How to make loads of money on the internet…

…even if you have NO Product and NO List

Who here likes working really hard, spending long hours at the computer

to drive traffic to your website…

only to find that people get there and don’t buy?

Who prefers to get loads of warm traffic to your website quickly and

easily…

and who are already keen to buy your product when they get there?

We do too…

That’s why we love doing

Joint Ventures

with list owners

If we were to start an internet business today, knowing what we know now, this is the first strategy we’d use…

Sell someone else’s product to someone else’s list

It’s quick, easy and completely frees us up to do the marketing

Our story…

Management consultants for 15 years.

In 2000 set a goal to retire from consulting in April 2005.

In August 2004 learned internet marketing strategy that made US$250,000 in our first 12 months.

In March 2006 built our first membership site, about “How we made US$250,000 in our first 12 months online”.

Since March 2006, we have built a multi-million-dollar internet business around membership sites.

We now get to spend lots of time with the

kids…

Let’s talk about

making money

What is a

Joint Venture?

• Easy to find targeted list

• Existing relationship means higher

conversion rate

• Provides credibility via association with

“trusted friend and advisor”

• Low up front cost

• Quick – can get results same day

• Easy – don’t need to be a techie

Benefits of doing JVs with list Benefits of doing JVs with list ownersowners

• Where and how to find list

owners

• How to approach list owners

• How to approach their lists

This talk will show you…This talk will show you…

Before we get started…

Who already has their own

high-converting product already up and

running and selling well online?

Who would like to have one?

Here’s how you can get access to some

great money-making websites…

www.andrewanddaryl.com/uymg.htm

Now you know what you’re selling,

let’s look at how to do it using JVs

with list owners…

• Relevance to your topic

• Complementary rather than competing

• Size of list

• Relationship with their list

• Willingness to JV with you

What makes a good JV What makes a good JV partner?partner?

• People you know

• Approach people in the niche offline

• Ebay

• Yellow pages

• Online – sellers of ebooks, site owners,

forum or blog owners

Where and how to find list Where and how to find list ownersowners

• Gurus or authors in the niche

• Buy them

• Associations

• Press release – free publicity

• Expos

Other ways to find list Other ways to find list ownersowners

Exercise – search for and

brainstorm list owners you

could JV with

How to approach list

owners and what to offer

Understand the benefits to the list owner

• cements the relationship they have with

their clients

• provides extra value to their clients

(especially if you offer special bonuses)

• extra income via affiliate link (if offered)

• positions them as the trusted friend and

advisor in the niche

Simplest method is to have the list

owner send out a series of emails

directing people to the landing page

using your affiliate link.

How to approach the list How to approach the list owner’s listowner’s list

• Get inside your list owner’s head, and write from

their point of view.

• Write the emails as if you were writing to one

person / a friend (visualize them).

• Be excited, but avoid the hype.

• Use a “natural” subject line (like the one you’d

use for a friend).

• If possible, give something of value in the email.

• Have a “reason why”.

Email – key principlesEmail – key principles

www.andrewanddaryl.com/uymg.htm

Email series exampleEmail series example

Prepare an email series for one of the

sites for one of your chosen list

owners

ExerciseExercise

• Provide CD or DVD in list owner’s hard copy

newsletter

• Provide CD or DVD as gift for list owner’s

customers if they spend over x amount (eg in

store or online)

• Provide CD or DVD as bonus for ebay seller to

add to products they ship

• Provide CD or DVD to include in a big pack

Other strategiesOther strategies

• List owner “prescribes” membership to

people they see, eg naturopath

• List owner includes 1 month free

membership in a home study pack

• Ebook seller includes one month free

membership with ebook purchase

And still more And still more strategies…strategies…

Tomorrow we’ll talk about our

membership sites in more detail, and

show you other ways to market them

Thankyou