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The HDFC Life Work Vault

The BriefTo develop and run a campaign for the HDFC Life online marketing for non-term insurance products.

The idea is to entice people to find out more and educate them about our offerings in the process. Also to build a solid database with crucial information such as preferences, habits etc. This can be used further for email marketing.

• Campaign Management• Email Marketing• Online Reputation Management• Google Ads• Facebook Ads

Scope of Work

• We spoke to a digital audience who were in search of information• By providing meaningful content, we developed a communication channel with our potential customers• The Salary Tax Planning module will retain authenticity by maintaining a formal language but connects with the audience with its engaging presentation

Approach

E-Learning Module

Promo Video

Downloadable E-Book

Ads Google Ads

Ads Display Ads

Ads Facebook Ads

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