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h.h. gregg: sizing up the Sears opportunity

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h.h. gregg: sizing up the Sears opportunity
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Page 1: h.h. gregg: sizing up the Sears opportunity

h.h. gregg: sizing up the Sears opportunity

Page 2: h.h. gregg: sizing up the Sears opportunity

Disclaimer

Caption Management, LLC (“Caption”) is the investment manager for the private investment fund Caption

Partners, LP. These opinions and views are those of Caption only, and not of any of our affiliates or of third

parties. These views are subject to change without notice at any time subsequent to the date of issue.

Nothing herein is intended to constitute investment advice to any third party. Caption has an economic

interest in the price movement of h.h. gregg. We may from time to time have positions (long or short) in the

securities of h.h. gregg or derivatives thereof, and may make purchases and sales of such securities and

derivatives at any time. While the information presented herein is believed to be reliable, no representation or

warranty is made concerning the accuracy of any data presented.

These materials shall not constitute an offer to sell or the solicitation of an offer to buy any interests in

Caption. Such an offer to sell or solicitation of an offer to buy interests may only be made pursuant to a

definitive subscription agreement between Caption and an investor.

2

Page 3: h.h. gregg: sizing up the Sears opportunity

Executive summary

3

Section 1: Background

• The U.S. appliance market is growing while Sears Holdings Corp. (NASDAQ: SHLD), the largest appliance

retailer, is struggling, closing stores, and losing market share

• h.h. gregg has underperformed because of its exposure to the declining consumer electronics industry and

in response has shifted its business towards selling more appliances

Section 2: Our pitch

• Investing in h.h. gregg is the best way to get exposure to the decline of Sears

• Consensus estimates for h.h. gregg are too low and in the event that Sears closings accelerate, estimates

are way too low

Section 3: Suggestions to management

• h.h. gregg should aggressively take advantage of this market share opportunity by resuming unit growth,

accelerating share repurchases, and optimizing its capital structure

h.h. gregg’s (NYSE: HGG) stock price is undervalued by the market. This analysis outlines the case for why

there is significant upside to consensus earnings estimates. We conclude with some suggestions that we

believe would best position h.h. gregg for the future while maximizing shareholder value

Page 4: h.h. gregg: sizing up the Sears opportunity

4

Section 1: Background

Page 5: h.h. gregg: sizing up the Sears opportunity

U.S. appliance market overview

5

• Goldman Sachs estimates the U.S. appliance market grew 4% in 2013 and expects 4% growth in 2014.1

Whirlpool, the largest appliance manufacturer, projects 5-7% growth in U.S. appliance shipments in 2014 2

• Sears is the largest appliance retailer, with 29% of the market in 2013, down from 40% in 2003. Sears

managed to stabilize its market share from 2007 to 2012 before continuing to lose 3% in 20133

• Lowe’s, Home Depot, and Best Buy have benefited from Sears’ loss of market share, with most of their

gains coming before 2008

• Sears and h.h. gregg are more exposed to the appliance market than Lowe’s, Home Depot, and Best Buy

U.S. appliance market exposure (data from 2013)4,5 U.S. appliance market share3,5

SHLD

SHOSHGG

LOW

BBY

HD

0%

25%

50%

75%

2003 2008 2013

1. Goldman Sachs research note published on Jan 17, 2014 – “Secular challenges loom, new challenges emerge; down to Neutral” 2. WHR Q4 FY 2013 8-K on January 30, 2014 3. http://online.wsj.com/news/articles/SB10001424127887323665504579028371672070930 Note: Sears market share in WSJ includes both SHLD and SHOS stores 4. Credit Suisse research note published on Jan 15, 2014 – “Best Buy: Still Our Best Buy” 5. Recent 10-K’s and 10-Q’s for SHOS, HGG, SHLD, LOW, BBY, and HD; Caption estimates

0%

10%

20%

30%

40%

50%

60%

70%

SHOS HGG SHLD LOW BBY HD

Ap

pli

an

ce

s s

ale

s a

s %

of

tota

l sa

les

Page 6: h.h. gregg: sizing up the Sears opportunity

Sears: background

6

• There are two separate, public companies that use the Sears name in the U.S.: Sears Holdings (SHLD) and

