How to add a brand on your store Goingo2o Wiki for Store Owners Category: Catalog
Transcript
1. Goingo2o Wiki for Store Owners
How to add a brand on your store
Category: Catalog
2. Welcome to Goingo2o Wiki
What will you learn here?
What is a brand
3. Why to create a brand page on your store
4. What should a brand page contain
5. How to create a brand page on your store
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6. 1
What is a brand
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7. What is a brand
Brand is an identity that defines a corporate image as a
whole
8. It can be "name, term, design, symbol, or combination that
identifies one seller's product or service as distinct from
others
9. Usually brands areregistered(trademarked) with aregulatory
authorityand so cannot be used by any other seller
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10. What is a brand
Examples of few companies which are identifiable with their
brand logo
Apple logo
Nokia logo
Reebok logo
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11. 2
Why to create a brand page on your store
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12. Why to create a brand page on your store
It will help your customers to search & buy products of
their favorite brands
13. It will supply much more robust information about
particular brand and its products
14. It helps in optimizing your store for SEO friendly results
as it gives URL to the brand pages
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15. 3
What should a brand page contain
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16. What should a brand page contain
It should contain:
A brief description about a particular brand and its
features
17. The list of products that brand deals in
18. Latest discounts and offers on its products
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19. 4
How to create a brand page on your store
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20. How to create a brand page on your store
Step 1:
Login to your store admin panel with your email id &
password associated with it
21. Click on Manage tab and select Create a brand option
Manage tab
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22. How to create a brand page on your store
Step 2:
Click on Add Brand button to proceed to the brand creation
process
To proceed to brand creation process
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23. How to create a brand page on your store
Step 2: Continue
Brand page creation process in divided into two sections Fill
brand information and Review & publish
24. You have to complete the details of Fill brand information
section first to move further to Review & publish section
25. You have a choice to fill the details of any part of Fill
brand information section first but make sure to save it every
time
You are in this section
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26. Step 3:
How to create a brand page on your store
Fill brand information section includes general information
about your brand page which contains the brand name, description
and brand visibility fields
Fill brand information section
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27. Step 3.1:
How to create a brand page on your store
Enter the brand name you are creating a page on, lets say
Reebok
28. Likewise enter any brand name and follow the same
process
Note: Itll not accept a brand name of more than 34 characters
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29. How to create a brand page on your store
Step 3.2:
In the Description field, write about your brand in brief
30. You can change its text font, alignment etc using text
editor
31. It should give an idea about the products or services of
that particular brand
Text editor
Description about Reebok in brief
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32. How to create a brand page on your store
Step 3.3:
Set the brand visibility status by selecting the radio
button
33. Selecting yes, will make this brand active & visible on
your store
34. Selecting no, will hide this brand and make it
inactive
To make it active
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35. Step 3.4:
How to create a brand page on your store
Click on Save button placed on the top to save the filled
details
36. Click on red cross to quit the process
To quit the process
Will be enabled at end of this section
To save basic info
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37. How to create a brand page on your store
Step 4:
After saving the details either click upload image at the
bottom or from the options in the right
38. The option at the bottom will not let you move further
without filling the mandatory fields
39. While the option in the right gives you the choice to jump
to the next step without filling even the mandatory fields
To move to Upload image section
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40. Step 4.1:
How to create a brand page on your store
In the upload image' section, add an image identifiable to the
brand by clicking on Browser button
41. You can upload an image from your browser or directly from
the internet
42. It should be in JPG, JPEG, GIF & PNG formats and file
size is limited to 700 kb
Upload an image from computer
Upload an image from internet
To upload an image
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43. Step 4.2:
How to create a brand page on your store
To upload an image from computer, click radio button on From
computer then Browse button
44. Select the file location from your computer and click
upload
45. If you want to replace an image or delete an image, click
cancel
For computer image
To add an image
Image name by which it is saved in your computer
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46. Step 4.3:
How to create a brand page on your store
To upload an image from internet, click radio button on From
web then Browse button
47. Enter an image URL which youll get by placing the icon on
an image then right click on it, after that click on open image in
new tab
48. Copy the URL & paste it in the textbox then click
Upload button
For internet image
Paste the copied URL
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49. How to create a brand page on your store
Step 4.4:
Click on upload in both the cases will forward you to Image
description field
50. You can see your uploaded image and can also delete it to
add another by clicking Delete this & add a different link
51. Enter Image title & Alt tag to optimize your brand
image
52. Until the brand image is being uploaded alt tag will be
displayed in lieu of that image
To remove an uploaded image
For image title & alt tag
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53. How to create a brand page on your store
Step 4.5:
Click Optimize button at the bottom to forward to the optimize
section
To move further to optimize section
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54. Step 5:
How to create a brand page on your store
Now you are on Optimize section which includes content to
optimize your brand page
55. It contains the brand page URL, title, meta description and
keywords fields
Optimize section
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56. How to create a brand page on your store
Step 5.1:
Write URL for your Brand page which should contain your main
keyword
57. URL field is already filled depending upon your image title
& alt tag but you can customize it if you want
Brand page URL
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58. How to create a brand page on your store
Step 5.2:
Write your brand page title which will be visible at your page
bar on the browser
59. It is used by directories, web resources & other
webmasters when they link to your brand page
60. It is filled by default but you can change it too
Filled by default
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61. How to create a brand page on your store
Step 5.3:
Write your brand page description which includes short &
relevant description about brand & its services
62. It is used by the search engines and generally displays at
the search result listings
Short detail about Reebok products
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63. How to create a brand page on your store
Step 5.4:
Write brief and concise list of main keywords
64. It should be related to your products & service
65. It helps in increasing SEO ranking of your page
Keywords like this
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66. How to create a brand page on your store
Step 5.5:
Click Save to save the details filled in Optimize section and
red cross to discard the details
67. By clicking Save & continue button, youll be linked to
the next section that is Review & publish
To proceed to the next section i.e. Review & publish
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68. Step 6:
How to create a brand page on your store
Review & publish will show the info you have filled in Fill
brand information section
Info filled in basic info section
Info filled in image upload section
Info filled in optimize section
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69. How to create a brand page on your store
Step 6.1:
To make the changes, click modify at the top right
Make changes to the filled info
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70. How to create a brand page on your store
Step 6.2:
Click Publish to finally make your brand page go live
71. You have successfully created your brand page which will
show its related info and products
To publish the page under your mentioned URL
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72. Good to know
Recheck that your brand page should not contain any others
brand logo, tagline or image
73. Optimum utilization of optimize section fields (mandatory
& optional fields both) for SEO friendly results
74. You can find the category keywords using Google Adwords,
dont include keywords in excess
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75. Feel free to contact us
If youve any query, please feel free to ask a question at goo2o
supportafter logging in with your goo2o user id & password
76. You can post your query at goingo2o forum also to learn
& discuss it with other goo2o store owners