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A Project study Report On Training undertaken at KEJRIWAL INDUSTRIAL CORPORATION Titled “A Study of People’s Perception about Export Business” Submitted in partial fulfillment for the Award of degree of Master of Business Administration Submitted by: - Submitted to:- Himanshu Bohra FMS,MAIET,JAIPUR M.B.A – 3 rd SEM (DIRECTOR)
Transcript
Page 1: Himanshu Export Project Report

A

Project study Report

On

Training undertaken at

KEJRIWAL INDUSTRIAL CORPORATION

Titled

“A Study of People’s Perception about Export Business”

Submitted in partial fulfillment for the

Award of degree of

Master of Business Administration

Submitted by: - Submitted to:-

Himanshu Bohra FMS,MAIET,JAIPUR

M.B.A – 3rd SEM (DIRECTOR)

(2011-2013)

Lachoo Memorial College OF Science & Technology, Jodhpur

Management wing

CERTIFICATE FROM THE COMPANY

Page 2: Himanshu Export Project Report
Page 3: Himanshu Export Project Report

Preface /Prelude:

Previously, the handicraft export was not very complicated and people did not face many

problems. There was around 35% to 40% profit margin in business but now it has come

down to just 20% to 25%. Due to change in environment the entire Handicraft export

structure has undergone a major change. As part of the economic reforms, export industry

has been deregulated and made competitive. Due to exposure to global trends after

Information explosion led by Internet, customers- both Individuals and Corporate - are now

demanding better services with more products from their sellers. And after good services

the main problems of handicraft exports are Recession, slow down, lack of capital &

competition.

The problems like recession which came in 2010 and 2012 have changed the total mood of

the handicraft export. In the global market there is no order for the exporters and that has

become a big problem in front of handicraft export. Without any order, no export and no

sale this is just like hell for the exporters and the handicraft export business.

Another problem is a cut-through competition in the handicraft export. There are lot of

export firms in Jaipur and Jodhpur and the Shekhawati area of Rajasthan. There is a big

competition between the export firms and they are ready to do the export at lowest

competitive price.

The philosophy of a customer being king is driving the financial markets as well.

Accordingly, it is no more customers chasing the products; it is the appropriateness of

options chasing the customers.

This study is an attempt to view the problems faced by handicrafts exporters in quantitative

form.

Page 4: Himanshu Export Project Report

Acknowledgement:

I express my sincere thanks to my project guide, Mr.Amit Shrivastava Mahrishi Arvind

institute of Engineering & technology , for guiding me right from the inception till the

successful completion of the project. I sincerely acknowledge him for extending their

valuable guidance, support for literature, critical reviews of project and the report and above

all the moral support he had provided to me with all stages of this project.

I would also like to thank Mr. Om Prakash Kejriwal, (Owner of Kejriwal industry) for their

help and cooperation throughout my project.

( )

Himanshu Bohra

Page 5: Himanshu Export Project Report

Index

S.No. Content Page No.

1 Certificate from the Company/Organization

2 Preface/Prelude

3 Acknowledgement

4 Executive Summary

Chapter-I Introduction to the Industry

Chapter-II Introduction to the Organization

Chapter-Ill Export industry and Indian exports

Chapter-IV Research Methodology

3.1 Objective of Study

3.2 Type of Research

3.3 Sample Design

3.4 Data Collection

3.5 Limitation of Study

Chapter-V 4. Facts and Findings

Chapter-VI 4. Analysis & Interpretation

Chapter-VII 7. SWOT

Chapter-VIII8. Conclusion

Chapter-IX 9. Recommendation and Suggestions

Chapter-X Appendix

Chapter-XI Bibliography

Page 6: Himanshu Export Project Report

Executive Summary:

This project has been made to study the basic problems and analyze factors which affect

the exports of handicraft in Jaipur. This project is totally depending on exporter’s opinion

about the determinants of export problem in this recession time. For defining the research

problem clearly, firstly it was decided to conduct the research in the area of export. As

today many export firms and export houses are opening in the city, so it was thought of

determining the factors influencing the problems and chances of handicraft export through

exporter’s and buyers opinion.

In this research it was needed to find out the characteristics of variables effecting handicraft

export, so this is descriptive and quantitative research. Sampling technique for selecting the

sample in which convenience sampling method has been applied because I didn’t have

sufficient time, money and could not have put lot of efforts.

Sample consists of all those people who are working in export firm, exporters and

managers of the company. Interrogation through schedule interview has been used as a

data collection technique and questionnaire is a data collection instrument which is open-

ended. Tabulation was done after getting these questionnaire filled from respondents. Then

tables were analyzed to reach the conclusion that environment in the export firm is the most

attractive feature in it, buyers generally prefer to do the business of handicrafts in the export

sector and their most preferred location of export firms is in jaipur and Jodhpur.

Page 7: Himanshu Export Project Report

INTRODUCTION

TO

THE INDUSTRY

Page 8: Himanshu Export Project Report

Introduction to the Industry:

India is famous for its wooden handicrafts, traditional crafts, antique items and textiles.

People all round the globe but textiles online as silk fabrics, textiles, yarns, bedspreads, bed

sheets, bed linen from Indian handicraft manufacturers and suppliers. These traditional

handicrafts have a huge demand and so are supplied and shipped all over the world.

People from across the world, buy textiles and handicrafts from Indian handicraft and

Textile exporters and suppliers.

India’s rich cultural diversity and heritage provides a unique and huge resource for

developing Handicraft products. The Indian Handicraft Industry is showing continuous

growth rate of 20% every year. The Handicrafts industry is one of the important segments

of business sector in India. The Indian Handicraft Industry is a $100 billion industry

worldwide.

Handicrafts suppliers industry comprises of varied products and there is large variety

available in market. We Supply Handicrafts products as Glass products, Metal ware,

Wooden handicrafts , Hand printed textiles, Embroidered and crocheted goods, Shawls,

Carpets, Bamboo products, Giftware’s, Jewellery, Paintings, Earthenware, Jute products,

Marble Sculpture, Bronze Sculpture, Leather Products and other miscellaneous handicrafts.

All useful Information regarding list of Indian handicrafts manufacturers and exporters can

be easily found at Deal4trade.com

The export business has its foundation in history. The sending of goods from one country to

another country is called ‘exporting’. Today the world has become totally interdependent on

the export business. There are several reasons for this growth in the export business.

Countries need goods from other companies to meet their domestic needs so they import

them. Countries have a surplus of goods so they export them. This is the crux of exporting.

Page 9: Himanshu Export Project Report

Today all the countries of the world are intertwined in the export business. Each is

dependent in some ways on the exports of another country. This intern connectivity of

exports is what forms the backbone of global finance. The inter-dependence of trade

between countries has increased so much that no country can survive without its export

industry.

