How to Get More Likes on Instagram:20 Ideas, Strategies & Tips

1. Take high-quality photosUse a good camera (a DSLR or modern smartphone), maintain good lighting, and keep your subjects in focus.

2. Use a consistent filter schemeEdit all of your photos in a similar manner: use a small set of only a few filters to maintain your Instagram aesthetic.

3. Use local hashtagsReach potential customers and other accounts near you by using hashtags specific to your location.

4. Use popular hashtagsLooking to reach a large group of users? Use popular hashtags to increase the reach of your photos.

wishpond #love #photooftheday #instagood #tbt #happy #followme #like4like #picoftheday #selfie #instadaily #friends #art #repost #instalike #nature #food #family #fitness #follow4follow #travel #vscocam #music #instagram #vsco #ootd #photography #instapic #healthy #design

5. Share behind-the-scenes photosPreview an upcoming product, show off your employees, or take followers on an office tour.

6. Run a contest or giveawayEngage followers and reach new customers by getting entrants to like, comment and tag their friends.

7. Partner with an influencerReach more people within your target market and increase your business’ credibility by linking with an influencer.

8. Host a takeoverInterrupt your regularly scheduled posting with a takeover to reach their fans and expand your own following.

9. Run a partnered giveawayPartner with another account or brand for a giveaway to drive massive engagement.

10. Promote your postsRun Instagram ads to your posts to reach more interested members of your audience.

11. Use videoPosting other media types (like video or Boomerang) can make for a more engaging content strategy.

12. Post a CarouselUse a Carousel to showcase multiple product shots or share a story with your followers.

13. Tag big & influential accountsTag influential industry accounts in your photos - this increases the chances they’ll show up on users’ Explore feeds.

14. “Tag a friend” postsEncourage post engagement by asking questions and getting followers to respond by tagging their friends.

15. User-generated contentReward fans and engage followers by posting content your followers create about your business.

16. Capitalize on trending topicsStay on top of the latest trends - whether they’re memes, videos, or news items - with the content you post.

17. Ask questionsGet your fans engaged by asking questions in the captions of the photos and videos you post.

18. Post discountsSay “thanks” to your customers - and incentivize them to buy - with a discount.

19. Post quotesQuotes are easily digestible, and highly shareable - making them perfect for driving engagement.

20. Highlight your customersYour customers make your business what it is - show them off!

Check out the Wishpond blog at blog.wishpond.com!

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