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How To Create Opt-In Pages That

Convert At Over 73%

Sean May www.convert411.com

The Keys To A Great Opt-In Page

!  Be Very Specific !  Focus on one thing that your target audience is looking for. The more

broad and obscure, the lower your conversions will be.

!  Example: Internet Marketing Niche !  Too Broad: Learn How To Make Money Online

!  Narrowing In: Learn How To Use Email Marketing To Make Money Online

!  Getting More Specific: Learn How To Create A List Of 10,000 Subscribers To Create A 6 Figure Income

!  Getting Closer: The 5 Steps To Creating A List Full Of Buyers

!  Specific: How To Create Opt-In Pages that Convert At Over 70% ☺

The Keys To A Great Opt-In Page

!  Benefits, Benefits, Benefits !  Show people what they can achieve by using your free gift. People want to

know what they will be able to do by the end of the report.

!  Answer This Question: “Will they learn how to do something new, be better at a skill, finish a task faster, make more money?”

!  Example: Personal Development Niche !  Learn the method that is used by the rich to attract wealth time and time again.

!  Learn the #1 best use of your time and a strategy that you can implement in 30 minutes or less.

!  Learn the one big mistake you are making right now that’s blocking you from success.

The Keys To A Great Opt-In Page

!  FREE !  Using the word “Free” on your opt-in page can increase conversions by up

to 10%. I’ve even seen using “Free” multiple times can incrementally increase conversions by up to 2% each time it is used.

!  Use Numbers !  Adding numbers to your opt-in page can increase conversions by 5%. !  Examples:

!  “See results in less than 7 days”

!  “5 Easy Steps To Accomplish Your Goals”

!  “Gain 1000 New Leads In Under 7 Days”

The Keys To A Great Opt-In Page

!  Two Stage Opt-In Process !  What is a two stage opt-in process?

!  When you arrive to an opt-in page, you don’t immediately see the opt-in box. At first you only see a button that says “Download Now,” “FREE Instant Access” or something similar. You only see the opt-in box once you click on this button.

!  In many cases, you can get a 25% to 50% increase in your conversion rates simply by moving from a single-step opt-in process to a two-stage opt-in process.

The K.I.S.S. Method

!  Keep It Simple Stupid !  So many times we want to complicate things. We think if it

looks more advanced more people will want it. However, this normally couldn’t be further from the truth.

!  I have found that my best converting opt-in pages are using a plain white background with very simple looking text.

!  If I do use a background image, the opt-in box itself is very simple and gets straight to the point.

!  See The Next Page For Examples

Example #1: Personal Development Niche: Consistently Converts Between 70-85%

Example #2: Internet Marketing Niche: Consistently Converts Between 70-80%

Example #3: Meditation & Hypnosis Niche: Consistently Converts Around 75%

2nd Stage Of Opt-In Process

To Learn More Information

!  If you enjoyed this report and want to dive even deeper into the world of opt-in pages, conversion optimization, A/B split testing along check out

www.convert411.com

!  I always try to send out great information and other great tips to increase your sales with your online business.