Deal4trade.com: offers online business directory and yellow pages of Indian & foreign

manufacturers, exporters, suppliers, importers & service providers and find quality products,

trade leads, manufacturers, suppliers, buyers and wholesalers.

The Middle East countries have oil, and the biggest consumers of oil are western

countries. So the Middle East exports oil to the western countries. Similarly America and

Europe are the biggest consumers of coffee. But coffee grows in Africa, Latin America,

West Indies and Hawaii.

Page 10: Himanshu Export Project Report

These countries export coffee to the countries where there are coffee consumers. Cars,

buses, and trucks are manufactured by Japan, European countries and America.

These are exported to countries around the world. So from these examples you see that

countries are dependent on other countries to export their goods too. So governments of

countries see what their export products are and who to export them to. This forms the

export industry for that country.

Countries export those products that they have in surplus supply with them. They find

which countries need these products and export it to them. Today China has become one

of the biggest exporters of goods that range from garments to defense systems. The

reason is that labor is cheap in China so they are capable of making goods at a low price

and exporting them. Their economy has grown tremendously since they have entered the

export business. Japan’s entire economy has developed on the export business. Although

Japan is not rich in raw materials, they purchase raw material from other countries, turn

them into finished products and export them. Industries in countries that only produce

goods for export are known as an export industry.

Previously only goods used to be exported, but in today’s world services are also exported.

Countries export their manpower to other countries that have a shortage of workers.

Hence the export of manpower has also become big business, especially for third world

countries.

Page 11: Himanshu Export Project Report

INTRODUCTION

TO THE

COMPANY

Page 12: Himanshu Export Project Report

Introduction to the company:

This is Kejriwal Industrial Corporation. It is an export unit under the group of Kejriwal

Industries. The owner of group of Kejriwal industries is Mr. Om Prakash Kejriwal. The

Kejriwal industrial corporation was established in the year 2004.

The group of Kejriwal industries has different branches which deal in timber and

hardware, paints, plywood etc. This company has their branches mainly in Jaipur and

Jhunjhnu. The Kejriwal industrial corporation is located in Sitapura in Jaipur.

The core work of this firm is to produce the furniture and handicraft and to export them to

the global market. The annual turnover of this company is around 30 millions. This

company was established in determine to provide the best quality of items and better

services and very competitive prices to the overseas buyers. The company never

compromises with quality and the main Moto of the firm is to provide the best quality at

reasonable prices. It is an export oriented firm.

The company provides airport to airport services to foreign buyers who come for visit to

the company. This company takes care to buyer of every aspect during his visit. This

company deals in timber business, wooden, iron, marvel, furniture and handicraft. To

manufacture the items company needs different types of materials like raw wood,

adhesives (fevicol), glue , different type of nails , sending materials , hardware & fittings ,

different decorative parts and items and different type of machines used in this. In

machinery there are two type of machinery first is big and fixed machinery and second is

handy tool.

Big and fixed machinery are available from Gujarat and Punjab state. There are many

companies they make hand tool like Boss, K.P.T, Wolf etc. and these are available all over

India.

Page 13: Himanshu Export Project Report

Raw and other materials, raw wood are the main material. Company purchases their most

of good mainly from Bihar, U.P, Nepal and all other materials are easily available in local

market. After arranging all the other materials and the raw materials the company makes

the production of the items as per instructions and specifications received from buyer. As

soon as the unit is complete, it goes to the polish and finishing department for the coloring

and finishing. Then it goes for finial quality control and for packing. Consignments are sent

to U.S.A, U.K and over the Europe. Company sent most of the consignments on latter on

credit or advance and document against payment basis. So this is about the company that

is an export firm which deals in different foreign countries.

COMPANY’S VISION:

“To provide better services & better products to customer all over the world with traditional

look, team spirit and dignity of labour to face the global competitive challenges.”

COMPANY’S MISSION:

“To evolve and develop skills for effective delivery of services and products Management

should groom and train their staff properly and according to the global Market so that

company could stand, achieves the goal and can make a brand name Highlighted in global

market.”

Page 14: Himanshu Export Project Report

COMPANY INFORMATION:

Director: - Mr. Om Prakash Kejriwal

General Manager: - Mr. Abhay Banerjee

Production Manager: - Mr. Naveen Sharma

Export Manager: - Mr. Suresh Mehta

Quality Controller: - Mr. Parvej Khan

MAJOR COMPETITORS:

INDIAN ART CORPORATION

HARITAGE EXPORTS ANITQUES

J.C ART EXPORTS

DARSHAN ART EXPORTS

Page 15: Himanshu Export Project Report

EXPORT

INDUSTRY

&

INDIAN

EXPORTS

Page 16: Himanshu Export Project Report

EXPORT INDUSTRY & INDIAN EXPORTS:

What is export?

In economics, an export is any good or commodity, transported from one country to

another country in a legitimate fashion, typically for use in trade. Export goods or services

are provided to foreign consumers by domestic producers. Export is an important part of

international trade. Export of commercial quantities of goods normally requires involvement

of the customs authorities in both the country of export and the country of import. The

advents of small trades over the internet such as through Amazon and e-Bay have largely

bypassed the involvement of Customs in many countries because of the low individual

values of these trades. Nonetheless, these small exports are still subject to legal restrictions

applied by the country of export. An export's counterpart is an import.

History of export:

The theory of international trade and commercial policy is one of the oldest branches of

economic thought. Exporting is a major component of international trade, and the

macroeconomic risks and benefits of exporting are regularly discussed and disputed by

economists and others. Two views concerning international trade present different

perspectives. The first recognizes the benefits of international trade. The second concerns

itself with the possibly that certain domestic industries (or laborers, or culture) could be

harmed by foreign competition.

Process:

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Methods of export include a product or good or information being mailed, hand-delivered,

shipped by air, shipped by boat, uploaded to an internet site, or downloaded from an

internet site. Exports also include the distribution of information that can be sent in the form

of an email, an email attachment, a fax or can be shared during a telephone conversation.

National regulations:

United States:

The Bureau of Industry and Security (BIS) is responsible for implementing and enforcing

the Code of Federal Regulations Title 15 chapter VII, subchapter C, also known as Export

Administration Regulations (EAR), in the United States. The BIS regulates the export and

export of most commercial items. Some commodities require a license in order to export.

There are different requirements to export lawfully depending on the product or service

being exported.

Depending on the category the 'item' falls under, the company may need to obtain a license

prior to exporting. EAR restrictions can vary from country to country. The most restricted

destinations are the embargoed countries and those countries designated as supporting

terrorist activities including Cuba, North Korea, Sudan, Syria and Iran. Some products have

received worldwide restrictions prohibiting exports.

An item is considered an export whether or not it is leaving the United States temporarily, if

it is leaving the United State but is not for sale (a gift), or if it is going to a wholly owned U.S.

subsidiary in a foreign country. A foreign-origin item exported from the United States,

transmitted or transshipped through the United States, or being returned from the United

States to its foreign country of origin is.]

