How Broadcasters can get in the VR Game with Sports

Saswat PandaCTO

Michael DaviesSVP, Field Ops

VR Today 2

Google Cardboard Samsung GearVR Google Daydream

HTC Vive Oculus Rift Playstation VR

#foxsportsvr

VR Today 3

VR / AR Software is estimated to be a $45 - $85 Billion market by 2025

*Figures based off Goldman Sachs ‘Augmented reality starts to liven up the VR/AR market’ July 18, 2016 report *Figures based off Super Data Research VR Report

#foxsportsvr

4

• Primary driver of new content formats

• Sports drives innovation in Television

• Surge of Mobile

• Growth of Mobile streaming

• User interaction is Key to VR

Why Sports? #foxsportsvr

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Deliver the best live sports viewing experience - with or without a headset

• All begins with the Longhorns• Diverse Backgrounds - Sports, Finance & Gaming• Found existing solutions to be reductive to TV• Set out to create an additive experience

LiveLike Story #foxsportsvr

6Workflows #foxsportsvr

7Enter Magic Window #foxsportsvr

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Progress with Fox Sports VR

OU vs. OSUMulti-Angle w/ Stats

Red River RivalryData Integrations

Big 10 ChampionshipScrimmage Line Cart-Cam

MLS CupLive DVR & Audi Sponsorship

SuperBowlRealtime Highlights & Full-Game Replay

Big East TournamentDirector’s Cut Camera

#foxsportsvr

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Key Learnings• Magic Window leads to higher viewership than mobile VR• High-End VR (eg. Oculus Rift, PSVR) gets the most user engagement

What’s Next• High-End VR• Mobile VR• Mobile• AR

Product Direction #foxsportsvr

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Use a Game Engine(Unity or Unreal)

Keep an “Open Book”Mentality

Minimize Product Debt

How do we stay Nimble?

#foxsportsvr

Saswat PandaCTO, LiveLike

Michael DaviesSVP, Field Ops, Fox Sports

#foxsportsvr