me, such as the importance of hard work, consistency, showing up, and being positive,

they view those things as a surmountable challenge. Constantly viewing challenges as inherently

surmountable gives you a completely different experience of the world than constantly viewing

challenges as something that are going to hold you back, get in your way or stop you from living

your dream life.

Rich Kid Lesson #3: The Value of Networking

In that culture, for better for worse, you start to understand that your net worth is tied to your

network. We hear that all the time. Networking matters. We recognize the value of who we know

and forming important relationships. It is the sense that certain people matter more than other

people in terms of their potential impact in helping you realize your life goals. The social

transaction game is something I needed to learn and to thrive at. Those things usually come from

carefully cultivated personal relationships.

At the time I am writing this, I'm about to close on a multi-million dollar deal that will

significantly impact my life. I have this opportunity because five years ago I happened to meet a

person and cultivate a relationship with him. I managed that relationship in such a way that it

made an impression years later when fate would have us circle back to reconnect. There was an

imprint of a positive experience that allowed certain things to happen because I was constantly

looking for relationships that had potential long-term value and trying to invest in managing


them properly. Building long-term relationship equity is an excellent use of your time. You never

know how it's going to thrive. Wealthy people tend to understand this. You might be of the

opinion that rich people are selfish or isolated, or greedy; that they don't need anyone, or that it's

all about them. Not the case; usually really successful people have some of the best skills at

managing and negotiating their greatest resource, which is their human resources — their

network and their relationships with other people.

My wife in one of my favorite places (Park City, UT). No one

has been a bigger impact on me. She has an effortless way with

people that is rooted in empathy. She genuinely cares about

other people thriving and she feels and validates their

experiences and struggles. Learning from her how to love,

treasure, support, and empower people is the single biggest

pivot I’ve made in the last decade. People actually love

working with me now because of the qualities I have learned

from my wife.


Hack #3: Go All In

When was the last time you really went for something? I mean 100%? You put all your resources

into an idea: your money, time, effort, and energy? When was the last time you continued on a

path despite critics and naysayers because it was something you felt passionate about? I’m

willing to bet you can count on one hand, if at all, the number of times in your lifetime this has

happened.

You have these ideas. And then, well…something stops you from fully committing yourself to

them. You want to “test the water.” You think, “Let me get proof of concept first.” I get it:

you're scared. But here's the irony of that approach: a lot of times, the thing that draws people to

a project —what creates momentum in a project when it's first getting off the ground — is you.

So, the idea of dipping your toe in the water and waiting to see if your idea or concept is going to

work is already setting it up for failure. Let me give it a real half-assed, moderate approach, and

then if everybody tells me that it's amazing, and everybody wants to give me their money, and

makes me feel like a king, then I'll commit to it. That’s not how it works. When you do that, you

undermine the success of your project, idea or venture. You undermine its very potentiality to get

traction. You’ve just got to go for it.

As an entrepreneur, when you are creating something new, trying to build it from nothing,

initially the very thing that will draw people to a project is your commitment, enthusiasm,

passion, and belief. So, waiting to see if they respond before you decide that you're all in, means

that you are not actually giving anybody anything to respond to.

I started working with a consultant in the summer of 2018. We concepted a project that I wanted

to do, laid out the vision and then the strategy. In the spirit of truly putting our money where our

mouths were, we decided to take some pictures and shoot videos. My wife and I flew out to

L.A., rented a studio and created content. We hired a whole team: photographers, lighting,

production, wardrobe, a consultant, and a even something called a “brand architect”. This is what

it looks like to go all in. We were not pussyfooting around. I did not wait to see if people liked


what we were doing before I committed; I just took action. I didn’t wait for validation and then

decide to be passionate. Because when you do this, ultimately, what you are saying is, "I don’t

really believe in myself" or, “I am insecure”, or “I am afraid of failing” or “I value people’s

opinions of me above my own.” And that is not the way to have an awesome life. Remember…

wherever you are is the correct and appropriate result of doing things the way you’ve done them.