How an item is transported outside of the United States does not matter in determining

export license requirements.

Page 18: Himanshu Export Project Report

Refer to U.S. Census Data for data on exports by industry for 2006.

Canada:

Canadian Export and Import Controls Bureau (EICB)

Australia:

Australian Defense Trade Control and Compliance (DTCC)

Barriers:

Export barriers are generally defined as government laws, regulations, policy, or practices

that either protect domestic products from foreign competition or artificially stimulate exports

of particular domestic products. While restrictive business practices sometimes have a

similar effect, they are not usually regarded as trade barriers. The most common foreign

trade barriers are government-imposed measures and policies that restrict, prevent, or

impede the international exchange of goods and services.

Strategic:

International agreements limit trade in, and the transfer of, certain types of goods and

information e.g. goods associated with weapons of mass destruction, arms and torture.

Examples include Nuclear Suppliers Group - limiting trade in nuclear weapons and

associated goods (currently only 45 countries participate), The Australia Group - limiting

trade in chemical & biological weapons and associated goods (currently only 39 countries),

Missile Technology Control Regime - limiting trade in the means of delivering weapons of

mass destruction (currently only 34 countries) and The wassenaar Arrangement - limiting

trade in conventional arms and technological developments (currently only 40 countries).

Page 19: Himanshu Export Project Report

Tariffs:

A tariff is a tax placed on a specific good or set of goods exported from or imported to a

country, creating an economic barrier to trade. Usually the tactic is used when a country's

domestic output of the good is falling and imports from foreign competitors are rising,

particularly if there exist strategic reasons for retaining a domestic production capability.

Some failing industries receive a protection with an effect similar to a subsidies in that by

placing the tariff on the industry, the industry is less enticed to produce goods in a quicker,

cheaper, and more productive fashion. The third reason for a tariff involves addressing the

issue of dumping. Dumping involves a country producing highly excessive amounts of

goods and dumping the goods on another foreign country, producing the effect of prices

that are "too low". Too low can refer to either pricing the good from the foreign market at a

price lower than charged in the domestic market of the country of origin. The other

reference to dumping relates or refers to the producer selling the product at a price in which

there is no profit or a loss. The purpose (and expected outcome) of the tariff is to encourage

spending on domestic goods and services.

Protective tariffs sometimes protect what are known as infant industries that are in the

phase of expansive growth. A tariff is used temporarily to allow the industry to succeed in

spite of strong competition. Protective tariffs are considered valid if the resources are more

productive in their new use than they would be if the industry had not been started. The

infant industry eventually must incorporate itself into a market without the protection of

government subsidies.

Tariffs can create tension between countries. Examples include the United States steel tariff

of 2002 and when China placed a 14% tariff on imported auto parts. Such tariffs usually

lead to filing a complaint with the World Trade Organization (WTO) and, if that fails, could

Page 20: Himanshu Export Project Report

eventually head toward the country placing a tariff against the other nation in spite, to

impress pressure to remove the tariff.

Subsidies:

To subsidize an industry or company refers to, in this instance, a governmental providing

supplemental financial support to manipulate the price below market value. Subsidies are

generally used for failing industries that need a boost in domestic spending. Subsidizing

encourages greater demand for a good or service because of the slashed price.

The effect of subsidies deters other countries that are able to produce a specific product or

service at a faster, cheaper, and more productive rate. With the lowered price, these

efficient producers cannot compete. The life of a subsidy is generally short-lived, but

sometimes can be implemented on a more permanent basis.

The agricultural industry is commonly subsidized, both in the United States, and in other

countries including Japan and nations located in the European Union (EU).

Critics argue such subsidies cost developing nations $24 billion annually in lost income

according to a study by the International Food Policy Research Institute, a D.C. group

funded partly by the World Bank. However, other nations are not the only economic 'losers'.

Subsidies in the U.S. heavily depend upon taxpayer dollars. In 2000, the U.S. spent an all-

time record $32.3 billion for the agricultural industry. The EU spends about $50 billion

annually, nearly half its annual budget on its common agricultural policy and rural

development.

Exports and free trade:

The theory of comparative advantage materialized during the first quarter of the 19th

century in the writings of 'classical economists'. While David Ricardo is most credited with

Page 21: Himanshu Export Project Report

the development of the theory (in Chapter 7 of his Principles of Political Economy, 1817)

James Mills and Robert Torrens produced similar ideas. The theory states that all parties

maximize benefit in an environment of unrestricted trade, even if absolute advantages in

production exist between the parties.

In contrast to Mercantilism, the first systematic body of thought devoted to international

trade, emerged during the 17th and 18th centuries in Europe. While most views surfacing

from this school of thought differed, a commonly argued key objective of trade was to

promote a "favorable" balance of trade, referring to a time when the value of domestic

goods exported exceeds the value of foreign goods imported. The "favorable" balance in

turn created a balance of trade surplus.

Mercantilists advocated that government policy directly arrange the flow of commerce to

conform to their beliefs. They sought a highly interventionist agenda, using taxes on trade

to manipulate the balance of trade or commodity composition of trade in favor of the home

country.

Export strategy:

Export strategy is to ship commodities to other places or countries for sale or exchange. In

economics, an export is any good or commodity, transported from one country to another

country in a legitimate fashion, typically for use in trade.

Vessel at Container Terminal Altenwerder (Hamburg)

Page 22: Himanshu Export Project Report

Overview:

Advantages of exporting:

Ownership advantages are the firm's specific assets, international experience, and the

ability to develop either low-cost or differentiated products within the contacts of its value

chain. The location advantages of a particular market are a combination of market potential

and investment risk. Internationalization advantages are the benefits of retaining a core

competence within the company and threading it though the value chain rather than obtain

to license, outsource, or sell it. In relation to the Eclectic paradigm, companies that have

low levels of ownership advantages either do not enter foreign markets. If they company

and its products are equipped with ownership advantage and internalization advantage,

they enter through low-risk modes such as exporting. Exporting requires significantly lower

level of investment than other modes of international expansion, such as FDI. As you might

expect, the lower risk of export typically results in a lower rate of return on sales than

possible though other modes of international business. In other words, they usual return on

export sales may not be tremendous, but neither is the risk. Exporting allows managers to

exercise operation control but does not provide them the option to exercise as much

marketing control. An exported usually resides far from the end consumer and often in list

various intermediaries to manage marketing activities.

Disadvantages of exporting:

For Small-and-Medium Enterprises (SME) with less than 250 employees, selling goods and

services to foreign markets seems to be more difficult than serving the domestic market.

The lack of knowledge for trade regulations, cultural differences, different languages and

foreign-exchange situations as well as the strain of resources and staff interact like a block

for exporting. Indeed there are some SME's which are exporting, but nearly two-third of

them sells in only to one foreign market. The following assumption shows the main

disadvantages:

Page 23: Himanshu Export Project Report

Financial management effort: To minimize the risk of exchange-rate fluctuation

and transactions processes of export activity the financial management needs more

capacity to cope the major effort

Customer demand: International customers are demanding for more services form

their vendor like installation and startup of equipment, maintenance or more delivery

services.