Sears Hometown and Outlet Stores (SHOS). SHOS was spun out of SHLD in October 2012

• Of Sears’ 29% U.S. market share in 2013, approximately 5% was held by SHOS and the rest by SHLD. As

of November 2, 2013, there were 1,239 SHOS stores and 785 Sears Full-line domestic stores that sold

appliances

• Sears is typically an anchor tenant in a suburban indoor mall. SHOS locations are much smaller, more

spread around the country, and usually target rural populations

Laguna Hills Mall – Laguna Hills, CA

Source: SHOS 10-K for FY 2012; SHOS 10-Q’s for Q1 2013, Q2 2013, Q3 2013; SHLD 10-Q for Q3 2013; http://online.wsj.com/news/articles/SB10001424127887323665504579028371672070930; http://m.simon.com/assets/mobile/mallmap/4665.gif

Page 7: h.h. gregg: sizing up the Sears opportunity

Sears: background

7

• Sears’ domestic EBITDA turned negative in FY

2013 – as did that of Kmart, also owned by SHLD.

Many believe SHLD’s value lies in real estate

(88.5M sq. ft. owned, 137.3M sq. ft. leased) and

other assets, including Sears Auto Center, Lands

End, Kenmore, and Craftsman

• The few sell-side analysts who cover SHLD are

negative:

– Credit Suisse: “The bulls continue to point to

the underlying asset values, but we end again

as we normally do with this question. If the

assets have so much value, why does SHLD

continue to operate given it is losing about

$1.2 billion per year through operations?”

– ISI: “SHLD would have a good incentive to file

for bankruptcy to break leases and attempt to

restructure the asset base.”

Select SHLD financial highlights

1. Same store sales (SSS) Source: SHLD 10-K’s for FY 2012, FY 2011; SHLD 10-Q’s for Q1 2013, Q2 2013, Q3 2013; Credit Suisse research note published on Jan 13, 2014 – “This Is Getting Serious; SHLD Running Out of Options”; ISI research note published on Nov 21, 2013 – “Transformations of This Scale are Challenging” Note: Historical Sears domestic SSS and EBITDA adjusted for SHOS spinoff

(USD in millions)

FY ending January FY 2011 FY 2012 FY 2013E

Sears domestic SSS1-3.0% -1.4% -4.3%

Sears domestic EBITDA -77 263 -140

SHLD operating cash flow -275 -303 -1,200

SHLD free cash flow -707 -681 -1,500

Page 8: h.h. gregg: sizing up the Sears opportunity

Sears: background

8

• SHLD has struggled in large part because of its

lack of investment in its stores. Even though SHLD

stores are the oldest among its competitors, SHLD

spends dramatically less than its competitors to

maintain its stores

• According to ISI, SHLD spends about $1.50/sq. ft.

in capital expenditures (capex) but needs to

spend $6-8/sq. ft. to maintain market share

• SHLD has responded to its decreases in traffic by

closing stores and plans to continue with more

closings

– “The consensus about decreased store traffic also

highlights another decision that has steered our work:

we very often need less space to serve our members

better and we may need fewer locations as well… And

quite a few, including us, are now reducing their

overall number of locations… There’s obviously no

single right size for any retailer. Other companies show

that it is possible to serve the American public

effectively and have a large and profitable business

with a smaller store base.” – Eddie Lampert, Sears

Chairman and CEO

Source: ISI research note published on Nov 21, 2013 – “Transformations of This Scale are Challenging”; http://blog.searsholdings.com/eddie-lampert/are-the-new-ideas-about-how-retail-is-changing-really-new/; HGG 10-K for FY 2013, HGG 10-Q’s for Q2 2014, Q2 2013; SHLD 10-K for FY 2012, SHLD 10-Q’s for Q3 2013, Q3 2012; LOW 10-K for FY 2012, LOW 10-Q’s for Q3 2013, Q3 2012; BBY 8-K for FY 2012, BBY 10-Q’s for Q3 2013, Q3 2012; HD 10-K for FY 2012, HD 10-Q’s for Q3 2013, Q3 2012

$0.0

$2.0

$4.0

$6.0

$8.0

$10.0

$12.0

BBY HD HGG LOW SHLD

Ca

pe

x /

sq

. ft

.

