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Europe’s No.1 show for professional AV and electronic systems integration Exhibitor Brochure 3 - 5 February, 2009 Amsterdam RAI, NL Helping your business grow
Europe’s No.1 show for professionalAV and electronic systems integration
Exhibitor Brochure
3 - 5 February, 2009Amsterdam RAI, NL
Helping your business grow
ISE 2009: a fast-growing event for a fast-growing industry
More visitors than everISE 2008 broke all attendance records – for the fourth year in a row
More exhibitors than everISE attracts more manufacturers from an ever wider range of industries
More space than everISE 2009 will occupy more halls of the Amsterdam RAI than ever before
Since its launch in 2004, Integrated Systems Europe
has grown spectacularly to become the region’s un-
disputed No.1 show for professional AV and electronic
systems integration. From modest beginnings, the
event has come to define this fast-growing industry,
acting as a magnet for manufacturers, distributors,
integrators and facilities managers alike.
Why has our event grown so fast?
Europe’s market for AV and systems integration is
growing at a tremendous rate. From being a technolo-
gy that is ‘nice to have’, AV is now seen as a necessity
in many industries.
The convergence between AV and IT technologies
means that most audiovisual products can now reside
on a network, making them more likely to be specified
at the start of a construction project, and easier to
maintain once they are installed.
Meanwhile, technological advances have led to the de-
velopment of exciting new applications, such as digital
signage, collaborative conferencing, remotely mana-
ged security systems and whole-house automation.
And, with their ability to be controlled remotely
according to preset schedules, AV systems can help
end customers ‘go green’ by cutting down on emplo-
yee travel and reducing energy consumption in the
workplace.
From retail chains to financial institutions, from sports
arenas to residential developments, AV systems are
all around us – informing, entertaining, and adding
value for the customers who buy them.
How do we serve our market?
With its emphasis on solutions, Integrated Systems
Europe reflects this dynamic marketplace with an
array of leading-edge AV technologies that is second
to none in the region. Manufacturers of video projec-
tion and display equipment, control systems, audio
products and much more present attendees with an
unrivalled selection of new ideas.
But there is more to ISE than just a tradeshow. With
the backing of its two supporting trade associations,
InfoComm International and CEDIA, the event offers
a wide range of training opportunities which, like the
show itself, is growing in scope and popularity with
each passing year.
Above all, ISE has an unmatched reputation for brin-
ging businesses in this emerging market together.
Every year, hundreds of new industry partnerships are
forged within our halls and at the increasing number
of social events that sum up the positive energy of the
systems integration market.
ISE 2009: attracting the right people, from the right places, with the right spending powerISE has always been about bringing professionals
together. Our growth has come about not through
attracting legions of tyre-kickers who waste exhibi-
tors’ time, but by targeting the key companies in the
systems integration marketplace, and encouraging
them to bring more of their staff and their business
associates.
Where do our attendees come from?
Right from the beginning, ISE has been a highly
focused, European show. In 2008, 87% of our attende-
es came from Europe. By comparison with previous
years, the show saw significant growth in attendance
from the emerging markets of Southern and Eastern
Europe.
A clear focus on EuropeISE is precisely targeted at its local market
In what sectors do our attendees work?
ISE is unique in offering solutions relevant to the
fields of both commercial and residential systems
integration. The rapid growth of control and automa-
tion technology is leading to increasing convergence
between these two sectors, and only ISE puts them
together under one roof.
In 2008, over 40% of our attendees described their
business as a mix of commercial and residential
work. Exhibitors offering a wide range of products,
from flat-screen displays to distributed audio and
lighting control, benefit directly from this convergence.
Mixing business with pleasureISE draws a mix of integrators from the commercial and residential fields
How do our attendees earn their living?
Our core visitor base is AV and electronic systems
integrators, and the numbers of these that ISE attracts
is still rising. However, with each ISE, the percentage
of vertical-market attendees continues to rise – up to
50% in 2008.
This second category of attendees, which is essential
for the further growth of the AV industry, compri-
ses technology managers and buyers from a broad
range of disciplines. Their organisations include retail
chains, hotel companies, financial institutions, health-
care organisations, education authorities, architectu-
ral practices and interior design firms.
Reaching beyond the channelISE attracts a rising proportion of commercial end-user buyer
How much do our attendees spend?
ISE has always attracted the industry’s key decision-
makers, and 2008 was no different. Some 84% of our
attendees either have direct authorisation to spend,
or exert an influence over purchasing decisions by
making recommendations.