Communication technologies improvement : The improvement of communication

technologies in recent years enable the customer to interact with more suppliers

while receiving more information and cheaper communications cost at the same time

like 20 years ago. This leads to more transparency. The vendor is in duty to follow

the real-time demand and to submit all transaction details.

Management mistakes: The management might tap in some of the organizational

pitfalls, like poor selection of oversea agents or distributors or chaotic global

organization.

Ways of exporting:

The company can decide to export directly or indirectly to a foreign country.

Direct selling in export strategy:

Direct selling involves sales representatives, distributors, or retailers who are located

outside the exporter's home country. Direct exports are goods and services that are sold to

an independent party outside of the exporter’s home country. Mainly the companies are

pushed by core competencies and improving their performance of value chain.

Page 24: Himanshu Export Project Report

Direct selling through distributors:

It is considered to be the most popular option to companies, to develop their own

international marketing capability. This is achieved by charging personnel from the

company to give them greater control over their operations. Direct selling also give the

company greater control over the marketing function and the opportunity to earn more

profits.

In other cases where network of sales representative, they company can transfer them

exclusive rights to sell in a particular geographic region.

A distributor in a foreign country is a merchant who purchases the product from the

manufacturer and sells them at profit. Distributors usually carry stock inventory and service

the product, and in most cases distribute deals with retailers rather than end users.

Evaluating Distributors :

The size and capabilities of its sales force.

Its sales record.

An analysis of its territory.

Its current product mix.

Its facilities and equipment.

Its marketing polices.

Its customer profit.

Its promotional strategy.

Direct selling through foreign retailers and end users:

Exporters can also sell directly to foreign retailers. Usually, products are limited to

consumer lines; it can also sell to direct end users. A good way to generate such sales is by

printing catalogs or attending trade shows.

Page 25: Himanshu Export Project Report

Direct selling over the Internet:

Electronic commerce is an important mean to small and big companies all over the world, to

trade internationally. We already can see how important E-commerce is for marketing

growth among exporters companies in emerging economies, in order to overcome capital

and infrastructure barriers.

E-commerce eased engagements, provided faster and cheaper delivery of information,

generates quick feedback on new products, improves customer service, accesses a global

audience, levels the field of companies, and support electronic data interchange with

suppliers and customers.

Indirect selling:

Indirect exports, is simply selling goods to or through an independent domestic intermediary

in their own home county. Then intermediaries export the products to customer’s foreign

markets.

Making the export decision:

Once a company determines it has exportable products, it must still consider other factors,

such as the following:

What does the company want to gain from exporting?

Is exporting consistent with other company goals?

What demands will export place on the company's key resources - management and

personnel, production capacity, and finance - and how will these demands be met?

Are the expected benefits worth the costs, or would company resources be better

used for developing new domestic business?

Page 26: Himanshu Export Project Report

Export promotion:

In the U.S.

The U.S. Department of Commerce provides U.S. companies the opportunity to promote

their products and services free of charge. To do so, the Export Yellow Pages is published

online and in print and is delivered to embassies, trade centers, consulates, and

associations worldwide.

Internationally:

There are several global B2B directories and also country-specific directories, such as

Kelly's Directory in the U.S., Trade get in India, and Alibaba in China. Fat...

Challenges:

Exporting to foreign countries poses challenges not found in domestic sales. With domestic

sales, manufacturers typically sell to wholesalers or direct to retailer or even direct to

consumers. When exporting, manufacturers may have to sell to importers who then in turn

sell to wholesalers. Extra layer(s) in the chain of distribution squeezes margins and

manufacturers may need to offer lower prices to importers than to domestic wholesalers.

Important points:

Commodity currency

Export-oriented industrialization

Export performance

Export-led growth

List of countries by exports

International trade

Import

.

Page 27: Himanshu Export Project Report

Indian export market:

The Indian market, with more than one billion people, presents lucrative and diverse

opportunities for U.S. exporters with the products, services, and commitment that can

meet the country’s needs. India’s requirements for equipment and services for major

sectors such as energy, environmental, healthcare, high-tech, infrastructure,

transportation, and defense will exceed tens of billions of dollars in the medium-term as

the Indian economy further globalizes and expands.

To meet growing domestic and export demands, Indian companies are increasingly

manufacturing finished products and sourcing sophisticated, efficient products and

equipment from the United States. There is also a growing trend in utilizing U.S. expertise

in the fields of education, energy, environmental, engineering consulting, management

consulting, retail and telecommunication.

Map of India

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India’s sustained and forecasted GDP growth makes it one of the fastest growing

economies in the world, and the second fastest in Asia. While its size and growth make it

attractive as a market, the most compelling reason for investors to be in India is the high

return on investment. India is a free-market democracy with a legal and regulatory

framework that rewards free enterprise, entrepreneurship and risk taking. Now is the time

for U.S. companies to enter the rising Indian market.

India’s Economic Outlook:

India is a fast-growing economy with a dynamic and robust financial system. The highly

diversified Indian economy has shown rapid growth and remarkable resilience since 1991,

when economic reforms were initiated with the progressive opening of the economy to

international trade and investment.

Best Prospects in India:

Civil Nuclear Energy is perhaps the biggest market opportunity in terms of potential

export value to U.S. companies, valued at more than $150 billion over the next 30

years. The recent opening of the civil nuclear sector provides a huge market

opportunity (reactors, raw materials, supplies) for U.S. companies.

Renewable Energy (RE) market is estimated at $500 million and growing at an

annual rate of 15%. Solar energy, wind energy, small hydro projects, waste-to-energy,

biomass and alternative fuel are the major investment areas. Only about 3500 of the

estimated potential of 100,000 RE megawatts (MW) are currently used. In addition, the

governments new RE policy of generating 10,000 MW through renewable and a non-

conventional source by 2012 is expected to further boost the participation of U.S.

energy companies.

Aerospace and Defense sector ranks among the worlds most dynamic, with airlines

in India in the process of buying over 300 aircraft between 2007 and 2012. India is

also a large and growing market for air defense equipment, especially for U.S.

suppliers seeking joint-venture opportunities.

Mining and Coal sector has shown healthy growth over the past few years and will

likely continue, given the emphasis on coal production to overcome a projected

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shortfall. An estimated $21 billion investment in opencast mining and $5 billion in

underground mining will be required to attain the target production level by 2025.

Although Indian firms manufacture mining equipment, U.S. firms are competitive for

providing high-end, higher-size equipment and advanced technologies. India will also

require a coal washing capacity of 810 million tons by 2025, an eight-fold increase

from the current installed capacity, indicating a $3 billion investment.