If you can't bring certainty to your own business, or your own project, then what on this

earth are you expecting to happen from other people?

I'm calling you out. If you want to have an awesome life, I’m encouraging you to go all in. You

may not have the resources to go down to L.A. like we did and put an entire production together,

but I want you to see it’s not about the money. What CAN you do? You do have access to the

World Wide Web and to many free or low-cost options including apps, video production

platforms and software that will get you where you need to go. The point here is to take action.

Whatever your thing is, my guess is you have more to give than what you're giving to it, and if

you want people to buy into you, you have to show them that you have already bought into

yourself.

Fact. Nothing will change if you wait. This is going to be how it is today, and tomorrow, and in a

year, and in a decade, and the day you die. And if you haven't made it happen, and shown the

world that your creation, your business, your love, your passion, your heart, your project

deserves to exist in the world; if you haven't led by example on being passionate about what you

offer, you will die unfulfilled. Because nobody else is going to bring that to your life but you.

Then people will follow. I mean isn’t that why you’re still here, reading?


What Should I Do to Get a Lot of Money?

I get asked this all the time: What should I do to make a lot of money? The personal

circumstances are always different, so this is a hard question to answer. First, answer these three

questions for yourself:

● How much money do you have to work with

● How much time do you have to work with

● How much previous experience do you have

That's always different. It's always a story, everyone’s got a story, and I love the stories. But if

there's no formula, no one-size-fits-most answer to the question that accounts for most people’s

personal variables, then you can always wriggle out of actually doing anything by finding the

reasons why it doesn’t apply to you. Things like "Well, what if I am bad at computers? What if I

don't speak good English? What if I don't have fingers?"

Mentally, if you find yourself in the trap of saying, "Yeah, but what if?” you need to first be

honest with yourself. Are you going to do this or not? And if not, okay, accept it. That's fine.

We'll move on. But if you are, then stop trying to degrade the question by adding personalized

and circumstantial reasons why it can’t work for you!

Step One — Sales

But if you are serious, there are three things you can do that are broadly applicable (ie they are

attackable for almost every person) to get money. Staircase it into three levels: sales, internet

business, and investing. And the reason I staircase it that way is because sales require absolutely

zero financial resources. It's purely a skill and is something you can learn to do immediately to

generate a lot of capital in just about any city, business, or environment. The ability to sell is how

you make something out of nothing. If you were to ask me, "Look, I have zero dollars in the


bank, and in the next 30 days, I want to make 10 grand. What do I do?" My answer to you would

be to get amazing at sales, and go get a sales job.

Then well, what if you can't go get a sales job? I would say the step isn’t actually about getting a

sales job; the step is developing sales skills so you can get paid for them. And there are other

ways to do that. If you get really good at direct response marketing, you know how to write good

copy, you know how to sell products, how to write a good sales script, and there are sales-related

services that are always in demand and you can get paid really well to do.

Step Two — Internet Business

Once you have some money, and I would suggest the minimum amount is $10,000 that you can

put toward starting a business, where, obviously, you don't want to lose the $10,000, but if you

did, it wouldn't mean that you could not pay your rent or utilities or food.

Once you have $10,000 of what we would call investable income, that's when I think you're a

candidate to look at starting at Step Two, an internet business.

There are four basic types of internet businesses:

● Affiliate marketing

● E-commerce

● Internet-based consulting

● Info-marketing

I would include product creation/info-products within the info-marketing category. That's its

own kind of staircase within that layer. If you want to learn more about whether to do affiliate

marketing or e-commerce or try to do digital consulting, some of them require more skills, some

of them require more capital, some of them require more patience. I have a company I co-


founded with exceptional entrepreneurs and marketers called Entre Institute where you can go

learn more about online business. (www.EntreInstitute.com)

Step Three — Real Estate Investing

When it comes to investing, I say start with real estate. Obviously, there are many other things

you can do, but they require being accredited and either having a multiple six-figure income or a

seven-figure net-worth. Real estate is the low-hanging fruit for people looking to invest but who

aren’t yet at a place where they can put their money at too much risk. It really depends on the

market you're in, but I recommend you have at least $100,000 in investable income before

getting started in Real Estate (or investing of any kind).

