Hootsuite: Competitive Intelligence Report

Hootsuite Competitors:Oracle, Salesforce, Lithium

December 2015

HOOTSUITE COMPETITORS

FOUNDING TIMELINE 2 of 11

1911 2008

1977

1999 2008

2001

HOOTSUITE COMPETITORS

LOCATION 3 of 11

SAN FRANCISCO

REDWOOD SHORES

SAN FRANCISCO

VANCOUVER

HOOTSUITE COMPETITORS

FACEBOOK FOLLOWERS 4 of 11

TOTAL FACEBOOK FOLLOWERSCOMPANY

565,481

532,523

520,983

4,726

HOOTSUITE COMPETITORS

TWITTER FOLLOWERS 5 of 11

TOTAL TWITTER FOLLOWERSCOMPANY

7,284,657

389,440

274,043

11,761

HOOTSUITE COMPETITORS

OWLER FOLLOWERS 6 of 11

TOTAL OWLER FOLLOWERSCOMPANY

15,354

8,282

1,605

767

HOOTSUITE COMPETITORS

BATTLE OF THE CEOs 7 of 10

CEO/TITLE CEO RATINGCOMPANY

Marc BenioffChairman & CEO

Safra A. CatzCo-CEO

Rob TarkoffPresident & CEO

Ryan HolmesFounder & CEO

83%

58%

56%

71%

HOOTSUITE COMPETITORS

WEBSITE SCREENGRABS

8 of 11

HOOTSUITE COMPETITORS

NEWS ARTICLES 9 of 11

TOTAL NEWS ARTICLES, OCTOBER 2015COMPANY

2,252

1,625

119

18

HOOTSUITE COMPETITORS

BLOG POSTS 10 of 11

TOTAL BLOG POSTS, Q3 2015COMPANY

297

113

0

0

HOOTSUITE COMPETITORS

ACQUISITIONS 11 of 11

ACQUISITIONS MADE, Q3 2015COMPANY

99

38

4

4

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October 2015 www.owler.com

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