Capex / sq. ft. (trailing 12 months)

Page 9: h.h. gregg: sizing up the Sears opportunity

Source: AggData; Google Maps Engine Pro

Sears: store closings

9

• As SHLD struggled, the company increased the rate of store closings in 2011

• SHLD has closed 89 Sears Full-line stores since November 2011, reducing its total Full-line

unit count to 779 as of January 30, 2014

Sears Full-line closings from Nov-2011 through Jan-2014

Page 10: h.h. gregg: sizing up the Sears opportunity

The Sears Effect on competitors

10

• We consider three scenarios for a domestic appliance store sharing a market with Sears:

1. All Sears Full-line stores stay open and continue to have negative same store sales1

2. Sears closes some but not all Full-line stores in the market and the remaining stores

continue to have negative SSS1

3. Sears closes all Full-line stores in the market

• In the table below, we model The Sears Effect on appliance retailers competing with Sears.

We assume Sears’ market share losses will be distributed among its competitors proportional

to their existing share

Estimates for an appliance business directly competing with Sears

1. We assume an annual 5% decline in Sears Full-line same store appliance sales 2. Sears Full-line represents 24% market share and will lose ~1.2% market share with -5% SSS which represents a ~1.5% annual sales boost to each competitor 3. We assume ¼ of Sears stores close in each market. This reduces the effect of Sears’ -5% SSS to a ~1% annual sales boost to each competitor. A loss of ¼ of

Sears stores will result in a loss of ~6% market share which represents a one-time ~8% boost to each competitor 4. If all Sears Full-line stores close and 24% of market share goes away, each competitor will get a one-time ~31.5% boost to sales Source: Caption estimates; Goldman Sachs research note published on Jan 17, 2014 – “Secular challenges loom, new challenges emerge; down to Neutral”; Credit Suisse research note published on Jan 15, 2014 – “Best Buy: Still Our Best Buy”

Scenario 1 Scenario 2 Scenario 3

All Sears stores stay open Some Sears stores close All Sears stores close

Effect of Sears negative SSS 1.5% annual 2 1% annual 3 n/a

Effect of Sears closings n/a 8% 3 31.5% 4

Appliance market growth 4% annual 4% annual 4% annual

Total appliance sales growth 5.5% annual 8% + 5% annual 31.5% + 4% annual

Page 11: h.h. gregg: sizing up the Sears opportunity

h.h. gregg: background

• Operates as a specialty retailer of

appliances, consumer electronics,

computers, wireless products, and home

goods

• Has 228 stores in the eastern half of the

U.S., 60% of locations less than 5 years old,

strategically clustered in metropolitan areas

around centralized distribution centers

• Has been negatively impacted by the

commoditization of the consumer

electronics industry and the shift to online

commerce in that space

• Is shifting its focus to big ticket home goods

that consumers are reluctant to purchase

online – goods that often require advice,

credit, delivery and installation

11

HGG average unit volume (AUV) by category

Home products

Computing & wireless

Consumer electronics

Appliances

Source: HGG 10-Q’s for Q1 2013, Q2 2013, Q3 2013, Q4 2013, Q1 2014, Q2 2014, Q3 2014; Bloomberg consensus estimates as of January 30, 2014; Caption estimates

$0.0

$2.0

$4.0

$6.0

$8.0

$10.0

$12.0

$14.0

FY 2012 FY 2014E

AU

V (

$M

)

FY ending March 31st

Page 12: h.h. gregg: sizing up the Sears opportunity

h.h. gregg: background

12

• HGG had its IPO in 2007 and a secondary offering in 2009. The cash was used to open new

stores and to retire debt

• Once the company was debt-free, management began repurchasing shares

• At the end of calendar year 2012, the company decided to temporarily slow store openings

and focus on stabilizing the business before returning to growth mode

Summary of HGG’s use of cash Current ownership

1. Fully diluted shares outstanding (FDSO) Source: HGG 10-K’s for FY 2013, FY 2012, FY 2011; HGG 10-Q’s for Q1 2014, Q2 2014, Q3 2014; Bloomberg consensus estimates as of January 30, 2014; Caption estimates

Freeman Splogi & Co.