So to sum all that up — If you've got no money, develop sales skills and monetize them. If you

have no money and no actual ability to go out and sell, then sell sales skills as a service to

facilitate other people's sales — write scripts, design direct response web pages, learn to build

sales funnels, etc. Once you have $10,000, start an internet business. Depending on your

situation, resources, and interests, either focus on affiliate marketing, e-commerce, digital

consulting or information marketing and product creation. And then once you have $100,000 or

more, you can transition to making enough money just through investing and adding value to

existing assets (capital gaining).

https://entreinstitute.com


How to Make A Million Dollars in One Day

This may sound ridiculous, and obviously it's a little more nuanced than how it sounds on the

surface, but I'm going to explain how you can make a million dollars in one day — and it is

related to Going All In. As of this writing (at the age of 39) my best single day of a straight time

for money trade was $25,000 for a one-day consulting job. My best direct haul in a day as an

Internet Marketer was $82,000 in commissions. The most cash I've received net in a single day

(after expenses and costs were deducted) was $500,000 cash as a down payment on a larger 7-

figure deal. You can have some extraordinary things happen and completely turn your life

around in one day. For me, there have been a few days that completely changed my life: business

deals that completely changed my fortunes, for example. But here's the catch: I cannot predict

the future. I can tell you how to be prepared so you can make a million dollars in one day, but I

can't tell you which day it is going to happen. So you have to be getting ready now. You have got

to make yourself attack every day like it is the day that will pivot your entire life.

The Navy Seals have a saying, something along the lines of, ‘Start preparing today for your

hardest day because on your hardest day, there won't be time to prepare.’ And while ‘hard’ may

not be the right word to apply in this context, the idea is the same: Start preparing today for the

day you meet the one person who can completely change your entire life, because on the day, it's

probably going to be too late. There will not be enough time to make yourself polished,

professional, eloquent, informed, well-read, or knowledgeable about relevant subject matter.

There will not be enough time to make yourself ambitious, motivated, have a documented track

record of results and success, have a resume of things that you've done, and references, and

people that they can crosscheck. You're not going to have time to assemble that all on the day

you need it. You've got to be doing that work now. We don't have time to wait to get ready for

the day that counts.


Practice Longer Than They Say You Should. You Will Getting Better Than They Say You

Can

The one job I ever had, I worked in the office supply room of a law firm of downtown Houston. I

was 16. That's the only time I ever worked for somebody else. I lasted a month in that job. I've

been successfully unemployed ever since.

When I was 17, I was sick. I had mono at the time. I was probably on funny medicine. I heard a

voice that said to me, "Jeff, you need to become a piano player, because it is the one thing you

really love that you can get paid to do so you don't have to go work for someone else. Because

we both know that you are psychologically unemployable. You cannot go do a job for someone

else. You tried it once. It did not go well. Do not try it again."

I decided right then I needed to be a professional piano player. I started spending every waking

moment practicing. I ended up dropping out of high school my junior year, just to practice piano.

After a few months of practicing really hard I went to the music faculty at University of Houston

and told them I wanted to be a piano player. They asked me to play something for them and I

did. They asked me how long I had been playing and I replied, “about nine months.” I saw a few

raised eyebrows. "You've been playing for less than a year?" I said, “Yeah, but look how good I

am getting for such a short time playing.”

And they said, "Yes, you are making good progress, but do you understand, this is a

conservatory style music school and the people auditioning for us have usually been playing for

a decade or more. We've got people that have been playing since they were four. You can't do

this. That's not how it works." Every semester I auditioned. I went back six consecutive

semesters before they finally let me in. Maybe I wore them down, I don’t know. I do know I

ended up getting a full scholarship for jazz piano.


