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How a small publisher struggles with innovation and digital transformations
Christian Kohl, Director IT, De Gruyter, 29.09.2015
Contents
• Digitization & Innovation – 7,5 Challenges for a small publisher (plus one secret extra challenge – FREE – order now!)• Example No 1: Building an online
platform• Example No 2: Building a CMS
1) No IT Talent/Skills in-house
2) Hard to attract IT Talent
3) Finding the right partners …
4) Just one (and no magic) bullet
5) Limited ability/means to invest6) Difficult to keep up sustained investment
7) Strong traditional forces to overcome7,5) Extremely broad portfolio
8) Do the Right Thing?!
Example No 1: Building an online platform
Example No 2: Building a CMS