+ All Categories
Home > Documents > Heinz 69

Heinz 69

Date post: 11-Mar-2016
Category:
Upload: abbas-mushtaq
View: 214 times
Download: 1 times
Share this document with a friend
Description:
Heinz bottle redesign Abbas Mushtaq x Sebastian Needler
Popular Tags:
5
Heinz have been at the forefront of the sauce industry for many years. With the introduction of Heinz 69 we have created an innovative idea that will improve the usability of our products drastically.
Transcript
Page 1: Heinz 69

Heinz have been at the forefront of the sauce industry for many years.

With the introduction of Heinz 69 we have created an innovative idea that will improve the usability of our products drastically.

Page 2: Heinz 69

The Heinz 69 concept solves the problem we all encounter - of sauce stuck at the bottom of the bottle at the most inconvenient of times due to how it was placed by the previous user.

Our concept eradicates this problem, as there is no bottom for the sauce to get stuck in.

Heinz have previously tried to solve this problem by placement of the logo prompting you to place the bottle lid-side down. But the truth is the user doesn’t notice this as anticipation to tuck in takes over.

Our design solves this problem with a simple and innovative solution, an extra lid allowing your sauce to be distributed from both ends. No sauce is wasted.

Page 3: Heinz 69

Sauce stuck atthe bottom?

What bottom?

Page 4: Heinz 69

Squeeze out every.Last little bit.

Page 5: Heinz 69

Recommended