Figure out the Right Thing to Say

I was bullied a lot when I was a kid. And I look back on being bullied and feel so grateful for all

of the experiences I went through when I was younger because they forged me into the person I

am today. I'm humbly professing my gratitude for making it hard then so it could be easier now.

The one thing I figured out when I was being bullied is that I could usually wriggle my way out

of these tight situations — getting beat up or getting teased or getting torn down — if I found the

right thing to say. I got really good at figuring out the right thing to say, which has been a critical

skill throughout my life. For example, when I was 19 years old I walked into the biggest, highest

profile booking agency in all of Houston at the time. They booked high society parties, galas,

and the fundraisers for billionaires, CEOs and high-end country clubs. I had only been playing

piano for two years and gave the owner my demo. I told her the truth: I said, “I'm okay. I can

play a little. But here's what I can promise you: you start putting me in your client's houses, I will

represent you well. I will shave. I will cut my hair. I will wear a suit that fits. I will show up on

time. I will not smell like cigarettes. I will be polite. I will be charming. And frankly, they're not

going to ask me to play Rachmaninoff's Paganini Variations; they just want to hear show tunes,

right? They just want to hear background music. But I'm going to make you look good and I'm

going to present you well in terms of my interaction with the guests.” And she gave me a shot.

Because of that, I was able to get gigs that paid anywhere between $200 and sometimes as much

as $500 an hour as a piano player, even though there were other piano players that could play

circles around me; guys that couldn't get one of those gigs to save their life because they were

too rough around the edges, and didn't know how to present themselves.

And frankly they were like, "Why is this punk kid," who from their point of view could hardly

play piano, "getting these gigs? He's 23 years old. He's making more money than me. I'm 60. I've

been playing for 50 years." Because I was able to have that one conversation and figure out the

right thing to say. Same thing in business. There have been a couple of conversations that have

completely changed everything for me. Whether talking to an investor about an idea, to an

influencer about an opportunity, trying to get a shot, get a door open, get my foot in the door,

trying to convince someone, one conversation has the potential to make you a million dollars.


Be Ready for that One Conversation that Could Change It All

One of the hardest things to do when speaking with somebody that has more money, influence,

authority, or power than you is to try and convince them to make your self-interest part of their

self-interest. But if you want to make a million dollars today, tomorrow, or any day, you're going

to have to have to a conversation with one of these people. You're going to have to be able to sell

them on your idea or opportunity, and you do not know on which day that opportunity is going to

come. I was in LA on a weekend in January 2019. I ended up having breakfast one Sunday with

a top digital marketer on less than 24 hours’ notice. I’m talking about a guy to whom major tech

companies pay millions of dollars a year just to be available when they call. Although I had time

to put a few thoughts together, I didn’t have time to do much else. I needed to have a big base of

work already done or else I would have been going in with nothing. How do you convince

someone at this elite level that you have value to exchange, and that you have something to

offer?

How do you demonstrate some unique insight, or perspective, or something that he hasn't seen or

heard and been pitched a million times already? You've got to be doing that work now. You've

got to know your stuff. Whatever your thing is, you've got to know 10 times more about it than

the next guy. Nowadays it's not enough to just be good anymore. The world is way too crowded

for good to stand out now. You've got to push yourself to be better than good. You've got to

know your stuff and be able to communicate with authority.

And also, nobody is going to take your word for anything. You've got to start now creating a

documented track record, so that when you do have that one shot, that one opportunity, that one

meeting, that one chance run in with someone, that track record is obvious and already in place.

This is called third party validation.


Third Party Proof of Results

Another way to leverage your years of hard work on short notice is through third-party authority,

or third-party proof of results. Make sure the work you do leaves a trail, whether it's written

testimonials, recommendations, photos, videos, something to prove that it happened and YOU

were money that day.