As the technologies become more sophisticated and
synergistic, the value of the typical project is also in-
creasing. Over 50% of ISE attendees spend more than
0.5 million euro each year on AV and systems inte-
gration technologies, with the top 38% spending over
1 million euro.
Europe19.318 (87%)
Middle East & Africa308 (1%)
Electronic SystemsService Provider50%
Professional49%
North & South America779 (4%)
Technology Manager32%
Both41%
Asia572 (3%) Other
18%
Residential10%
Rest of the world1.081 (5%)
Attendees by region
Industry involvement
Area of business
0.5 million - 1 million15%
1 million - 5 million21%
less than 0.1 million28%
10 million +10%
0.1 million - 0.5 million18%
5 million - 10 million7%
Annual budget
Authorize55%
Recommend29%
None16%
Purchasing authority
ISE 2008 Exhibitors Adeo, Albiral Display Solutions, AMX, Analog Way, Audioprof/ NuVo Technology, Audipack, Abtus Singapore, AV Stumpfl, Barco, Beyerdynamic, Bittree, BMB Electronics, B-Tech International, Cayin Technology, Chief Manufacturing, COMM-TEC, Communications Specialties, Inc., Crestron, CUE, Daktronics, Da-Lite Screen, DNP Denmark,Draper Inc., D-Tools, DVI Gear, Electrosonic, Elmo, Extron Electronics, Fleetwood Group, Gator Systems, Gefen, Genelec Oy, Hagor Products, Interspace Industries & Publitec, ICM Corporation, Ikon AVS, iLight, Imerge, Inovadis, Jupiter Systems, Just Lamps, Kaleidescape, Inc., KEF Audio, Kindermann, Kramer Electronics, Lang Audiovision, Liberty Wire & Cable, Lighthouse, Magenta Research, DMI Europe, Martin Audio, Medialon, Meyer Sound, Mitsubishi Electric, ML Audio + Carbons GmbH, Clarex, Oray, PCM Limited, Percon, Philips, Procolor, Procon Technology, Projecta, Projectiondesign, RGB Spectrum, The ISE Home Cinema, Russound, Screen Line, Screen Research, Shure, Smart-E (UK), Speakercraft, Stardraw.com, Stewart Filmscreen, The Screen Works, Grass Valley, TLS Communication, TV One Ltd., Universal Electronics, Vaddio, Vantage EMEA, Vity, Vogels Products, VSV International, Vutec, Wolfvision, YCD Multimedia, Marshall Electronics, Sennheiser, SP Controls, i-Chips Technology,Rako Controls, EIKI, C&C Technic Taiwan,DIS, Halcro, Simply Reliable Software, Albrecht Elektronik, Audio-Technica Europe, Future Automation, Mechanische Weberei Cinescreen, Alcorn McBride, Jobetrade,BTX Technologies, Oskareen, CEDIA, Dzine & Conrac, InfoComm, Lightware, NSCA IBS, Spatz/ Lumagen, TecnoVISION, Axonix Corporation, Taiden Industrial, Sonos Europe, Paradigm,Neets, Opticis, Avocent, Sanus Systems, Sonic Foundry, Epson, Ophit, AVERS Screens Sp. z o.o., Fohhn Audio, Chyron Corporation, BIAMP Systems,Dexon Systems Ltd., Dynalite, Iemke Roos, Meridian Audio, Abitana, Canon, D.A.S. Audio, Electric Sound, MuxLab, Omnya, InOut, Premier Mounts, Yamaha Music
Central Europe, Albiral, AMC Lithuania, Cabletime, Canford Audio, Redleaf AV Equipment, Eyevis, G+B pronova, Listen Technologies, RCS Audio Systems, Revolabs, Shenzhen AOTO Electronics Co., Klipsch Group, Inc., Vivateq, Publitec & InterspaceIndustries, Escient, ISE TEST, Atrium Screens, Casio, Christie,
Cineak, Adapt Home Control, Hall Research Technologies, Hitachi/Aplusk,CHIEF, Euroscreen S.R.L., Future Software, Inter2Face, Middle Atlantic Products, Samar Technologies, Sharp, TM Audio/PiXLVISION,Videlco, Calypso Control Systems, HANTAREX, Living
Control, Elan Home Systems, Element one, Exterity, Taiwan Oasis Technology,Toshiba LED Systems, TransTec-Sim2, Bosch Security Systems, C-nario, Group Hospitality, Hall Research Technologies, Intelligent Lectern
Systems BV, Viewstar Technology, ICT Innovative Communication Technologies, QS Tech, VBrick Systems, Vicom, D‘San Corporation, ONELAN, Anchor Audio Inc., NEC Display Solutions Europe GmbH, Perfect10 Wire + Cable,Planar, DVS, JVC Professional Europe, Califor-