Safety and Security industry has been growing at 20-25% during the last 5-7 years.

Following the recent terror attacks in Mumbai, users are looking to procure hi-tech

surveillance, detection, access control, perimeter security, fire fighting and specialized

security equipment and services for rail, air, urban infrastructure, industry, schools,

malls, hotels, and other strategic establishments to counter terrorism and other

security threats. According to industry contacts, the security industry is estimated to

grow from the current $2 billion to over $5 billion in the next 3-5 years.

Healthcare - the growing demand for quality healthcare and the absence of delivery

mechanisms pose a great opportunity, and challenge, for U.S. industry. Currently

valued at $35 billion, the Indian healthcare industry is expected to reach over $75

billion by 2012. With 14.5% growth in the medical infrastructure market, the demand

for medical equipment could nearly double to $5 billion by 2012. Imports account for

over 65 % of the entire medical equipment market, most of which come from the U.S.,

Germany and Japan.

Retail: Beauty and Personal Care market is currently estimated at $1.5 billion and

growing rapidly. Increasingly, Indian shops and boutiques are stocking cosmetics from

around the world. Many U.S. companies have immense export potential since U.S.

products are considered to be of very high quality and are in high demand.

Franchising is the second fastest-growing industry, with the nascent $2.7 billion

sector booming at an impressive 25%. Ten percent of the 700 franchise systems are

run by international companies. Franchising is expected to grow to half of the overall

organized retail trade. Though the current economic downturn could slow the growth

Page 30: Himanshu Export Project Report

temporarily, the avid interest in franchises in India will continue to increase, especially

in smaller and medium-sized cities. The best prospects for U.S. firms include

education and training, food and beverage, health and fitness, beauty salons and

supplies, real estate and professional services, and clothing.

India is emerging as the world’s fastest growing passenger car market, with the

second largest two-wheeler and fifth largest commercial vehicle manufacturing centers

in the world. The auto parts sector holds enormous potential for U.S. auto parts

suppliers as it is expected to grow from $18 to $45 billion by the year 2015. Currently,

imports account for nearly $5 billion of that amount.

Doing Business in India:

Finding partners and agents: New businesses must address issues of sales

channels, distribution and marketing practices, pricing and labeling, and protection of

intellectual property. Relationships and personal meetings with potential agents are

extremely important. Due diligence is strongly recommended.

Geographic diversity: U.S. companies, particularly small and medium-sized

enterprises, should consider approaching India’s market on a local level. Good

localized information is a key to success in such a large and diverse country. U.S.

Commercial Service posts in India provide indispensable local information and advice

and are well plugged in with local business and economic leaders. Often multiple

agents are required to serve each geographic market in the country.

Market entry options: include a subsidiary relationship, a joint venture with an Indian

partner, or using a liaison, project, or branch office.

Customs duty: The levy and rate of customs duty in India are governed by the

Customs Act 1962 and the Customs Tariff Act 1975. Imported goods receive a

basic customs duty, additional customs duty and education cess. The rates of

the basic customs duty are specified under the Tariff Act, with the peak rate

reduced to 12.5% for industrial goods. The additional customs duty is

Page 31: Himanshu Export Project Report

equivalent to the excise duty payable on similar goods manufactured in India.

Education cess at 2% is leviable on the aggregate of customs duty on imported

goods. Customs duty is calculated on the transaction value of the goods.

Customs duties in India are administrated by Central Board of Excise and

Customs under Ministry of Finance.

Success for a U.S. Company:

L&H is a leading after-market supplier in the mining industry. It is an established rebuilder

of heavy mining equipment and engineer, design and manufacture alternative replacement

parts for the surface mining industry. Voltas is a leading engineering solutions company in

India, a part of the TATA Group of industries, involved in design/manufacture/marketing of

industrial equipments. In September 2007, CS India contacted L&H regarding participation

in IME 2008, a mining trade show in Calcutta. After L&H showed preliminary interest, CS

India provided event details and explained the opportunities that could open up for the

company in India.

CS India provided additional research to address L&H’s queries, which resulted in their

participation in the January 2008 trade show. Based on interactions with exhibitors and

potential agents identified by CS India, L&H initially shortlisted seven Indian companies.

CS India then provided information which helped L&H shorten the list to three best

prospects. At this stage, L&H requested that CS India prepare detailed company reports

on two of the shortlisted companies. Based on all the information and assessment

provided by CS India, L&H finally decided to enter into an agreement with Voltas India to

represent its product line in India. The team effort from CS India helped L&H finalize its

market entry in India within a short cycle of eight months. L&H thanked CS India for their

continued help and support in a follow-up email.

India at a Glance:

Page 32: Himanshu Export Project Report

Population: 121.02 CRORE (May 2011)

Languages: Hindi (national language and primary tongue of 30% of population);

English enjoys associate status, but is the most important language for national,

political, and commercial communications

Currency: Indian Rupee (Rs)

Capital City: New Delhi

Financial Center: Mumbai (formerly known as Bombay)

Market Research:

CS India produces market research reports to help U.S. companies determine market

potential, market size and potential competitors. our site to access our reports, including

these recent market research reports:

Mining Sector Opportunity

Mine Safety Equipment

Coal Beneficiation

Auto Components

Aviation

Page 33: Himanshu Export Project Report

RESEARCH

METHODOLOGY

Page 34: Himanshu Export Project Report

RESEARCH METHDOLOGY:

Research in Common parlance refers to search for Knowledge. It’s a scientific and

systematic search for pertinent information on specific topic. Research is an art of Scientific

investigation its mean Systematized effort to gain new Knowledge. It can also be defined as

scientific and systematic search for pertinent information on a specific topic. In fact,

research is an art of scientific investigation. Research is a voyage of discovery. It is also

said to be the pursuit of truth with the help of study, observation, comparison and

experiment.

The role of research in several fields of applied economics whether related to business or to

economy as a whole, has greatly influenced in modern times. The increasing complex

nature of business and government has focused on the use of research in solving

problems.

According to Kerlinger, “Research is a systematic, controlled, empirical and critical

investigation of hypothetical propositions about the presumed relation among natural

phenomenon.”

According to Clifford woody “Research Comprises defining and redefining problem

formulating hypothesis or suggested solution Collecting, Organizing and evaluating data

making deductions and reaching Conclusion at Carefully testing the Conclusion to

determine whether they fit the formulating hypothesis.

In Short the Search for Knowledge through Objective and systematic method of finding

solution to a problem is research its refer to the systematic method Consisting enunciating

the problem, formulating a hypothesis, Collecting the fact or data analysis the fact and

reaching Certain Conclusion in the form of Solution.

Characteristics of Research:

Research is a systematic and critical investigation into a phenomenon.

Research is not a mere compilation, but a purposive investigation.

Page 35: Himanshu Export Project Report

It aims at describing, interpreting and explaining a phenomenon.

It adopts scientific method.

