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How To Develop a Marketing Strategy in 5 Easy Steps BRANDING, DESIGN & MARKETING
| Date post: | 19-Jul-2015 |
| Category: |
Marketing |
| Upload: | darwin-brand-consultants |
| View: | 119 times |
| Download: | 13 times |
How To Develop a
Marketing Strategyin 5 Easy Steps
BRANDING, DESIGN & MARKETING
BRANDING, DESIGN & MARKETING
The benefits of a planned marketingstrategy are numerous. Businessowners often rely solely on theirintuition to make business decisions.
BRANDING, DESIGN & MARKETINGBRANDING, DESIGN & MARKETING
While this informal knowledge isimportant in the decision makingprocess, it may not provide youwith all the facts you need toachieve marketing results.
BRANDING, DESIGN & MARKETING
A marketing strategy will helpyou in defining business goalsand develop activities toachieve them.
BRANDING, DESIGN & MARKETING
Here's How:
BRANDING, DESIGN & MARKETING
Describe your company's uniqueselling proposition (USP).
1
BRANDING, DESIGN & MARKETING
Define your target market.
2
BRANDING, DESIGN & MARKETING
Write down the benefits of yourproducts or services.
3
BRANDING, DESIGN & MARKETING
Describe how you will positionyour products or services.
4
BRANDING, DESIGN & MARKETING
Define your marketing methods.Will you advertise, use Internetmarketing, direct marketing, orpublic relations?
5
BRANDING, DESIGN & MARKETING
Our Top Tips:
BRANDING, DESIGN & MARKETING
Your Unique Selling Propositionsets you out from the rest,don't try to develop a marketingplan without one.
1
BRANDING, DESIGN & MARKETING
It's important that you have abudget developed for yourmarketing plan. Marketing is aninvestment.
2
BRANDING, DESIGN & MARKETING
Revisit your marketing plan atleast once every quarter.Are you on target?Do you need to revise it?
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