Date post: | 11-Apr-2017 |
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Technology |
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How Data Center Cleaning Companies Attract More Clients
How data center cleaning companies utilize buyer personas, educational content, and a strong online presence to attract data center clients
Courtesy of SP Home Run Inc.
Data centers are selective of vendors they work with
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Attracting a data center to your company is the easiest
way to secure a contract
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Attracting Data Centers Focus content on buyer personas Use educational content Maintain online presence
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Buyer Personas:fictional representations
of ideal clients
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Developing Buyer Personas Extensive research Interviews with current, previous,
and ideal clients Educated speculation
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Buyer persona research searches for similarities in data
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Use these similarities to develop relevant content
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Educational Content For each stage of sales funnel Focus on problems Importance of maintaining facility Include relevant client reviews
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Online Presence Builds authority Builds trust Increases organic search
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Developing Online Presence Blogging Paid search Sponsored social media
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Does your company use buyer personas, educational content, or a sharp media presence to attract data
centers? Courtesy of
http://www.SPHomeRun.com
Let us know in the Comments section below
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LEARN MORE
Attracting Data Center Clients: Step by Step
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