I'll give you an example. I have an online education company. In 2018, multiple online

education companies got shut down by the Federal Trade Commission for making deceptive

advertising claims, or having illegitimate compensation plans, or violating a number of either

securities or trade laws. This means a good chunk of the online education industry got blacklisted

by the U.S. banks and merchant processors. It also meant that many legitimate companies that

hadn't done anything wrong were forced to close as well or suffer major disruptions. Many

companies ended up having to move their merchant processing to Malta or Cyprus or Mexico or

other foreign countries which carry with them a number of problems. First of all, the fees are

ridiculously high. Second, half the credit card transactions are denied because the credit card

companies flag the transaction as possible fraud. They see a cardholder who lives in Dallas,

Texas processing a transaction at a bank in Malta and it raises suspicion.

It put many companies out of business. I had to start calling around to merchant processors to try

and find someone in the United States that would be willing to take me on as a client. I had to

have conversations with these banks about how I did not represent a risk for them. When you are

talking about risk to banks, they err on the side of caution. They have zero tolerance for risk and

won’t take your word for it. So there had to be some other base of authority I could send them to

so they could see I was legitimate, and as proof of a track record. I sent them to LinkedIn. I had

over a thousand endorsements on LinkedIn for various skills and dozens of written

recommendations that went back a decade or more. They also checked my social media and saw

videos that had been viewed millions of times with mostly positive feedback. That single day

that a U.S. bank decided to take our merchant processing business had a multi-million dollar


positive impact on my life… but that one single day was made possible by the ten years of work

I had put in to be ready for that conversation.

The same applies for your podcasts, YouTube channel or Facebook Live videos. If you ever have

somebody ask you how they can get to know you better, send them online. Maybe you want to

run for office, or you want a job, or you want someone to invest in your idea, of course you are

going to tell them the good stuff because you want their money, or their endorsement, but that is

a one-sided biased opinion. How do they really know? Well, for better or for worse, the Internet

doesn’t lie. What if you have been going live on Facebook once a week since it launched in

August 2015? Tell them to go back and watch a few of them. Invite them to see who you were

three years ago. Or two years ago. Or one year ago. People are looking for consistency. They're

not looking for somebody to come and tell them all the great things about them when they want

money, or opportunity, or the door to open. You have got to start creating a track record now.

In the world we live in, awareness is trust. You create the awareness, you create the audience,

you create the demonstrated record, and then people will trust it. But it takes work, and it takes

confronting the fear.

I often get asked, "How do I make those conversations happen? How do I find the influential,

successful people that can lead to opportunity in my life? Here's the thing. You don't. I can't tell

you what day. I can't tell you what location. I can't tell you what situation. I can't tell you what

the opportunity will be. But every single person in this world has opportunity, simply by virtue

of living and interacting and being a connected human being. Everyone is coming across people

constantly who represent gateways to opportunity and prosperity in our lives. We just don't

always know when they are going to happen.


It’s a cliché but my family really is why I do what I do. More

than anything I want to show my kids that there is a “third

way” in this world that is messier and more challenging than

the simple black and white, but also more rewarding and real.

I’m committed to living that way for and with my family

because I think it’s the key to true happiness.

How You Show Up Dictates Your Results

In my early twenties, I wrote a musical. I worked really hard to get it produced. I got accepted to

a theater festival. Me and a dozen actors took this whole thing up to Minneapolis to put on a

show and six weeks before the festival started, my lead actor dropped out. I was not a singer, and

I definitely wasn't a dancer. I had to step in and take over the lead role in the musical that I had

written. I had to get another guy come in and play piano. I'm just a composer and a pianist, but I

knew... the show must go on. This was an opportunity. I went up there and put on a hell of a


show. I psyched myself up and did a crash course in acting, singing, and dancing in six weeks.

What I lacked in skill I made up for with enthusiasm and vulnerability. And it was great. I had a

blast.