(private equity)46%

Management

11%

Float

43%

(USD in millions)

FY ending March 31st FY 2011 FY 2012 FY 2013 FY 2014E

Pay off debt $87.4 $0.0 $0.0 $0.0

Capex 59.9 83.1 54.0 27.0

Repurchase shares 0.0 47.6 48.2 50.0

Total $147.3 $130.7 $102.2 $77.0

Ending store count 173 208 228 228

Ending FDSO1 (M) 40.3 37.0 32.5 29.3

Page 13: h.h. gregg: sizing up the Sears opportunity

h.h. gregg: consensus estimates

13

• Wall Street analysts expect growth in

appliances to roughly offset declines in

consumer electronics

• Consensus estimates anticipate roughly flat

gross and operating margins

• 18 sell-side firms cover the stock with 2

buy, 14 hold, and 2 sell ratings

HGG consensus estimates

Source: Bloomberg consensus estimates as of January 30, 2014 – adjusted for stale estimates

FY ending March 31st FY 2014E FY 2015E FY 2016E

Same store sales (SSS) -6.3% -2.5% 0.0%

Store locations 228 233 238

Revenue ($M) $2,355 $2,290 $2,350

Gross margin 28.7% 28.7% 28.7%

Operating margin 0.9% 1.2% 1.2%

EPS $0.35 $0.50 $0.52

Page 14: h.h. gregg: sizing up the Sears opportunity

14

Section 2: Our pitch

Page 15: h.h. gregg: sizing up the Sears opportunity

Market opportunity: Sears’ decline is not priced into

HGG

15

• HGG is the best way to bet on a declining Sears, given HGG’s outsized exposure to

the appliance market and given that it competes with Sears at nearly all of its

locations

• HGG management understands the opportunities presented by Sears’ decline. Asked on

January 14, 2014, what it would be like if Sears exited his markets, CEO Dennis May said, “It

wouldn’t be icing on the cake, it would be a new cake.”

• The following slides provide a few examples of how h.h. gregg stores are positioned in close

proximity to Sears Full-line stores. Even though Sears has closed 10% of its domestic Full-line

stores since 2011, there is still a Sears near almost 100% of h.h. gregg locations

Source: AggData; http://www.hhgregg.com/store-locations; Caption estimates

Today Without Sears

Page 16: h.h. gregg: sizing up the Sears opportunity

Sears Full-line vs h.h. gregg in the Carolinas

16 Source: AggData; Google Maps Engine Pro; http://www.hhgregg.com/store-locations; http://www.gastongazette.com/news/business/sears-closing-cleveland-county-mall-store-1.258429; http://www.thestate.com/2014/01/09/3198579/shop-around-sears-to-close-harbison.html; http://chronicle.augusta.com/news/business/2014-01-22/aiken-malls-sears-store-close;

Page 17: h.h. gregg: sizing up the Sears opportunity

Sears Full-line vs h.h. gregg in Atlanta

17 Source: AggData; Google Maps Engine Pro; http://www.hhgregg.com/store-locations

Page 18: h.h. gregg: sizing up the Sears opportunity

Sears Full-line vs h.h. gregg in Chicago

18 Source: AggData; Google Maps Engine Pro; http://www.hhgregg.com/store-locations; http://www.chicagotribune.com/business/breaking/chi-sears-close-loop-flagship-20140121,0,6152367.story

Page 19: h.h. gregg: sizing up the Sears opportunity

Sears Full-line vs h.h. gregg in Baltimore/Washington

19 Source: AggData; Google Maps Engine Pro; http://www.hhgregg.com/store-locations; http://www.washingtonpost.com/business/capitalbusiness/sears-to-close-landover-store-in-march/2014/01/06/f9b80d3a-7722-11e3-af7f-13bf0e9965f6_story.html

Page 20: h.h. gregg: sizing up the Sears opportunity

Sears Full-line vs h.h. gregg in Cincinnati/Columbus

20 Source: AggData; Google Maps Engine Pro; http://www.hhgregg.com/store-locations

Page 21: h.h. gregg: sizing up the Sears opportunity

Sears Full-line vs h.h. gregg in Philadelphia

21 Source: AggData; Google Maps Engine Pro; http://www.hhgregg.com/store-locations

Page 22: h.h. gregg: sizing up the Sears opportunity

Sears Full-line vs h.h. gregg in Orlando/Tampa

22 Source: AggData; Google Maps Engine Pro; http://www.hhgregg.com/store-locations

Page 23: h.h. gregg: sizing up the Sears opportunity

Market opportunity: HGG relies less on consumer

electronics

23

• We believe investors still think of HGG as an electronics store where you can buy appliances.

