Date post: | 02-Aug-2015 |
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Government & Nonprofit |
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One Day
Every Community
Every Person
2015 v 2014Agenda Deep Dive: East Bay Gives
Planning & Budgeting for 2016
Q & A
One Day
Every Community
Every Person
One day.Imagine Every person.
Your community.
2015 Results
2015 Results
2015 Results
Crowdfunding Recipe
Community Partner and NonprofitParticipation& Grassroots
Marketing
Donors$$$$
MediaInterest
IncentiveFunds
Community Success
Engage Nonprofits Get Social
Find Great Partners
Excite Local Sponsors
Let Donors Know
Design Meets Need
Crowdfunding benefits all
East Bay GivesDawn Robinson
2014 v 2015
Question: What did you do differently in 2015 v 2014 that drove success?
Question: Why does your community foundation do this event? How does
this fit within your strategy?
Question: Beyond the numbers, what has East Bay Gives done
for your foundation and your community?
Question: What advice do you have for people
considering doing a giving day?
Question: What are you personally most proud of about
East Bay Gives?
Who Gives and Who Benefits
Who gives & how
• Engages people of all ages but 42% of people are between 55-74 years old
• 20% of the donors give to more than one org.
• 19+% gave via a smartphone or tablet – increasing year over year
• Highly educated
• 47% have a household income of $100K or more
• 25+% first-time donors
Donors from all over
Crowdfunding benefits all
Crowdfunding benefits all
Planning for 2016
Why Give Local?
A NATIONAL EVENT WITH HYPER-LOCAL IMPACT: UNIFYING LOCAL GIVING ACROSS AMERICA
INSPIRING FIRST TIME PHILANTHROPISTS
GENERATING PHILANTHROPY OUTSIDE THE NORMAL GIVING SEASON
One Day
Every Community
Every Person• Join communities across the country and
raise awareness for giving locally on one day.
• Customize the day to your needs, supported by a national network and expert team.
HOW IT WORKSGive Local America and you
Plan Now: Next Steps
Upfront Fees can vary
• Budget: $5K - $15K for website and support• Seek partners to help
share the costs
Budget for Expense
Call your peers
• Leverage your network• Call or email the Give
Local America team• Join on for Give Local
America 2016
Talk to Others
Get people involved
• Form a committee to socialize the concept• Review models in
other regions• Consider a pilot
event• Review all the
resources available
Develop a Committee
Crowdfunding benefits all
Q & A
Crowdfunding benefits all
Check us out:
Givelocalamerica.orgFacebook
@givelocalamericaTwitter @GiveLocal15