Date post: | 13-Aug-2015 |
Category: |
Marketing |
Upload: | sameer-mathur |
View: | 151 times |
Download: | 3 times |
How can companies attract and retain customers ?
&
How can they cultivate strong customer relationships ?
PERSONALIZING MARKETING
One-to-One Marketing
THE POWER IS WITH THE CUSTOMER
Building Loyalty
Created by Bhavnoor Singh, IITR, during a
marketing internship by Prof. Sameer Mathur, IIM Lucknow. (See www.IIMInternship.com ).