The key is, I was excited for the challenge. I made it fun, and I was willing not only to put

myself out there, but to do whatever it took. And at one of the shows during its two-week run,

there were six people in the audience. Learning to perform when there's nobody there to watch is

a great skill. (Then when more people do show up, you will raise your game even more and you

know you have it when you need it.) The tiny audience didn’t diminish my performance or my

enthusiasm. I laid it all bare. After the show, one of the handful of people in the crowd came

backstage. He was unassuming, and he didn't stand out. He wasn't ten feet tall; he didn't wear a

Rolex, nor was there anything out-of-the-ordinary about his appearance or demeanor. I had no

idea who this guy was. But I was respectful, appreciative and enthusiastic. I was grateful at

having the opportunity to even get to do my show.

At the end of our conversation, he said, "Man, let's keep in touch." And I said, OK and didn’t

really think much of it. It turned out, he was an inventor. He had invented an over-the-counter

medical product that sold billions of units. Billions. It got bought out by a major pharmaceutical

company. He was a big patron of the arts up in the Twin Cities, and an angel investor. And ended

up backing me on a couple of different ventures.

And I trace that conversation back to part of my success. There were six people in the crowd. I

could have put on a dud of a show. My lead actor dropped out six weeks before the show. I could

have folded the whole thing. I could have gone in and half assed it, because I'm not a singer, I'm

not a dancer, I'm not an actor. Nobody expected me to be good. I could have boo-hoo-ed about it

after the show. I could have been annoyed. I could have been tired. You think I wasn't tired? Of

course I was tired. Some guy wanders backstage, starts talking to me. I don't know who he is. I

could have been an asshole. I could have been too busy or too tired to want to talk to one of the

six people in the audience that came back to tell me I did a good job. But because I was prepared

in that moment, and willing to connect with him, I ended up building a relationship that made a


huge difference in my life. If I had not built that relationship, I would either a) not have gotten

the backing for multiple different business ventures, or b) I would have had to work a lot harder

to get the investment from someone else. And ultimately, that has led me to exactly where I am

today.

If things had been different on that day, maybe I don't meet my wife. I don't have my four kids. I

don't have my Inc. 5000 company. I don't have my 3 other companies. I don't own real estate. I

don't have joy. I don't have happiness. I don't have a semblance of the life that I have right now if

any link in the chain doesn’t happen exactly it did. And I have no way of knowing. And neither

do you.

You don't know what's going to happen today, or who you are going to meet. Are you

enthusiastic? If you find yourself in a shopping mall, a taxi cab, at a grocery store, at church; you

find yourself next to the one person that can change your life, how are you showing up today?

Are they blown away by your enthusiasm? Are they blown away by your passion? Are they

blown away by the exotic brilliance of your ideas, and the elegance with which you

communicate them?

If you wonder why doors aren't opening all around you, it's because the people with the keys

aren't opening them, because (warning: bluntness coming) you're not impressing them. You're

not speaking their language. People who hold the keys to opportunity are in demand, and their

time is valuable. They are not looking to open the doors for everyone; they're looking for that

one person who stands out because they have what they are looking for: a certain enthusiasm,

passion, drive, motivation, or insight. Or maybe they are looking for decisiveness, or confidence.

They are looking for something. Is that you? You have to be that something. If you're not

something, then you're just nothing, at least to the person who’s looking. And those doors aren’t

opening because the people that hold the keys are not finding what they’re looking for in you.

Try harder, up your game, invest in education, take a risk, do something crazy, challenge

yourself, be the change you want to see in the world, do something to get noticed by the people

who hold those keys!


You have to be amazing in this world. There are only two camps: average and amazing. There is

no middle ground. There are seven billion people: it's too crowded for good to be good enough.

The point is, action and preparation that we do everyday compounds to certain "inflection points"

in our life that take place in a single day, or even a single instant, and can potentially be life

changing (worth millions for example) but also not always measured in money.

The 3 Ps of Excellence

So, what to make of all of this…. How can we, actually go out and build an awesome life? This

brings me back to the “3 Ps of Excellence” — Personal, Professional, & Physical. I mentioned

these before, but let me define them more clearly.