nia Audio Technology, Pixl Vision, Teracue AG, Reuter Videosupport Digital,Hetec, A.T.E.C., Australian Monitor, Sphinx, Black Box Network Services, Bräh-
ler ICS Konferenztechnik, Coolux, CREATOR CORPORATION,Elpro Video Labs, Euromet, GMK, Ken-A-Vision, Kinoton, Kling & Freitag, Leurocom, Multivision, Naim Audio, Nep-tune Digital, Sanyo, Soundcast Systems,
Tannoy, Toshiba, Harman Consumer Group, Interactive Voting System, Kingpin Screens, InstallationEurope, Panasonic Marketing, Europe, Pro Audio Video,
RCF, SMART Technologies, Smart Media Solutions, TAU Audio Solutions, Comm Product, HiddenWires, Lutron, Velodyne, SVI Magazine, Chiefdom, SAMS AVTech International Ltd, Communi- cation Business Solutions, Element Labs, InAVate, LG Electronics, Polycom, Komtech, Gerriets, 3M Visual Systems,
CinemaTech Inc., Lanetco, PLASA Media/Lighting and Sound Inter- national, iNEWIT, Optoma Europe, Sunfire, Bryant Broadcast, Sahara Interactive, DF Solutions, Visual Prime, VTRON, ADA inc. (CEDIA Home Theatre), Custom Installer Magazine, Gesturetek, Hot Lamps, Lumagen, RBH Sound (CEDIA Home Theatre), Tributaries Cables (CEDIA Home Theatre), Klotz A.I.S., Samsung Electronics, ClearOne Communications, Datavideo Technologies, EDBAK, Medium GmbH, Omega Glas, Colebrook Bosson Saunders, Elite Screens China, Audica, AV Magazine, Home Cinema Digest, Lumens Digital Optics, Syscomtec Distribution,Yukun Technology, Altinex, Arclite optronics, Audico Systems Oy, AudioQuest, Avermedia Technologies, Community Professional Loudspeakers, Dataton, DisplayLED, LifeSize, Harris, Kiss-Box, Neuland GmbH, NTI, Peerless Industries, RSF Europe, Sapphire Screens, Sencore, Shanghai Overseas Import & Export Co., Structured Cable Products, SY Electronics, TeamMate, Televic, Trinnov Audio, TVLiftboy, Wacom, Polyvision, Show Solutions, Shenzhen Hu-ahai Chengxin Electronic Display Technology Ltd, Navarin, IMAGE Vertriebs GmbH,Professional Systems, Revox GmbH, STINOVA Limited, Easy Lamp, 1-2-1 ViewCorporation, Multimedia IT/ On Ce / ECI, Sky-Lite Holland, Unicam Europe, In-Akustik, Arbor media, Equipson, Harman Pro Group, Wohler Technologies Inc., Qomo, James Loudspeaker/Sherbourn Electronics, Domia, Duran Audio, Kindwin Technology LTD, Scala, ShenZhen Yaham Optoelectronics Co., Ltd, Sony, Tandberg, Triad Speakers , Inc., Unique Automation, Vitec, WSDG-E, Allied Electronics, Digital Projection, Kindwin Technology LTD, Metroplan Limited, MTR, Netvico, Niko, rAVE Europe, Realtronix, Sahara Presentation Systems, Schulte E-Technik, PVS, Elite Screens China, Holland PA, Matrox Graphics, Aquavision, Nacsound, Airsound, Digital View Ltd, E-mediavision, Promethean, Weibel LIFT AG, DMI Europe, Denon (Pro), Marantz (Pro), Asheridge Communication, B&W, Friendlyway AG, H3O, Helvar Ltd, Panphonics, Philips 3D Solutions, Philips Home Control, Philips Large Displays, Philips Vidiwall, Philips Vidiwall, easescreen Digital Signage, Primare Systems AB, Sat and Sound, Sonance, Digital Display Technologies, Vieta Pro, Agath Sarl, Boeckeler / U-Touch, Datacolor, Dymo, Dzine & Conrac, Gyration, IEI Technology Corp., Kortek Corporation, Lab.Gruppen, Mimio, Dew, Net Display Systems BV, Audioprof/NuVo Technologies, Palami, PeTa Bearbeitungstechnik GmbH, PSCo, Remote Control Systems, Signage Live.com, Roland Systems Group, SAX3D, T+W Marketing, Troy Innovations, Visual Display Solutions, Q-Lite, Video Furniture International, Easylamps, Nexo S.A., Satvision, BPT, Fostex Company
Facts and figures tell only a part of the story. No other tradeshow in our industry has the positive energy of ISE. But don‘t just take our word for it...
