By Laura Krastina
HOW TO MAKEINTERNAL
COMMUNICATION CHANNELS WORK?
• 6 different nationalities
• 3 official languages – Latvian, English, Russian
• White collars and blue collars
• Office workers and field force
• Shift work & Regular working hours
• Only 40% work from office every day
WHO WE ARE?
Company with diverse cultures, education levels and needs.
CHALLENGE
Employees who work in shifts or field are willing to improve access
to internal communication channels.
Are satisfied with the internal communication channels.
56 %Historic brewery
productionteam
40 %Warehouse employees
45 %Drivers
STRATEGIC AREAS BEFORE AFTER (ADDITIONAL ACTIVITIES)
Performance management Performance reviews, development plans, objective setting, people boards
Employee communication Internal magazine, intranet, sms, monthly telco, social media, e-mail
New communication channel:Internal TV
Employee events Museum night, Midsummer breakfast, Charity month, Employee of the year, Market tours
Beer ambassadors Beer academy, free beer intensive, brewery and museum guide concept
3 new modules of beer academy, Beer museum guests of honor
Strategy meetings Annual employee conference, Management roadshows, Vison days, Innovation day Management monthly blog
Internal trainings Lean academy, ROIC academy, Feedback & recognition, change management etc.
Employee wellness activities Health week, hockey tournament, marathon team
Working environment New office layout, cleaning days etc
HOW WE COMMUNICATE? AFTER
• Efficient, easy and quick Possibility to diver’s information
• Only relevant news for relevant audiences.
• Intranet fills complementary function for internal TV with more detailed information
After 2 month of launching internal TV employee satisfaction level about
communication has increased by 8 percentage points*, especially in
production and logistics.
* internal snapshot results
• Investments: one time investments in TV screens, monthly fee - 55 EUR per TV device
• Canceled Announcement boards, saving on typography costs
SAVED COSTS
Questions & Answers