Personal — Any relationship that takes place inside your circle of direct contact, excluding

work, career or business. This would include friends, family, neighbors, ourselves, and I include

spiritual life. You can have the most immediate impact in this area, but it is also where the

majority of problems stem from. If this part of your life is not in excellent working order, any

success you are achieving in other areas is likely to be fleeting or unsustainable.

Professional — You might think of this as your “job” or “career” but it is much more useful to

think of it as how we give and receive value to and from the world at large. Increasing your

professional excellence is always part of any legitimate formula for increasing our income.

Think of this as:

1. What problems do I solve in this world?

2. How scarce are the solutions?

3. How important is it that this problem gets solved?

4. How well do you solve it?

If at least two of these criteria do not score highly, you probably fare low in professional

excellence. For example, if you are making sandwiches, you are solving a low-level problem

(someone wants a sandwich) by doing a task that many can do (make a sandwich). No matter


how well you make a sandwich, that problem simply does not allow you to score highly on two

of the criteria. Conversely, if you are performing brain surgery, you are solving a very important

problem that not many people are credentialed (and thus allowed) to solve. Which means that

even if you are only OK at it, you will probably make a lot of money. Scoring high on all three

(scarcity, importance, and competence) means you are professionally excellent and probably

make a lot of money (or a lot of whatever you use to measure professional success).

Physical — This simply means taking great care of the only body and mind you will ever be

issued so that it can serve you and the world well for as long as possible. This is a broad

category that is beyond the scope of this guide but the main point here is not about physical

vanity, but rather about wellness and solid, consistent self-care.

Of course, balancing all three of these life areas and maintaining excellence is no small order. If

it were easy, then, well, a guide like this wouldn’t be necessary or particularly useful.

Conclusion

I have spent over a decade now studying methods, creating systems, and distilling hacks for

achieving excellence in all three of these areas. If you’d like to go through a more detailed and

intense program to learn and implement what I have developed, I invite you to check out my

course called Awesome Life 101: 30 Steps to Getting Richer, Fitter, Happier and Having

Better Relationships.

I hope you have enjoyed this guide. I intentionally did not write a full “book” because most data

shows people only read, at best, a few chapters of any book they buy. The idea was to introduce

you to the concepts that have helped me build a life I believe covers the bases of awesomeness

and encourage you to believe that no matter your circumstances, your version of an awesome life

is waiting for you. An awesome life is available to anyone who wants it but sadly, most will

simply not do the work to realize it. And make no mistake… it will be work. But it will be

worth it. Thanks for reading. Now go be awesome!

https://www.schoolofawesome.com/courses

https://www.schoolofawesome.com/courses


About the Author

Jeff Lerner is a Serial Entrepreneur, Speaker, Author,

and Musician.

A native of Houston, TX, Jeff spent most of his 20s

attending university by day while working nights as one

of Houston’s top working piano players – a “gig” which

often found him playing in the homes of billionaires,

CEOs, and business owners. This exposure inspired in

him an interest in entrepreneurship and business.

In 2008, at age 29, after multiple failures including a restaurant franchise that left him with over

$400,000 in debt, he found his calling as a digital marketer (and paid off his debt in 18 months).

Over a decade later Jeff is an in-demand international speaker and active founder/co-founder of

several successful companies:

– Xurli, an Inc 5000 digital agency

– ENTRE Institute, an online education company

– 7 Mile Digital, a consulting & lead generation company

– School Of Awesome, a platform for building an awesome life

Jeff is also a shareholder in Jump, a marketing SaaS company for SMBs, where he consults,

speaks, and serves as their Head of Strategic Partnerships.

He is married, an active father to 4 children, and still plays the piano an hour a day.

https://xurli.com

https://entreinstitute.com

https://7miledigital.com

https://schoolofawesome.com

https://getjump.com

Date post:	16-Mar-2020
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