It is objective and logical.

It is based upon the observable experience and empirical evidence.

It is directed towards finding answers to pertinent question and solution.

RESEARCH PROCESS:

Research Process consists of a series of action or steps necessary to effectively carry out

the research and the desired sequencing of these steps. The various steps, which provided

guidelines to the research process pertaining to the project, are as follows:

Formulating the research problem

Formulation of research problem involves understanding the problem

thoroughly and rephrasing the same into meaningful terms from an analytical

point of view.

Extensive literature survey

It is necessary for the researcher to conduct an extensive survey connected

with the problem. For the purpose manual, company records, journals,

published data can be used.

Development of working hypotheses

Working hypotheses is a tentative assumption made in order to draw out and

rest its logical or empirical consequences.

Preparing the research design

The researcher will be required to prepare a research i.e. he will have to state

the conceptual structure within which research would be conducted. The

Page 36: Himanshu Export Project Report

function of research design is to provide the collection of relevant evidence

with minimum expenditure of efforts, time and money.

Determining the sample design

The researcher must decide a way of selecting a sample or what is popularly

known as sample design. The types of sample design are:

Simple Sampling

Random sampling

Systematic Random Sampling

Stratified Sampling

Quota Sampling

Cluster and Area sampling

Multistage Sampling

Sequential Sampling

Convenient Sampling

Purposive Sampling

Census Survey

For this project, convenient purposive Sampling was used among the

above mentioned types.

Title of the project: “People’s perception about export business in Jaipur.”

Duration of the project: 45 days

OBJECTIVE OF THE STUDY:

Page 37: Himanshu Export Project Report

The Purpose of research is to discover answer to question through the Application of

scientific procedure. The main aim of research is to find out the truth which is hidden and

which has not been discovered as yet and for finding the various problems in the handicraft

export business and determining why the people are not having interest in export like in the

other sectors.

To know and apply different market research techniques in my study as follows:

Sampling Design

Research Methodology

Questionnaire Design

To highlight the satisfaction level regarding products.

To gain familiarity with a phenomenon or to achieve new insights into it (Studies with this

object in view are termed as exploratory or formulate research studies)

To portray accurately the characteristics of a particular individual Situation or a group

(Studies with this object in view are known as descriptive research studies).

TYPE OF RESEARCH:

There are two type of research design are following:-

Page 38: Himanshu Export Project Report

DESCRIPTIVE RESEARCH DESIGN

QUANTITATIVE RESEARCH DESIGN

DESCRIPTIVE RESEARCH DESIGN:

Descriptive research includes survey and fact finding enquiries of different Kinds. The major

Purpose of descriptive research is description of State affairs as it exists in present. In

social and business research we quite often use. I have done Survey found fact by personal

interviews and I have collected the data from the export firms and went into export houses

for facts so it is descriptive.

QUANTITATIVE RESEARCH DESIGN:

Quantitative research is based on the measurement of quantity or amount. It is applicable

to phenomena that can be expressed in term of quantity. We have also found requirement

in quantity so it’s the quantitative research because the data which is found and observed it

is in numbers.

SAMPLE DESIGN:

Sample design refers to the technique or the procedure the researcher would adopt in

selecting item for the Sample. Sample design may be well lay down the number of items to

be included in the sample that is the size of the sample design is determined before data

are collected. There are many Sample designs from which a researcher can choose some

designs are relatively more precise and easier to apply than other researcher must select a

sample design which should be reliable and appropriate for his research study. Here we

have used random sampling. We have made a questionnaire through personal interview

filled the questionnaire.

DATA COLLECTION:

Page 39: Himanshu Export Project Report

Basically there are two main method of data Collection primary data and Secondary data.

Primary data are those which are collected freshly and the first time and thus happen to be

original in character. Other hand Secondary data are those which have already been

collected by someone else and which have already been passed through the Statistical

granting. We just collected the both data (primary and secondary) out of the area of export

and the production and manufacturing area.

There are two types of data are following:-

PRIMARY DATA

SECONDARY DATA

PRIMARY DATA:

QUESTIONNAIRE METHOD:

This method of data collection is quite popular, particularly in case of big enquiries. It is

being adopted for private individuals, research workers private and public organization and

even by governments in this method a questionnaire Consists of a number of question

printed or typed in definite order on a form or set of form I have made a Questionnaire for

Survey. The inquiry was done of the respondents through questionnaire in which the same

set of questions were asked to the very respondents falling within out sample. The

advantage is that it is simple to administer easy to tabulate and analyse.

PERSONAL INTERVIEWS:

The interview method of collecting data involves presentation of oral verbal stimuli and reply

in term of oral verbal responses. I have used this method through personal interview. I took

some interviews of the owner of the firm, manager of the firm, supervisors and workers.

SECONDARY DATA:

Page 40: Himanshu Export Project Report

Secondary data means data that are already available they refer to the data which have

already been collected and analyzed by someone else. I have used for it following method

Internet and journals of company. The search was done on internet and related magazines,

company’s websites to extract relevant information. The other necessary information

regarding Kejriwal industries products and other offerings were obtained through printed

sources such as Handouts, Pamphlets, Advertisements and circulars etc.

LIMITATIONS OF STUDY:

Due to the financial & time constraints the study was limited to my place thus the

conclusion arrived in the end rely in short term experience.

Being an opinion survey the personal bases of the respondents might have entered into

their responses.

Time constraints resource constraints were some of the limitations.

The sample might have affected the results of the study therefore the findings &

conclusions of the study are only suggestive & not conclusive.

Sample was chosen according to convenience & judgment sampling & not according to

random sampling.

The sampling error that appeared due to the kind of sampling technique adopted.

Indifference and lack of interest disposed by a few respondents leading to unauthentic

responses.

Time proved to be a major constraint as far as collection and analysis of data was

concerned.

To overcome the above limitations and to minimize their impact on the findings of my

report I had to meet more respondents than my actual sample size.

Page 41: Himanshu Export Project Report

FACTS

&

FINDINGS

Page 42: Himanshu Export Project Report

FACTS & FINDING:

Export in different countries

Countries export %

England 44U.S.A 28gulf countries 20Asian countries 8

England U.S.A gulf countries Asian countries05

1015202530354045

export %

export %

Page 43: Himanshu Export Project Report

Order level by different buyers (in lacks)

order level percentage order50 to 80 lacks 4430 to 50 lacks 2820 to 30 lacks 20below 20 lacks 8

50 to 80 lacks

30 to 50 lacks

20 to 30 lacks

below 20 lacks

05

1015202530354045

percentage order

percentage order

Page 44: Himanshu Export Project Report

Income on local order & exports

sale: profit percentageLocal 40Exports 25

local exports0

5

10

15

20

25

30

35

40

profit percentage

profit percentage

.

Page 45: Himanshu Export Project Report

Is the export business is affected by recession?

