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How It Works
Completely Optimized Direct Mail Campaign Mail Tracking
Get predicted in-home dates with 97% accuracy before you mail.
Easily monitor the progress of your campaign through the USPSnetwork.
Call Tracking Effortlessly track and monitor phone calls with one of the unique
local or toll-free numbers we have available.
Omni DM: How It Works (con’t) Digital Retargeting
Stay in front of website visitors long after they have left the page.
Capture and retarget those visitors with banner ads on Google,Facebook, and Instagram for 90 days – or more.
Optional: Social Match We match the records from your mailing list to a valid Facebook or
Instagram account and deliver them ads for 14 days.
Deliver your Facebook and Instagram ads directly to your mail listthe day it hits the mail stream.
Dashboard Overview: First Look
Invoice #(s) and description of piece(s) are included in the job name for easy reference
Front and back JPG’s of yourcreative are uploaded here
The business in this example has been using Omni DM on all of their campaigns.Results span from 7/26/17 to present.
Dashboard Overview: Projected vs. Confirmed
We coordinate with USPS to provide you with projected in-home dates, and provide an update that shows when the piece was actually confirmed.
Dashboard Overview:Projected vs. Confirmed (by date)
Underneath the graph is a breakdown of projected vs. confirmedmail delivery, sorted by date. This list can be exported as a CSV file for your records.
Dashboard Overview:Sample CSV Report
Stats are shown from the beginning of the campaign.
Dashboard Overview: Call Tracking
The unique or local number you purchased for your campaign gives you the ability to track phone calls driven by Omni DM.
Dashboard Overview:Call Tracking Recordings
It also gives you the ability to listen to recordings of the your calls.
Dashboard Overview:Campaign Accelerator
Smart targeting is applied to ensure that your website has enough daily website traffic to be considered “relevant” by Google so your ads start showing right away.
Dashboard Overview:Campaign Accelerator (by date)
Underneath the graph is a breakdown of clicks and ad views, sorted by date.This list can be exported as a CSV file for your records.
Dashboard Overview:Sample CSV Report
Underneath the graph is a breakdown of clicks and ad views, sorted by date.This list can be exported as a CSV file for your records.
Stats are shown from the beginning of the campaign.
Dashboard Overview: Online Follow-Up
Once someone visits your website and picks up the cookie code you placed on that page, they begin to see your ads across the Google Display Network.
Dashboard Overview:Online Follow-Up (by date)Underneath the graph is a breakdown of clicks and ad views, sorted by date.
This list can be exported as a CSV file for your records.
Dashboard Overview:Sample CSV Report
Stats are shown from the beginning of the campaign.
Dashboard Overview: Social Media Follow-Up
Once someone visits your website and picks up the Facebook pixel you placed on that page,
they begin to see your ads across Facebook and Instagram. A separate graph is created to show
Social Match traffic if you choose to add on that service.
Dashboard Overview:Online Follow-Up (by date)Underneath the graph is a breakdown of clicks and ad views, sorted by date.
This list can be exported as a CSV file for your records.
Dashboard Overview:Sample CSV Report
Stats are shown from the beginning of the campaign.