In reality HGG is becoming an appliance store where you can buy electronics

• In our Scenario 1 (from slide 10) where Sears keeps stores open but continues to donate

market share, HGG will generate 53% of its revenue and 61% of its profits from

appliances in FY 2016, while consumer electronics will account for 31% of revenue and 22%

of profits

HGG revenue by segment – FY 2012 HGG revenue by segment – Scenario 1 FY 2016E

Source: HGG 10-K’s for FY 2013, FY 2012, FY 2011; HGG 10-Q’s for Q1 2014, Q2 2014, Q3 2014; Caption estimates

Appliances

37%

Consumer

electronics

52%

Computing

and wireless

9%

Home products

2%

Appliances

53%

Consumer electronics

31%

Computing

and wireless

10%

Home products

6%

Page 24: h.h. gregg: sizing up the Sears opportunity

Market opportunity: Sears will continue losing market

share

24

• We believe The Sears Effect is just starting.

Sears has lost only about 1% of

market share in appliances since 2008

• SHLD has another 24% of market share to

potentially lose

• Sears stores are old and poorly maintained.

SHLD is prioritizing conserving cash rather

than improving the shopping experience

• Credit Suisse estimates SHLD will lose 8%

of total appliance market share in 2014

• Although LOW, HD, and BBY will capture a

larger dollar amount of the Sears market

share loss, HGG is more exposed to

appliances and will see a much larger

impact to its bottom line

Sears appliance market share

?

Source: http://online.wsj.com/news/articles/SB10001424127887323665504579028371672070930; Credit Suisse research note published on Jan 15, 2014 – “Best Buy: Still Our Best Buy”

0%

5%

10%

15%

20%

25%

30%

35%

2008 2009 2010 2011 2012 2013 2014

Se

ars

ap

pli

an

ce

ma

rke

t sh

are

Page 25: h.h. gregg: sizing up the Sears opportunity

Market opportunity: consensus is underestimating

The Sears Effect on HGG

25

• We model HGG’s revenue for the following 3 scenarios:

1. All Sears Full-line stores stay open and continue to have negative same store sales1

2. Sears closes some but not all Full-line stores in every market and the remaining stores

continue to have negative SSS1

3. Sears closes all Full-line stores

• We assume the other major players in the market – LOW, HD, BBY, SHOS – also pick up

market share proportional to their existing share

HGG scenario analysis

1. We assume an annual 5% decline in Sears Full-line same store appliance sales 2. 11% represents two years of an annual 5.5% increase in appliance sales as outlined in slide 10 3. 18% represents two years of an annual 5% increase and a one-time 8% increase in appliance sales as outlined in slide 10 4. 40% represents two years of an annual 4% increase and a one-time 31.5% increase in appliance sales as outlined in slide 10 Source: Bloomberg consensus estimates as of January 30, 2014; Caption estimates

(USD in millions) Consensus Scenario 1 Scenario 2 Scenario 3

FY Ending March 31st FY 2014E FY 2016E FY 2016E FY 2016E FY 2016E

2-Year SSS

Appliances 8% 11% 2 18% 3 40% 4

Consumer electronics -20% -20% -20% -20%

Computing and wireless -4% -4% -4% -4%

Home products 45% 45% 45% 45%

Total 2-Year SSS -2% -1% 2% 13%

Number of stores 228 238 238 238 238

Revenue 2,355.2 2,350.3 2,384.2 2,463.2 2,711.6

Page 26: h.h. gregg: sizing up the Sears opportunity

Market opportunity: gross margins should increase as

revenue mix improves

26

• As HGG’s revenue shifts from consumer

electronics to appliances and other home

products, we expect gross margins to

increase

• Obvious question: Why have HGG gross

margins been almost flat the last three

years if this revenue shift is already

occurring?