Yes 80No 20

yes no0

10

20

30

40

50

60

70

80

Series1

Page 46: Himanshu Export Project Report

How many people want to do export business?

Yes 45No 55

yes no0

10

20

30

40

50

60

Series1

Page 47: Himanshu Export Project Report

What is the main problem in export?

recession exchange rates competitions0

5

10

15

20

25

30

35

40

45

Series1

Recession 45exchange rates 22Competitions 33

Page 48: Himanshu Export Project Report

What type of export business you prefer?

handicrafts 34Textiles 14raw paper 7Marvel 26Other 19

handicrafts textiles raw paper marvel other0

5

10

15

20

25

30

35

Series1

Page 49: Himanshu Export Project Report

How much amount of loan people would like to take for export house?

amount Percentage500000 25

500000-1000000 131000000-1500000 171500000-2000000 19

above 2000000 26

500000 500000-1000000

1000000-1500000

1500000-2000000

above 2000000

0

5

10

15

20

25

30

percentage

percentage

Page 50: Himanshu Export Project Report

How many people know about export credit?

Percentageyes 24No 76

yes no0

10

20

30

40

50

60

70

80

percentage

percentage

Page 51: Himanshu Export Project Report

How many orders an exporter get in a year?

Order Percentage10 to 15 815 to 20 1720 to 25 3925 to 30 16above 30 20

10 to 15 15 to 20 20 to 25 25 to 30 above 300

5

10

15

20

25

30

35

40

percentage

percentage

Page 52: Himanshu Export Project Report

ANALYSIS

&

INTERPRETATION

ANNLYSIS:

As part of the project we had make a survey with the help of questionnaire that has to taken

to different people to get perception towards export product and plans and problems the

Page 53: Himanshu Export Project Report

questionnaire is passed on the general public & managers of the export field and the

workers of the export firms and requested to give their opinion toward export the

questionnaire Consists of both open and close ended question the main motto behind the

Study is to find out how people react against the exports.

In research methodology we have used random sampling and sample size was 100. Simple

random sampling method is followed where every member of population have equal chance

of been selected. The questionnaire is administrated on sample to find out their perception

towards export products and benefits of the product and problems in that particular field.

After analysis of questionnaire Conclusions were made based on finding from bar charts.

Important points of international exports:

Trade in exports and manufactured goods.

Trade between partners of regional exports agreements.

Developing countries exports.

South-south exports.

Containerized cargo.

Global production network.

Intra firm trade.

E-commerce

Problems in export field:

Recession

Slowdown

Page 54: Himanshu Export Project Report

Exchange rates

Competitions

Raw material supply

Sizzler houses

High export taxes

High cost of packaging

Transport

INTERPATATION OF BAR CHARTS:

Interpretation 1:-

This bar diagram clearly reveals that the major part of export 44% is exported by the

company in England. And the other big part of export 28% is in U.S.A and the third big part

of 20% of export is in gulf countries and the last 8% part of export is in Asian countries.

That means the major area of export is in Eropein countries and it is the biggest area of

exporters.

Interpretation 2:-

After looking this bar, it can be said the highest number of people (buyers) gives the order

of Rs 50 lakhs to 80 lakhs who are 44%. Some other buyers give the order between 30 to

50 lacks in a year they are 28% and other buyers who gives 20 to 30 lacks order they are

only 20% and who gives below 20 lacks they are 8 %.

Interpretation 3:-

Here we can see by this graph that income level of the exporters are 40% when they do

local sale and when they do exports the profit margin is 25%. That means there is

maximum profit in local sale rather than the exports because there are lots of expenses in

the exports that’s why it is not so much profitable like local sales.

Interpretation 4:-

In this survey I found that 80% exporters said that their businesses have affected by the

recession and 20% exporters said that the business is never affected by the recession.

Page 55: Himanshu Export Project Report

Interpretation 5:-

In survey I found that most of the people don’t want to do the export business and 45%

people want to do the export business.

Interpretation 6:-

In the survey I found that most of the people and exporters believe that recession is the

most important factor that’s why the export business is affected and 22% people believes

that exchange rates are the main problems in exports and other 33% people believes that

competitions are the main problem in exports.

Interpretation 7:-

In this survey I found that 34% people prefer the handicraft export business and 14%

people prefer the textiles export and 7% people have the interest in raw paper exports and

26% people want to do the marvel exports and 19% people have interest in other exports.

Interpretation 8:-

This graph represents that 25% person would like to take loan of 500000rs for export house

and 13% person can take the loan of 500000 to 1000000rs and 17% people can take loan

of 1000000 to 1500000rs and 19% person can take loan of 1500000 to 2000000rs and rest

of 26% people would like to loan of 2000000 and above for the export house.

Interpretation 9:-

This graph represents that 24% person knows about export credit and 76% person doesn’t knows about export credit.

Interpretation 10:-

This bar is vividly showing that the 8% of the exporters get 10 to 15 export order in a year

and 17% exporters get 15 to 20 export order and 39% get 20 to 25 export order and 16%

get 25 to 30 export order in a year. And 20% exporters get above 30 orders in a year they

are very big exporters in the field of handicraft exports.

Page 56: Himanshu Export Project Report

S.W.O.T

Page 57: Himanshu Export Project Report

SWOT ANALYSIS:

STRENGTHS:

All the branches of Kejriwal industries are interconnected which give the unique facility

of export business.

All operations of the business are carried on with the help of computers thus works are

carried with greater efficiency.

Kejriwal group provide after services for the buyers.

Employees have a good relationship with the managers and the owner of the company.

Documentations, production & export process is easily done by managers.

High number of workers who makes the work of production and manufacturing very

convenient.

Maximum unit based in Jaipur & Jhunjhunu; as compared to any export firm. Provide

better quality than any other export units.

There are 5 branches existing as per now including Jaipur and more than 600 workers

in the units.

Kejriwal industries provide various types of product (traditional, modern) in wood and

iron.

Page 58: Himanshu Export Project Report

WEAKNESS:

Less awareness among general masses about the different and new products provided

by other big export houses.

Buyer’s faith in this particular firm is still not very high.

Dissatisfaction among buyers due to improper and lack of after sales services.

Exchange rates are very much affected.

A weak financial position.

Production unit is weak.

There is no separate marketing cell in jaipur branches for local sales.

No other facility is provided.

Page 59: Himanshu Export Project Report

OPPORTUNITIES:

People’s dissatisfaction towards other business in the time of recession has turned to be

blessing for export business.

Government is now providing some benefits to the exporters.

Special services can be provided to buyers as the buyer’s role is becoming prominent.

The trust of people is increasing in exports rather than going for other business.

There is vast untapped opportunity which lies for export firm in the international market.

Easy entry in export business due to globalisation and liberalisation.

Local market is now on boom so the export firms can get the maximum profit by sale in

local area.

Now the competitions are going low so this is the chance to get the maximum share of

the market and become the leader.