“This was our first year at ISE and we are very pleased. Our decision to attend was based on the huge year-on-year growth in attendance figures. In fact, we felt we couldn’t afford not to be here as this show is now attracting global awareness. We are delighted with the volume of visitors to our booth and the real interest shown in our products. We have already booked for 2009.” Nick Cottis, Digital Projection
“We achieved what we came to achieve. The key benefit of ISE is that you get to meet new prospects outside of the usual ‘inner circle’ of known contacts. ISE is great value for money” Mick Brophy, Vieta Pro
“Since the 2006 event we have seen the market experience huge growth, so it is very important that we are here. Our visitors are professionals who know what they want to discuss.” Michael Bredow, Leurocom
“Fabulous! This was our first time at ISE and we are returning in 2009 with a booth twice the size. Our only disappointment is that we had not attended before! What makes ISE different from the rest is that we get to meet dealers and integrators.” Stuart Craig, Australian Monitor
“A very good show indeed. Not only did we have a great number of customers attend, but they also brought their end users with them! And what I was particularly pleased about was that 95% of customers who said they would attend actually turned up. That shows commitment.” Geert Ramaekers, Revox
“The place to be! ISE has really matured. We always believed in ISE and now we see our investment has really paid off. ISE is not only just a tradeshow now – education is also very important and this year all our training sessions were full to capacity.” Rainer Stiehl, Extron
ISE 2009: the event that’s in everybody’s diaries and on everybody’s lips
ISE 2009: ensuring continued growth through media publicity
As ISE continues to grow, so the PR coverage it
generates for exhibitors also broadens in scope and
audience reach. In 2008, more magazines than ever
before, in more territories than ever, devoted substan-
tial space to their pre-show and post-show coverage.
Year after year, ISE invests further in developing its PR
and marketing activities, extending the industry’s ex-
posure beyond the core AV press to include end-user
magazines in a wide range of sectors, from architec-
ture and design to auditoria, hotels, local government
and live events.
Where do we promote ISE?
As well as enhanced PR activity, ISE continues to
market the show to an ever broader audience, expan-
ding the reach of its campaign while remaining clearly
focused on professional buyers and influencers.
For the 2008 show, we advertised ISE in over 100
magazines across Europe. Rather than trying to attract
the attention of a huge range of would-be visitors with
a single message, we created a selection of different
calls to action, each tailored to a particular audience,
while retaining a common theme and corporate
identity.For 2009, we are committed to expanding this cam-
paign still further, and will also enhance our activity
with online media through partnerships with industry
websites, as well as with larger-scale use of electro-
nic mailshots and newsletters.
ISE 2009: delivering real value to exhibitors with a wealth of opportunities Sales Contacts
Germany, Austria, Switzerland, Italy, Iberia, Greece, Turkey, Eastern EuropeThomas Häger, ISE Sales DirectorGutenbergring 42D-22848 Norderstedt, GermanyT: +49 40 5555 05 15F: +49 40 5555 05 20C: +49 176 1199 1000E: [email protected]
United Kingdom, Ireland, Benelux, Scandinavia, France, Israel, Latvia and USA ResidentialIan Morrish, ISE Sales Manager57, Durleston Park DriveGreat BookhamSurrey, KT23 4AJUnited KingdomT: +44 1372 454366F: +44 1372 453199C: +44 7768 398007E: [email protected]
TaiwanJoJo Lee, Sales ManagerACE Forum Inc.3F-2, No.5, Sec.1, Pa-Te Rd.Taipei 100, Taiwan, R.O.C.T: +886 2 2392 6960 ext. 324F: +886 2 2393 0667 / +886 2 2394 5548E: [email protected]
Hong KongFelix Tsange21 MagicmediaRm. 904-7, 9/F 248 Queen\‘s Rd. East, Wanchai, Hong KongT: +852-2960 1820F: +852-2960 1830C: +852-9125 5543E: [email protected]
ChinaOlive ChengRm.1010, 10/F, GZ Cyber Port, No.80 Xian Lie Zhong Rd.,Guangzhou, P.R. ChinaT: +86 20-3761 9099F: +86 20-3761 9011E: [email protected]
Rest of Asia (excluding Taiwan, China and Hong Kong)Jackson Yeoh, Project DirectorInfoCommAsia Pte Ltd14 Jalan Rindu, Singapore 537501T: +65-6841 7478F: +65-6725 8430C: +65-9683 2807E: [email protected]
USA and other countriesMike Blackman, Managing DirectorIntegrated Systems EuropeMozartstrasse 60D-85521 OttobrunnGermanyT: +49 89 638 7929-0F: +49 89 638 7929-29E: [email protected]