• Our thinking: The company does not

disclose its segment margins, but we know

gross margins in consumer electronics have

been under significant pressure. Consumer

electronics margin declines have been offset

by the positive impacts of the revenue mix

shift towards appliances. As consumer

electronics become an even smaller part of

the overall business, we expect to see gross

margins improve

Estimated gross margins by segment

FY 2012 FY 2016E – Scenario 1

Source: HGG 10-K’s for FY 2013, FY 2012, FY 2011; HGG 10-Q’s for Q1 2014, Q2 2014, Q3 2014; Caption estimates

15%

20%

25%

30%

35%

40%

45%

Appliances Consumerelectronics

Computingand wireless

Homeproducts

HGGTotal

Gro

ss m

arg

in

Page 27: h.h. gregg: sizing up the Sears opportunity

Market opportunity: consensus estimates do not

reflect the potential upside from Sears’ decline

27

• We believe HGG can meaningfully beat consensus estimates, especially if Sears closings

accelerate

• In the table below we calculate the effect on HGG’s earnings for each of the 3 Sears scenarios

from slide 25

HGG scenario analysis

1. Assumes current rate of $48M per year share repurchases at $9.00 stock price Source: Bloomberg consensus estimates as of January 30, 2014; Caption estimates

(USD in millions) Consensus Scenario 1 Scenario 2 Scenario 3

FY Ending March 31st FY 2014E FY 2016E FY 2016E FY 2016E FY 2016E

Revenue 2,355.2 2,350.3 2,384.2 2,463.2 2,711.6

Gross profit 674.8 674.5 701.2 728.3 813.3

Gross margin 28.7% 28.7% 29.4% 29.6% 30.0%

SG&A 490.0 485.0 488.8 497.6 528.8

Advertising 121.5 118.0 118.0 118.0 118.0

D&A 43.0 43.5 43.5 43.5 43.5

Operating profit 20.3 28.0 51.0 69.2 123.0

Operating margin 0.9% 1.2% 2.1% 2.8% 4.5%

Interest 2.5 2.5 2.5 2.5 2.5

Taxes 7.0 10.1 19.2 26.4 47.6

Net income 10.8 15.5 29.3 40.4 72.9

FDSO 30.6 30.0 23.9 1 23.9 1 23.9 1

EPS $0.35 $0.52 $1.23 $1.69 $3.05

Page 28: h.h. gregg: sizing up the Sears opportunity

Quotes from CEO Dennis May

28

• “I also want to add, as we all know the marketplace is changing, the number one retailer out there – there

[are] things going on and we expect to really go out there and take advantage of that.” 1

• “We're going to be placing even greater emphasis on [appliances] moving forward, because it leverages our

home delivery capabilities, it leverages our sales force, it leverages credit. And we've got some great

investments we're going to be making in the upcoming year. Look for the company to allocate even more

advertising dollars around this business, shifting those from consumer electronics.” 2

• “We carry over 500 appliances in an h.h. gregg store. To put that in perspective, our average competitor is

between 200 and 220 appliances. So we have all the brands, all the assortments. We back that up with a

best-in-class sales force, an outstanding delivery and installation experience.” 2

1. Q3 FY 2014 earnings conference call on January 30, 2014 2. ICR Xchange on January 14, 2014 Source: http://files.shareholder.com/downloads/GREGG/2923553004x0x700302/2E90AF46-0584-4F3F-9180-B25EE8DDD86A/hh_September_Investor_Deck_9-5-13.pdf

Page 29: h.h. gregg: sizing up the Sears opportunity

29

Section 3: Suggestions to management

Page 30: h.h. gregg: sizing up the Sears opportunity

Suggestion #1 to HGG: resume unit growth

30

• Target new and existing markets for unit

growth where Sears has outsized market

share. New market possibilities include:

Long Island, Buffalo, Boston, Detroit,

Minneapolis and Kansas City

• The largest market share gains will likely

come in the next five years, according to

our analysis. Since it takes 6-18 months to

open a new unit, management needs to be

proactive in order to be well positioned for

market shifts

• We believe management should resume

opening 20-30 units per year. This will

increase capex from approximately $27

million in FY 2014 to $50 million per year

Source: HGG 10-K for FY 2013; AggData; http://www.hhgregg.com/store-locations; Google Maps Engine Pro

h.h. gregg and Sears Full-line store overlap

Page 31: h.h. gregg: sizing up the Sears opportunity

1. Straight-line average store count over the year and assumes new store productivity is 100% 2. Assumes repurchase rate of $70 million shares per year at $9.00 stock price 3. Caption’s target next twelve months multiple 4. 11% WACC according to Bloomberg as of January 30, 2014 discounted 1 year so that NTM multiple can be applied to FY 2016 figures Source: HGG 10-K’s for FY 2013, FY 2012, FY 2011; HGG 10-Q’s for Q1 2014, Q2 2014, Q3 2014; Bloomberg consensus estimates as of Jan 30, 2014; Caption estimates