Due to recession the tax on export is very low and there is export benefit is provided by

the government of India.

Page 60: Himanshu Export Project Report

THREATS:

Some new export firms have been permitted to increase their number branches and its

entry has taken away some business of the existing export firms.

Cut-through competition.

Growth of Chinese export players has led to shifting emphasis from Indian exporters.

Increase in the number of exporters resulted in taking away business.

Due to recession the market goes very low.

The buyers are now interested in some other items of exports not in traditional.

There was around 35% to 40% profit margin in business but now it has come down to

just 20% to 25%.

Some other countries are increasing the export number.

The export item of China, Japan, & some other countries are very cheap.

Page 61: Himanshu Export Project Report

CONCLUSION

Page 62: Himanshu Export Project Report

CONCLUSION:

Finally the conclusion which is generalized after the data analysis is that the export industry

is having lots of problems. It is not very complicated but people face many problems in

export industry. There was around 35% to 40% profit margin in business but now it has

come down to just 20% to 25%. Due to change in environment the entire export structure

has undergone a major change. As part of the economic reforms, export industry has been

deregulated and made competitive. Due to exposure to global trends after Information

explosion led by Internet, customers- both Individuals and Corporate - are now demanding

better services with more products from their sellers. And after good services the main

problems of export industry are Recession, slow down, lack of capital & competition.

If any export firm wants to increase the sales, here is important to constraint on the

behavior of buyer. According to the findings, the money required to manage daily

operations at these firms is extremely high. Higher working capital signals inefficiency,

increases cost of capital, adds to debt and eats into profit.

The export firms are small business and Part of the reason why small firms are in troubles

is high working capital costs. Small business firms, like others big businesses, have been

hit by a lack of credit, falling sales and shrinking profits. The major problems small

businesses are facing can be categorized in three main areas namely problems in terms of

working capital are:

Managing Inventory.

Receivables Management.

Management of Cash.

Funding of Shorter working capital needs.

Major part of day to day decision making for business success and growth.

Problems of over investment and under investment.

Seasonal business fluctuations necessitate constant planning.

Page 63: Himanshu Export Project Report

Future lies on the successful management of working capital and that needs much

attention of the business mangers.

Pressures to supply goods on credit terms on negotiated pricing.

Fierce competition between sellers put pressures on margins.

Increased cost of production and other expenses makes liquidity problems looming

dangerously all the time.

Despite these pitfalls small businesses are in win situations as compared to their big

counterparts as small setup and shorter productions cycles and flexibity in operations gives

them added advantage over others.

The final conclusion is the problems like recession have changed the total mood of the

export. In the global market there is no order for the exporters and that has become a big

problem in front of exports. Without any order, no export and no sale this is a hard time for

the exporters and the export business. But the government is doing lots of efforts for the

exporters and increasing the export business. And now the recession has gone and the

world is doing best for increasing the exports so the export future is bright.

Page 64: Himanshu Export Project Report

RECOMMENDATIONS

&

SUGGESTIONS

Page 65: Himanshu Export Project Report

RECOMMENDATIONS & SUGGESTION:

To the people:

I would like to suggest that the export business is the most hansom work out there so we should not ignore the exports and in this business there are lots of changes.

Recession or slowdowns are temporary so the profit will be high in future in exports so this is the right decision to invest in export business.

Get all the benefits of government policies which are only for exporters.

Always go to the export houses for better and cheap product because they produce the items in a lot.

Be a part of export fairs there are lot of export fair organized by Forex and export authority and Indian government.

Encourage the exporters and export business.

To the Government:

Government should make some relief policies for exporters.

Government should reduce taxes on exports.

The FOREX and ECGC type of programs should be adopted on the higher level that’s why the exporters can be benefited.

Page 66: Himanshu Export Project Report

To Kejriwal industries:

I would like to suggest that it should try to bring down its prices so as to compete with its nearest competitor.

Use the internet marketing it will help for getting the orders.

For getting the export orders try to go gulf countries and take the participation in international fairs.

Open your own export showroom in the city and start the local sale.

Take the participation in all the export fairs.

Get the all benefits provided by the government and ECGC.

Make your own sizzling houses because the company invest lot of money in sizzle the woods.

Evaluate all the business policies and competitive strategy.

Page 67: Himanshu Export Project Report

APPENDIX

Page 68: Himanshu Export Project Report

Questionnaire

Dear Sir/Madam,

I am the student of Lachoo Memorial College OF Science & Technology, Jodhpur. As part

of the requirements for my project study I am required to do a research based project on “A

study of people perception about export business” Kindly spend a few minutes of your

valuable time and fill in this questionnaire. Every information given by you will be only for

Academic purpose.

NAME OF RESPONDENT___________________________________________

ADDRESS________________________________________________________________

______________________________________________________________

Q.1 what is your occupation?

a) Student b) service

c) Business d) Others

Q.2 What is your Age Group?

a) <20 b) 20-25

c) 30-35 d) 35-45

e) Above 45 years

Q.3 What is your income level?

a) 5000 – 10000 b) 10000-40000

c) 40000-100000 d) above 100000

Page 69: Himanshu Export Project Report

Q.4 Do you want to do export business?

a) Yes b) No

Q.5 What is the main problem in exports?

a) Recession b) exchange rates

c) Any other d) competitions

Q.6 What type of export business you prefer?

a) Handicrafts b) textiles

c) Raw paper d) marvel

e) Any other, please specify_________________________________

Q.7 have you ever been in any export house?

a) Yes b) no

c) If yes, which one_________________________________

Q.8 How much Amount of loan you would like to take for export house?

a) 5, 00,000 b) 10, 00,000

c) 10, 00,000-15, 00,000 d) 15, 00,000-20, 00,000

e) Above 20, 00,000

Q.9 how many orders you get in a year?

a) 10 to 15 b) 15 to 20

c) 20 to 25 d) 25 to 30

e) Above 30

Page 70: Himanshu Export Project Report

Q.10 Do you think about export sector is better than other sectors?

If Yes: Why, If No Why?

Q.11 Do you know about export credit?

a) Yes b) No

Q.12 should government give some relief to exporters?

a) Yes b) no

c) if yes what kind of (please specify) __________________________________

Q.13 what suggestions you want to give for improvement in export sector?

________________________________________________________________________

________________________________________________________________________

__________________________________________

Thank You

Page 71: Himanshu Export Project Report

BIBLIOGRAPHY

Page 72: Himanshu Export Project Report

BIBLIOGRAPHY

Internet:

www.deal4trade.com

www.google.com

www.kitindia.com

"http://en.wikipedia.org/wiki/Export"

Magazines:

Business Today (Various Issues)

News Papers:

Economic times

Business standard

Text books:

“Research Methodology” By C.R.Kothari.

Page 73: Himanshu Export Project Report

“Investment Management” By Avadhani

“Investment” By William Sharpe


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