Hildy Ann PhotographyBy: Matthew Kelley and Katie

Martin

CAPS Students: Matthew Kelley and Katie Martin 1

CAPS Students: Matthew Kelley and Katie Martin 2

Introduction:• Matthew Kelley• Majors: Graphic Design and Game

Design• Role: Logo and website• Interesting fact: I like to research

3d modeling and game software in order to conduct my own projects.

CAPS Students: Matthew Kelley and Katie Martin 3

Client Explanation:

Hildy McElvain:• McElvain Enterprises• Owns other small

businesses• Started a photography

business.

Client Overview:• Objective(s): Create a website that

will help show her photography off to future generations.

• Target Audience: Seniors in high school, families, and corporate gatherings.

• Message: Buy the pictures on the website.

• Rationale: Gain more clients for more business, and create a portal to show off her photography.

CAPS Students: Matthew Kelley and Katie Martin 4

Competitors:Mneignborphoto

DeCloud Studios

CAPS Students: Matthew Kelley and Katie Martin 5

Sketches:

CAPS Students: Matthew Kelley and Katie Martin 6

Digital website screenshots:

Hildy Ann Photography

CAPS Students: Matthew Kelley and Katie Martin 7

The Home page contains a brief slideshow. The client’s logo and contact information can be seen throughout the website.

The About page contains the client’s biography and business offerings.

The Gallery page contains the client’s photography, each with five separate categories depicting a different subject of photography.

The client’s testimonials are placed here.

The Links page contains the client’s small businesses and an eCommerce store.

Each business has its own logo, description and URL, along with buttons connecting to the other businesses.

The eCommerce store is meant to sell the client’s ceramics in an easy-to-use setting.

The contact page contains the client’s contact information and a button for the photography release form.

Checklist:• Sketch logo mockups (Oct. 13)- done• Digitally mockup logo client requested (Oct.14)–

done• Digitally mockup the website (Oct. 18) – done• Repair functionality issues (Oct. 27) –working on• Meet with client to discuss revisions and

mockups (Nov. 3)- done• Link the client Facebook page to website –in

progress• Add an intro page for eCommerce page – in

progress

CAPS Students: Matthew Kelley and Katie Martin 8