Date post: | 14-Apr-2017 |
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Thomas Giella• Building websites since 2007• 99% Conversion to WordPress in 2012• Associated of Science in Drafting &
Design• Bachelor of Arts in Management
#GearSpinners
Thomas Giella• Sold Giella Customs LED Lighting in
2011• Owner of Gear Spinners Web Design
and Development• Owner of startup TechSoft Academy• Owner of Tampa Bay Installs
#GearSpinners
• Founded in 2006• Powers 24% of the world’s websites• Powers 60% of the CMS market• 16-million new WordPress websites
are created every month
#GearSpinners
• Definition: Benefit to the investor resulting from an investment
• Meaning: You made a profit from your original investment
#GearSpinners
• Negative Conversion: companies that use captchas might be losing out on 3.2% of all conversions from their forms.
Kill the captcha
#GearSpinners
• Negative Conversion: going for the obvious will cost businesses at least 3% of their conversion rate.
Don’t ask users to “Submit”
#GearSpinners
• Negative Conversion: marking the phone number field as optional decreased form abandonment rate from 39% to 4%
Don’t ask for phone numbers
#GearSpinners
• Positive Conversion: go from 4 fields to 3 fields to possibly increase your conversion by 50%
Fewer form fields
#GearSpinners
Personal License$39 per year
Business License$99 per year
Developer License$199 per year
#GearSpinners
Integrations• Payment Gateways• Email Marketing• CRM and Accounting
Software• …to name a few
#GearSpinners
Simple Confirmation Page
“Thanks for contacting us! We will get in touch with you shortly.”
#GearSpinners
Content Confirmation Page
Thanks for contacting us! We will get in touch with you shortly.
You’re Invited to our Grand Opening
July 28, 2015Noon-3pmFree golf Game to the first 10 people
#GearSpinners
Email Notifications
Hello {Name},
Thank you so much for contacting us. We strive to return all emails by phone, {phone}, if provided.
Thank you,Management
#GearSpinners
Upload FilesAllow clients to upload files to your site, which redirects the file to your Dropbox account
Polls & SurveysInstead of using another plugin of piece of software for polls, use the forms software you already have
#GearSpinners
Real Estate• Name• Phone Number• Email• Address• Sq. Ft. of House• Bedrooms &
Bathrooms• Price Point
#GearSpinners
Website Developer• Name• Phone Number• Email• Website URL• Do you already have a
website?• Do you already have hosting?• Budget
#GearSpinners
Print Designer• Name• Phone Number• Email• Product Selection: card, trifold,
logo?• Budget
#GearSpinners