ISE 'You Are Here' boards
· Sponsorship of all 'You Are Here' boards to be placed at key locations on the show floor· 10 second advert every 15 minutes on show digital signage system 8.000 €
ISE Internet Café
· Your name on all Internet Café name boards· Your logo on HTML start-up page on all terminals, floorplans and Show Guide· 10 second advert every 15 minutes on show digital signage system starting at 6.000 €
Option A
Shell scheme only at 70 €/m2 (excluding floorspace)
· White system wall elements 100 x 250 cm (wide x high) in aluminium frame· Fascia board in aluminium frame, 40 cm high· Carpeted floor, Escolita carpet tiles (50 x 50 cm), colour to be determined· 1 fascia text, max. 25 characters· 3 spotlights 120 W on 1 rail per 9 square meters· 1 wall socket 1,000 W, including main connection and consumption per 9 square meters· Listing on the show website· Free entry in the event guide and exhibitor index listing
Option B
Shell scheme only at 80 €/m2 (excluding floorspace)
· White system wall elements 100 x 250 cm (wide x high) in aluminium frame· Fascia board in aluminium frame, 40 cm high· Carpeted floor, Escolita carpet tiles (50 x 50 cm), colour to be determined· 1 fascia text, max. 25 characters· 3 spotlights 120 W on 1 rail per 9 square meters· 1 wall socket 1,000 W, including main connection and consumption per 9 square meters· Furniture; 4 chairs, 1 table and 1 literature rack per 9 square meters· Listing on the show website· Free entry in the event guide and exhibitor index listing
* excluding 19% VAT
Book your booth now for Integrated Systems Europe 2009...
Rate for reservations
Join the biggest names in the business at the leading show in the industry. Exhibitor space cost for the 2009 show will be as follows:
Member rate: 320 €/m2 (raw space only) *
Non-Member rate: 340 €/m2 (raw space only) *
Two ready-built shell scheme packages are available for your convenience:
We are delighted to offer you a range of additional marketing and promotional activities. Designed to offer you maximum exposure these are limited in their availability and are offered on a “first come first served basis”. The opportunities available are as follows:
All Gold sponsor benefits PLUS· Your logo on selected visitor advertising and brochures· Logo on pre-show attendee e-mailing· Possibility to include questions in post show attendee survey 17.000 €
· Your logo on ISE website, floorplans & show guide· 10 second advert every 15 minutes on show digital signage system· Aisle banner· Post show attendee mailing 10.000 €
· Your logo on ISE website, floorplans & show guide· 10 second advert every hour on show digital signage system· Aisle banner 5.000 €
Gold Sponsor
Platinum Sponsor
Silver Sponsor
...and enhance your presence at the show
Many more sponsoring packages are available. For more details and to find out more about sponsoring opportunities please contact:
Ian MorrishT: +44 1372 454366E: [email protected]
Integrated Systems Europe is a joint venture of CEDIA and InfoComm International®
exhibitor.iseurope.org
CEDIA is an international trade association of companies that specialize in designing and installing electronic sys-tems for the home. The association was founded in September 1989 and has more than 3,500 member companies worldwide. CEDIA Members are established and insured businesses with bona fide qualifications and experience in this specialized field. For more information on CEDIA, visit the association’s Web site at www.cedia.org.
InfoComm International® is the international trade association of the professional audiovisual and informa-tion communications industries. Established in 1939, InfoComm has 4,500 members, including manufac-turers, systems integrators, dealers and distributors, independent consultants, programmers, rental and staging companies, end-users and multimedia professionals from more than 70 countries. InfoComm Inter-national is the leading resource for AV market research and news. Its training and education programs, along with its separately administered Certified Technology Specialist (CTS®) and corporately administered Cer-tified Audiovisual Solutions Provider (CAVSP) company credentials, set a standard of excellence for AV pro-fessionals. InfoComm International is the founder of InfoComm, the largest annual conference and exhibiti-on for AV buyers and sellers worldwide. InfoComm also produces trade shows in Europe, Asia, and China. Additional information is available at www.infocomm.org.
Organised by
Integrated Systems EventsZuidplein 361077 XV AmsterdamNetherlandst: +31 20 799 7734f: +31 20 799 7801
