HORIZON SCANNINGThe Investment Litmus Test
Automobile Industries
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An orderly methodHere we use the SATERPLIDE acronym to prompt the scan for future events and
their consequences. The segments are:
• Social (See Maslows’s Hierarchy of Human Needs)• Approach (First response to an issue)• Technology (Applying our innovation to reliable approaches)• Economic (The benefits in productivity from technology)• Resources (Human and Natural, required and consumed)• Political (Ownership rights of tribes to resources)• Legal (Administration of political resolutions)• International (Resolution of international differences)• Demographic (Population shift to better circumstances)• Environment (Built by Humans and by Nature, our impact)
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An orderly method
• Note that there is a series of cause-and-effect relationships going around the circle.
• This discovery
technique ensures thorough scanning in our due diligence process.
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SOCIAL SegmentMaslow’s Hierarchy of Human Needs
Creativity
Respect
Acceptance
Comfort
SurvivalIf your life is at risk, you may compromise on the items above survival
A roof over your head
Observing local customs
What do you know?
Problem Solving
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Human Need: Fast transport between home and workplaceTraffic jams are everywhere
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APPROACH Segment
What to do if your human needs are being frustrated?
NEED APPROACHSurvival Flee, Fight,
Comfort Build, Adapt
Acceptance Join, Communicate
Respect Learn, Teach
Creativity Design, Invent
Work from home
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TECHNOLOGY Segment
How to make a successful approach re-useable & reliable?
The home office is now well equipped
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ECONOMIC SegmentHow does the technology improve the quality of life?Working from home makes time available for other activities
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RESOURCES SegmentWhat are the human and natural resources required to sustain the economic
activity? – Energy & Internet to start with
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POLITICAL SegmentAutomobiles industry supply chains have political intersections between the
suppliers of the various resources. (Tesla manufacturing shown below)
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LEGAL SegmentAutomobiles require detailed regulation for their use.
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INTERNATIONAL SegmentHow are differences between international systems resolved?
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DEMOGRAPHIC Segment
What is the impact of economic success of air travel on population mix and location?
In the case of China, manufacturing activities of all kinds have resulted in migration towards the east coast. Automobiles are central to this.
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ENVIRONMENT SegmentWhat is the impact of economic success of automobiles on the natural and
the built infrastructure?
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Next steps: Identify the future event labels