Suggestion #2 to HGG: accelerate share repurchases

31

• We believe there is a significant disconnect between h.h. gregg’s share price and its future earnings

potential. Management should take advantage of the opportunity to aggressively repurchase shares at

current prices

• Instead of spending roughly $50 million annually on share repurchases, we believe management should

increase the rate of repurchases to $70 million per year for FY 2015 and FY 2016

HGG valuation analysis after 25 annual store openings, $70 million annual share repurchases, and $75 million debt

(USD in millions) Consensus Scenario 1 Scenario 2 Scenario 3

FY Ending March 31st FY 2014E FY 2016E FY 2016E FY 2016E FY 2016E

Number of stores1228 238 266 266 266

Revenue 2,355.2 2,350.3 2,664.7 2,753.0 3,030.6

Operating profit 20.3 28.0 51.1 71.5 131.6

Operating margin 0.9% 1.2% 1.9% 2.6% 4.3%

Net income 10.8 15.5 28.5 40.8 77.2

FDSO 30.6 30.0 19.1 2 19.1 2 19.1 2

EPS $0.35 $0.52 $1.49 $2.14 $4.04

FY 2016 P/E multiple313.0x 13.0x 13.0x

Discount rate411% 11% 11%

Implied stock price $17.25 $24.72 $46.76

Premium to 01/30/14 price of $9.00 69.5% 152.4% 397.3%

Page 32: h.h. gregg: sizing up the Sears opportunity

Suggestion #3 to HGG: optimize capital structure

32

• In order to support unit growth while continuing

to repurchase shares, we believe it’s reasonable

to add debt

• We don’t believe the company should be opposed

to using its low-interest asset-backed credit

facility

• Adding debt through the asset-backed revolver

that h.h. gregg already has in place has an after-

tax effective interest rate of 2%

• Borrowing at 2% to support unit growth

and share repurchases will increase

shareholder value

1. Revolver limit as of December 31, 2013 2. Assume 1 million shares per year issued as stock comp and 29.3 million ending shares for FY 2014 Source: HGG 10-Q for Q3 2014; Caption estimates

Cash flow analysis

Effective cost of issuing debt using revolver

Revolver use comparison

(USD in millions) Undrawn Drawn

Undrawn revolver $224.4 1 $149.4

Undrawn revolver rate 0.375% 0.375%

Drawn revolver $0.0 $75.0

Drawn revolver rate 3.75% 3.75%

Revolver cost $0.8 $3.4

Tax rate 39.5% 39.5%

After tax cost of debt $0.5 (a) $2.0 (b)

Effective cost of debt (b-a) $1.5

Effective interest rate 2.0%

(USD in millions)FY Ending March 31st FY 2015E FY 2016E

Operating cash flow $70 $80

Capex -$50 -$50

Share repurchases -$70 -$70

Incremental debt $35 $40

Change in cash -$15 $0

Beginning cash $35 $20

Ending cash $20 $20

Two-year result:

Store count increase 22%

Share count decrease2 46%

Annual after-tax interest increase $1.5

Page 33: h.h. gregg: sizing up the Sears opportunity

Our conclusion

33

• Investing in HGG is the best way to get exposure to the decline of Sears

• There is large upside to consensus same store sales, gross margins, and earnings estimates

• If Sears closings accelerate, the benefit to h.h. gregg will be massive

• Management should increase shareholder value by:

– Strategic unit growth

– Aggressive share repurchases

– Optimizing capital structure

Page 34: h.h. gregg: sizing up the Sears opportunity

Contact information

34

Caption Partners

125 Maiden Lane

New York, NY 10038

(347) 797-5101

Jason Strasser

[email protected]

(347) 797-5103

William Cooper

[email protected]

(347) 797-5104


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